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Real wedding vendors share their tips and tricks for surviving and thriving in this one of a kind industry. Hosted by The Planner’s Vault’s Megan Gillikin, you'll hear guests share their secrets on marketing, the client experience, networking, community, sales, and more - and you might even hear some crazy wedding stories along the way!
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The best business advice for Wedding Professionals. Interviews with business experts including speakers from the annual Wedding MBA Conference. Marketing, Branding, Advertising, Social Media, Legal, Inspiration, Motivation, Humor and Leadership. Hosted by Clint Hufft.
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The Mind Your Wedding Business Podcast provides actionable strategies and resources for business-minded wedding professionals who love love — but also care about their bottom line. Host and owner of the WeddingIQ blog, Kevin Dennis, welcomes industry experts to each episode to share their best advice, biggest mistakes, and proven strategies for business growth and client satisfaction. Kevin brings his own share of industry knowledge to the table. He is the founder of lighting and A/V company ...
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Step into She Creates Business, a Podcast for Wedding Pros, your go-to guide in the vibrant world of wedding entrepreneurship, created and hosted by Kinsey Roberts since 2016. She Creates Business is a pivotal tool in shaping and refining the art and science of thriving in the wedding industry. This podcast is a treasure trove of actionable insights, covering everything from marketing finesse to growth tactics, branding ideas, and the technical know-how of being a wedding pro. | You'll get b ...
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Strategies To Win The Sale with Megan Gillikin, Owner, Weddings for Real / The Planner’s Vault. Clint and Megan discussed Megan's transition from wedding planning to creating an educational platform for wedding professionals, focusing on the importance of effective negotiation and value communication in the industry. They explored strategies for we…
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As business owners, we’ve all been there—those million ideas a minute, right? Some of them make it through the "friends and family board of directors," and then we decide, let’s go for it! But here’s the thing: have you ever had an idea that felt amazing at first, only to later ask yourself, What the heck am I doing? Maybe you’ve poured time, energ…
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Are you ready to elevate your design game with the help of Canva? Discover insider tips and tricks with verified Canva expert Brenda Cadman as she shares the secrets to a more organized, streamlined, and efficient creative process! This episode explores the creative potential of Canva for wedding professionals, as Kevin and Brenda discuss how to bu…
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Curious about how artificial intelligence is reshaping the event industry? Learn how you can harness AI to streamline processes, boost creativity, and stay ahead of the curve. In this exciting episode, we dive deep into how AI is transforming the event industry, making it easier for professionals to enhance their workflow and deliver incredible res…
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Last week, we gathered with 14 incredible members of The Planner’s Vault at our latest Workation retreat, held in a stunning lakeside home near Charlotte, North Carolina. As always, I was joined by my COO, confidante, and “work wife,” Gina, to lead our community through three transformative days of business-building, personal growth, and focus. In …
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TikTok and IG Reels Without Paid Ads Nayri, Wedding Fashion Expert, Lovella Bridal. Nayri, a bridal stylist and speaker, shared her insights on the wedding industry, her approach to attracting ideal clients, and her strategies for identifying potential business partners. She also discussed the importance of authenticity on social media, the need fo…
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What does it take to uphold strong ethics and etiquette in the wedding industry? Sarah Chianese, founder of Manja and Enjoy, joins us to dive into these values. Sarah a seasoned wedding caterer and founder of Mangia and Enjoy, sits down with to explore the crucial role that ethics and etiquette play in the wedding industry. With years of experience…
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Create Demand For Your Wedding Business Troy Adams, Owner, Carolina DJ Professionals. Through a combo of messaging, relationships, reviews, and a bit of automation you can make couples chase you versus ghost you. • Boost your close rate to 80% • Build systems that sell • Messaging and automation techniques…
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Tech Hacks That Give You Back Your Time Nora Sheils and Elizabeth Sheils, Co-founders RockPaperCoin.com. Technology can enhance your business and give you the breathing space you deserve. • Tech to elevate the customer experience • Automation tools to reduce errors • Leverage technology in your everyday life. TimeLine Genius, Cloud HQ, Grammarly, M…
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Using the right tech tools is critical to meeting client expectations and delivering a seamless experience. Find out how you can use technology to elevate your wedding business. In this episode of Mind Your Wedding Business, I’m chatting with Randi, the founder and CEO of Merri. With a background in e-commerce, Randi’s journey into the wedding indu…
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Google Analytics 4 Guidelines Christie Osborne, Owner, Mountainside Media. Confused and overwhelmed by Google Analytics 4? Let Christie guide you through the new behind-the-scenes world of Google. Google captures over 90% of searches… make sure you’re covered.توسط Clint Hufft
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296. What Creates Superfans? Lessons from Flaming Churros, Vet Visits, and a Dentist Meltdown
34:49
Clients don't just want great service. They value and prioritize experiences that stand out, that feel personalized, and that make them superfans of a brand or business. So how can you create unforgettable experiences that your clients will rave about to their friends? Today, Megan and Gina share some memorable experiences from the consumer side, a…
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Stay Relevant - Stay Top Of Mind - Using AI with Alan Berg CSP, Wedding Business Solutions. AlanBerg.com. • Why new competition isn’t a bad thing • What you can learn from new competitors- using AIتوسط Clint Hufft
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Creating a 5-Star Client Experience & Exceeding expectations of high need client with Bron Hansboro
44:08
Technical Disclaimer: Please note: There were a few technical issues during the recording due to internet lag. We appreciate your understanding and assure you that the content remains insightful and valuable. Providing a high-end, 5-star client experience isn’t just about the event day—it’s about truly listening, setting expectations, and deliverin…
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Understand Gender Identity Don Mamone, Keynote speaker, Identity Coach, and Author. DonMamone.com. Learn how to create an inclusive space for all gender identities and expressions. • What gender identity is and what it’s not • Recognize, represent, and include gender identity in your business • Create a safer space for everyone…
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295. Is Your Business Ready for Multi-Location Growth? Learn from Shannon Leahy’s Wedding Business Success Story
34:03
Should you expand your business to service new locations? It makes sense, right? If you have a business that's thriving in one area and you've already got an established brand, website and systems in place, it could probably work in another market, too, and everyone involved can make some more money. Yet it's not quite that simple. You personally c…
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Make More Money with Christopher Shelley, Wedding Celebrant, Speaker, and Author. IlluminatingCeremonies.com. How do you get paid more without losing business to your competitors? • Pricing analysis per region • Officiant pricing templatesتوسط Clint Hufft
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Ever feel overwhelmed by endless to-do lists and stressful deadlines? In today’s episode, we dive into how to manage “squirrel brain,” stay focused, and set up your schedule for success—even if you’re constantly juggling multiple tasks. Entrepreneurs and creatives often struggle with ADHD or the dreaded “squirrel brain.” Megan Gillikin shares pract…
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In part one of our conversation, Hannah Abad talked through the signs of burnout and how our nervous system reacts to stress. Today is a special mini-episode where she's giving you some actionable tips on what you can do when you're overwhelmed and sliding into panic mode. And I can tell you from experience that these strategies work. So let's take…
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Today we’re diving into a topic that affects so many of us in the wedding industry: resilience and burnout. This summer, we shared several episodes on burnout, where I openly discussed my own experience from last year and hitting a wall at the beginning of 2024. My train was moving 200 miles per hour, and I just couldn’t see a path to slowing down.…
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Next Level Event Timelines Brian Green, Owner, ByBrianGreen. You must get it right every time working without a net and with no do-overs. Your timeline is your secret weapon. • A detailed approach to better timelinesتوسط Clint Hufft
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Are you struggling to meet the unique demands of high-end clients? Nora Sheils shares proven strategies for setting boundaries and delivering the high-end experience your clients expect. As expectations soar, it’s essential for wedding professionals to set clear boundaries, communicate effectively, and deliver the luxurious, tailored experience the…
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Last week, Gina and Megan gave their insider tips on how to plan a workcation. With the planning done, they went to the beach with a lot on their plates. And today - recorded on the last night of their workcation - they share their reflections. What did they accomplish? Was it worth it? And was it amazing to wake up with much fewer responsibilities…
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Common Legal Myths Debunked Leah Weinberg, Co-Founder & Partner, Oduberg Law, LLP Legal terms and concepts can be confusing, and some myths may prevent you from taking the correct action in your business. • Elements to enter into a binding contract • Classify employees and independent contractors • General tips for your business…
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Is It Time to Grow Your Business? How Niching Down and Preparation Lead to Sustainable Success with Wendy Dahl
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Struggling to figure out when and how to grow your business? Have you ever wondered if niching down could be the key to sustainable growth? In this episode, we tackle the common challenges of business expansion, from knowing when it’s time to scale to understanding what changes are needed to support that growth. Overview: Wendy Dahl's story is not …
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How do you plan an effective workcation for your team? Today, Megan and Gina give us the inside scoop on orchestrating the perfect balance of productivity and relaxation! They discuss the importance of curating workations that blend revenue-generating ideas with essential updates to team processes, plus goal setting and productivity tips. And of co…
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New York Times Submissions with Charanna K. Alexander, Weddings Editor Styles Department, The New York Times. New York Times Wedding Editor Charanna Alexander answers your questions on how wedding professionals can get the most out of media coverage. Successful pitches, clear and insightful quote tips backed by relevant data, and strategies to buil…
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Do you ever feel like your office days are less productive than you'd like them to be? Are you struggling to juggle business tasks while keeping up with your creative work? In this episode, we dive into how you can boost your office productivity and make the most out of your working hours. Dana Kadwell shares her entrepreneurial journey, starting f…
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If you're anything like me, you've got all the ideas - to grow your business, to generate a viral social media post, or to wow your clients. The problem is, we don't have time to stop whatever it is that we're doing and focus on the new shiny object every time. We've got tasks and payroll and the next appointment and a to-do list that keeps piling …
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This Year’s Best Apps with Tanisha Lee, Owner, Collectively Wed. Be the boss of your tech and have your phone work for you. Find the best apps without all the hard work. • Time-saving apps • Apps that track your schedules, projects, and budget • Newest apps you will absolutely love. Motion, Harpsen, Claude.…
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Mastering Wedding Planning with Strong Team Culture and Fun Retreats with Ashley Allan & Meagan Pinney
54:58
Join us as we talk through the strategies that have helped Ashley Allan and Meagan Pinney, co-founders of Your Jubilee, build a strong and supportive team culture in the wedding industry. As successful wedding planners and co-founders of Your Jubilee, Ashley and Meagan have not only mastered the craft of creating unforgettable wedding experiences b…
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289. Rethinking Time Blocking: How to Make It Work for You and Find Your Flow (With Colleen Carswell, Pt. 2)
38:38
Colleen Carswell is ridiculously busy, but she has all the amazing tips on time management, which she actually calls energetic alignment. On part 1, she gave us an introduction to the four pillars of alignment - physical, spiritual, emotional, and mental. And she talked about the importance of focusing on small changes to build momentum and avoid b…
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288. Rethinking Productivity: How Energetic Alignment Can Transform Your Day (With Colleen Carswell, Pt. 1)
20:59
As busy professionals, it can be a never ending journey to try to figure out how to structure your day, tackle your never ending to-do list, and shake that constant feeling that everything is piling up. Oh, and let's not forget about wanting to actually have a life outside of work. So if you can relate, you're in the right place, because on today's…
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A.I. And The Content Apocalypse with Sara Margulis, Co-Founder and CEO Honeyfund.com. Convert videos to blogs, pamphlets to e-books, and social media snippets to emails with your new A.I. assistants. • Reduce creative burnout and save time • Use A.I. for efficient content strategies. charmiq.ai. starry.ai. Adobe Firefly…
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From Pancakes to Penthouses: Unconventional Marketing Methods for Event Professionals | Phillip Van Nostrand
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Join Kevin as he welcomes Phillip Van Nostrand for an engaging conversation on mastering out-of-the-box marketing strategies for wedding businesses. In this episode, Phillip shares unique examples from industry professionals who have successfully used both extravagant and simple, creative approaches to connect with clients and elevate their brands.…
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Sure-Fire Sales Techniques with Bethel Nathan, Owner, CeremoniesByBethel.com & ElevateByBethel.com. Good quality sales leads have become more challenging to find. How do you book more weddings and increase your sales game? • Best ways to find new leads Overcome sales objectionsتوسط Clint Hufft
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Back in 2019, photographer Jillian Knight asked me to coffee to talk about an idea she had for her business - requiring a planner at ALL of her events. What this meant was that if couples didn’t have a planner or want to hire a planner, she simply wouldn’t work with them. As a planner, I absolutely loved it of course. And for the photographer, I th…
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Is It Even a Goal If You Didn't Write It Down? Delores Crum on Setting and Achieving Wedding Business Goals
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In this episode of Mind Your Wedding Business, we sit down with Delores Crum from Premiere Events in Austin, Texas, to discuss the foundations of successful goal setting and the importance of involving your team in the process. Delores shares how writing down goals—whether annual, quarterly, or short-term—helps keep her business on track and accoun…
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Actually, Ask US Anything, as Gina Johnston from The Planner's Vault joins the podcast today to tackle some big topics, like navigating a cash flow crisis, planning your exit strategy, making smart investments in your business, and reflecting on what we might have done differently at each stage of the journey. And of course, how in the world do we …
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Wedding Show Success with Lindsay J. Williams, Owner, The Bridal Show Blueprint. LindsayJWilliams.com. It’s time to give wedding shows another chance. Make every face-to-face event work for you. • Pre-show marketing campaigns • Analyze and determine the right show • Book appointments at your next show. LindsayJWilliams.com/quickstart. LindsayJWilli…
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Can Wedding Professionals Really Take Time Off? Julie Smith Proves It's Possible with Sabbaticals, Workcations, and Automation Strategies
46:54
In this episode of Mind your Wedding Business, we dive deep into the art of stepping back to move forward with our special guest, Julie Smith. Julie shares her invaluable insights on planning for future business projects and the transformative power of taking a summer sabbatical. Join us as we discuss how pre-sales can help your your business strat…
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285. 4 Marketing Mistakes Small Business Owners are Making, with Enji’s Tayler Cusick Hollman
51:18
Let me take a peek into your small business owner brain. You feel the pressure to be active and showing up regularly on several (all?) of the social media platforms. And you know there's a need to consistently put content out there in the form of blog post or on Instagram or maybe a newsletter. And then you need to think about word-of-mouth marketi…
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CASH FLOW ROLLER COASTER with Matt Radicelli, Owner, MentorPods.com. Just like the ups and downs of a roller coaster, wedding pros struggle with consistent cash flow. • Navigate cash flow ups and downs • Free tools for predictable cash management • Strategies to stabilize financial fluctuations https://www.mentorpods.com/clint https://www.mentorpod…
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Get ready to dive into the world of personal branding with Artem Lomaz on this episode of MYWB! Artem and host Kevin Dennis discuss the importance of staying true to yourself while building a brand that resonates with your target audience. They explore how to evolve your brand over time as you grow both personally and professionally. Highlights: - …
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You asked the questions, and here are the answers! It's time for another AMA - a candid, no holds barred, ask me anything episode where I'm going to be tackling your burning questions that were submitted inside our free Facebook group or through the call for questions over on our Instagram page. Whether you're managing challenging vendor relationsh…
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Styled Shoots with Katie Cotton, Owner, CottonRougeandCompany.com. A place setting so flawless it doesn’t look real. You need the latest colors, themes, and details. With the average engagement lasting 15 months, by the day of the wedding, the look can be out-of-date. Stay ahead of your competitors with these styled shoot techniques. • Put together…
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If you were to imagine a podcast episode that seamlessly blends humor with heartfelt industry insights, you'd be picturing the first episode of Mind Your Wedding Business with Kevin Dennis and special guest Meghan Ealy. From hilarious tales of pranks and mishaps to deep reflections on the impact of their work during the pandemic, this episode both …
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Get ready to dive into the world of wedding business with host Kevin Dennis! As a seasoned pro with over 35 years of experience running his own lighting and entertainment company, Kevin brings a wealth of knowledge and insights to each episode. Join Kevin every week as he sits down with successful wedding professionals from all corners of the indus…
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Extravagant Celebrations with Fausto Pifferrer, Co-Owner, BlueElephantCatering.com. When it comes to creating the ultimate event, it’s all about the execution. Even the most creative ideas are nothing without the event planner’s vision and direction. • Social worthy inspiration.توسط Clint Hufft
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Let's face it, this is one of the busiest seasons of your career. It feels like you don't have time for anything other than your clients, but in this solo episode, I'm giving 9 tips for you to become a better wedding pro. Pick a couple to focus on now, then come back once it slows down to implement the rest! Here’s the link to our 25+ Helpful Email…
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