242. The Psychology of Choices: How limiting your offers increases sales and booking for stages [Part 1]

Public Speaking, Marketing, and Visibility Tips for the Entrepreneur and Small Business: Be In Demand

Get booked for more stages and sell more in less time.

Discover the counterintuitive power of simplicity and how offering fewer choices can revolutionize your business and bookings on your calendar. When you master the art of decision-making, you’ll boost client satisfaction, reduce decision fatigue, and position yourself as a go-to expert in your field. This is your gateway to understanding the paradox of choice and its profound impact on your success.

More options often lead to less satisfaction. Shrinking your offers can open doors to more speaking engagements. Learn through real-world examples and psychological insights that make a compelling case for the "less is more" philosophy. Whether you're a seasoned coach or a consultant looking to stand out, this episode provides actionable steps to refine your services and speech topics for maximum impact.

Here’s what you'll learn:

• The Paradox of Choice and its impact on decision satisfaction, so you can design offers that lead to higher client contentment.
• How to leverage the power of "three" to reduce decision fatigue, helping clients and event planners make quicker and more confident decisions.
• The strategic advantage of clear and distinct service levels, ensuring your offerings are easily understood and valued by your audience.
• The psychology behind fewer options and why it leads to more sales, guiding you to tailor your menu of services for better profitability.
• The importance of simplicity in your speaking topics, so you can become the preferred choice for meeting planners and conference organizers.

Simplify to amplify your success.

*****Craft your Compelling, Captivating, and Converting speech. Take $250 off with code BIDLISTENER at https://speakandstandout.com/offer-indss *****

Links and resources mentioned in this episode:

• Get your copy of 17 Magic Phrases at https://SpeakAndStandOut.com/Magic
• Grab the FREE resource Directory of Places to Speak https://SpeakAndStandOut.com/Directory
• Follow me on Instagram at https://instagram.com/laurieann.murabito
• Click and read more over on my website. https://SpeakAndStandOut.com
• If you’re looking for support to grow your business faster, get fully booked and profitable, book a call to explore if you’d be a good fit for one of my programs. schedule a call at. https://SpeakAndStandOut.com/Discovery

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Thank you for listening,

Laurie-Ann