#405: Loyalty360 Loyalty Live | Shamba Schmidt, Epsilon

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In our latest edition of Loyalty Live, Loyalty360, speaks with Shamba Schmidt, Vice President, Solution Consulting at Epsilon. As a global marketing and data technology company known for its innovative approach to loyalty solutions and data-driven customer engagement, Epsilon leverages its extensive data repository and robust data practices to help brands forge meaningful and personalized connections with their customers.
Listen to learn more about how Epsilon enables brands to harness data to drive loyalty, from enhancing customer profiles to implementing customized loyalty strategies that resonate with today’s consumers.

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1. #405: Loyalty360 Loyalty Live | Shamba Schmidt, Epsilon (00:00:00)

2. Leveraging Data for Loyalty Programs (00:00:04)

3. Enhancing Customer Loyalty With Data (00:07:36)

4. Understanding Personal Values and Aspirations (00:16:50)