Ep 280 - Why (& how) we're running challenges again

Beyond The Gym Floor

With all our affiliated gyms kicking off, we're turning our attention to running challenges to drive business - Here's how (and why) we're doing it, with none of the guilt/ick. This week's topics:

1. Has UStrong reached its final form? 14:22

2. Why we didn't buy our HQ / gym 31:05

3. What is the goal of your challenge? 45:56

4. Figuring out how your challenge will run 58:50

5. How our message is changing in 2025 1:04:49

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As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!