Exploring the Art of Persuasion with Michael McQueen

Pushing Boundaries with Dr. Thomas R Verny

Promise one thing: by the end of this conversation with bestselling author and professional speaker, Michael McQueen, you'll have an entirely new perspective on open-mindedness and persuasion. We embark on a deep exploration of the human mind, uncovering the psychology behind stubbornness and taking a fresh look at the art of ethically influencing others. Michael, renowned for his insightful perspectives, shares critical nuggets from his book, Mindstruck: Mastering the Art of Changing Minds, and discusses how we can become more open-minded and encourage others to do the same.
As we navigate this fascinating discussion, we compare modern persuasion techniques with principles from Dale Carnegie's classic, How to Make Friends and Influence People. There's a unique focus on the importance of allowing people to maintain their dignity during persuasion, a strategy that has proven beneficial for large companies like Pepsi and KPMG. We'll also dive headfirst into the seismic changes witnessed in the automotive industry due to the pandemic and the intricacies of leading a team in a remote or hybrid environment.
Lastly, we take a journey through the generational labyrinth of the workplace, highlighting the impact of social and technological transformations. We'll touch on the art of effective communication and the power it holds in shaping future thinking. So, gear up for an episode packed with insights that will challenge your perception, redefine your understanding of persuasion, and equip you with the tools to navigate the rapidly evolving professional landscape. Get ready to change minds and perspectives, including your own.

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1. Exploring the Art of Persuasion with Michael McQueen (00:00:00)

2. Exploring Open-Mindedness and Persuasion (00:00:02)

3. Persuasion Techniques in the 21st Century (00:11:08)

4. Preparing for Rapid Industry Changes (00:18:29)

5. Generational Differences and Persuasion Psychology (00:27:51)

6. Impression and Communication (00:36:56)