Lessons From Scaling My Podcasts to 100M+ Downloads

Leveling Up with Eric Siu

Join Eric Siu as he shares 10+ years of podcasting wisdom – discover how to build a loyal audience, innovate your content, and stand out from the crowd. Learn the secrets to boosting views on social media and the importance of quality and creativity. Get ready for practical tips and strategies that will help you elevate your podcasting game!

Watch the full interview here: https://youtu.be/hK5yUTTaNCA

TIME-STAMPED SHOW NOTES:

• (00:00) Building an Audience: The Magic Number is Three Years
• (01:43) Evolving Content Formats to Avoid Listener Churn
• (03:36) Zigging Where Others Are Zagging: Standing Out in a Sea of Sameness
• (07:47) The Importance of Quality and Putting in the Extra Work
• (08:42) Increasing Views on Social Media: Captivating Hooks and Thumbnails
• (10:05) Testing and Experimenting: Finding What Works Best

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Connect with Eric Siu:

• Growth Everywhere
• Single Grain
• Leveling Up
• Eric Siu on X
• Eric Siu on Instagram