Ep. 36 - Justin Spicer: How to Market Your Authentic Self

True Calling Project | Finding Purpose and Meaning In Life and Career

Justin Spicer is a video producer at globevillestudios.com. He has a unique take on 'marketing' for counsellors and therapists.

Justin makes YouTube videos for private practises, and uses SEO to help more people hear these authentic testimonials.

He takes time to have a conversation with people about what they love and lets their passion do the talking. It's not about creating a polished presentation - instead he helps people connect with others through sharing a snapshot of who they really are.

He's helping clients be their most authentic and comfortable selves in front of the camera and is challenging the old ad tradition of marketing to fear and 'lack'.

"We can promote what we love by just doing what we love"