Melodic Migrations: Yvonne Mwale's Experience as a Black Female Artist from Zambia in Germany. Episode 5, Vol 2. Music Industry Insights Worldwide

Music Industry Insights Worldwide - Equality & Diversity In The Music & Entertainment Industries

Music Industry Insights Worldwide Vol 2 Podcast
Episode 5 - Yvonne Mwale - Performer
A global artist by any measure, the eclectically versatile and ever-passionate Yvonne Mwale returns this year with her fourth album release, the brilliantly vibrant and immersive ‘Free Soul’.
From difficult beginnings, growing up as an orphan in Zambia, Yvonne’s journey through life has been one that ultimately showcases an entirely unique style and perspective in her music. Currently residing in Germany, Yvonne works hard to leave her struggles behind her, to move on from the past and embrace a brighter future with open arms. ‘Free Soul’ is absolutely an embodiment of that progression and intention.
A supreme collection of original recordings, designed to provoke feelings of energy and blissful escapism, ‘Free Soul’ incorporates tribal rhythms and a number of different genres and styles. Leading with an organic world music vibe, yet skilfully fusing this with multiple layers of pop, jazz and even EDM, the album is an easy must for world music and pop fans far and wide. Wherever the moment takes her, the songs represent this in a unique instance of expression and creative freedom. Even amidst such variety though, Yvonne’s inherent connection to her roots can always be relied upon to breathe life and authenticity into the process.
Far from a new starter, Yvonne has already performed at a plethora of international music festivals, and has bagged a handful of impressive awards along the way. In 2009 she won Best Upcoming Female Artist at the Ngoma Awards in Zambia. That same year she took home an award at the CrossRoads InterRegio Festival. In 2013, her well-travelled nature found her as a finalist at the RFI Prix Decouverté in France, and in 2018 she took second place at the World Citizen Artists Awards in Jamaica.
The journey has been a long and unpredictable one, but these qualities and experiences undoubtedly shine with stunning brightness throughout this latest project. From mellow layers of melody to choir-like harmonious anthems and outright dance-floor smashes, ‘Free Soul’ encapsulates precisely the concept implied by its title. Yvonne Mwale is a free soul, through and through. A talented, emotionally intentional and musically skilful artist, who we can expect and hope to see performing on stages across the globe in 2020 and beyond.
Hosted By Saskhia Menendez
Saskhia Menendez FRSA – Introducing Saskhia Menendez FRSA, a distinguished figure in the music industry, celebrated for her innovative contributions as an Innovator at Keychange and a member of the Board of Directors at The F List Music. As a LiVE Diversity Expert Panel Member, Saskhia's multifaceted role encompasses being a multi award-winning equality and diversity ambassador, researcher, public speaker, mentor, artist, and social change activist.

Saskhia is deeply committed to reshaping the music industry landscape, striving for improved representation, equity, and inclusion. Drawing on over a decade of experience in the music industry, she passionately educates and enlightens others about the issues and barriers faced by underrepresented groups. As a multi-racial trans woman who transitioned 12 years ago, Saskhia brings a unique perspective to her advocacy efforts.

In addition to her impactful work, Saskhia is a devoted parent of two children and is currently in the process of creating brand-new tracks set for release in 2024. Her commitment to academic excellence is evident as she prepares to undertake a PhD in gender equality in music, with a primary focus on trans and non-binary inclusion. She recently completed her MA in Music Marketing in 2021, building upon a musical education that began at the age of 8.

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