The Secret To Scroll-Stopping Brand Messaging That Makes Sales On Repeat

How I Do Content

Player FM - Internet Radio Done Right

اضافه شده در four سال پیش

محتوای ارائه شده توسط Tahryn Bolt. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Tahryn Bolt یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal

Love Is Blind UK: The Official Podcast

1
Katisha and Javen talk triangles and photobooths with Sam Prince and Liv Bentley 37:22

11 روز پیش37:22

پخش در آینده

لیست ها

پسندیدن

دوست داشته شد

37:22

Sarel is back to delve into all the drama from this week's drop of Love is Blind UK. Javen opens up about his time in the pods and responds to claims on social media that he was playing a game…. Meanwhile, Katisha reveals what she thought of Javen after the mixer. Expect emotional confessions and awkward confrontations with reality royalty Liv Bentley and Sam Prince. Subscribe now and buckle up for the ultimate Love Is Blind UK experience! Listen to more from Netflix Podcasts.…

۲ سال پیش 11:58

MP3•خانه قسمت

I want to let you in on a little secret.
A way to get your ideal clients and customers to stop scrolling past your content…
To take notice and have your content speak so deeply to them, they think you’ve taken up residence in their head …
Which gives them no other option but to throw their money at you!
In today’s episode of the How I Do Content Podcast, I’m sharing the messaging shifts you need to make to stand out online and cash in.
Because THIS right here is the difference between crickets and consistent clients + cash.
And, in an online space where you’re competing for the attention of your community – you need to know how to master your marketing message.
To cut through the noise and stamp your unique blend of magic everywhere so it’s clear to your ideal clients or customers why they need YOU in their life – RIGHT NOW!
Ok, let’s talk about it!
Want more?

Follow Tahryn & Ned on Instagram at https://www.instagram.com/thesocialbolt
Take the quiz! Discover Your Unique Blend of Content Magic at http://thesocialbolt.com.au/quiz/
Get my DIY Content Wizard Bundle to help you with strategic content creation for your heart-led business at https://thesocialbolt.com.au/content-wizard-bundle-2/
Find out more at https://www.thesocialbolt.com.au

Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link: https://youtu.be/WY8-lVlLhWE

215 قسمت

#Business #Marketing #Tahryn Bolt #Entrepreneur #Podcasting Education #Social Media #Content Marketing #Messages #Introverts #Sales

How I Do Content

The Secret To Scroll-Stopping Brand Messaging That Makes Sales On Repeat

How I Do Content

published ۲ سال پیش

اشتراک گذاری

MP3•خانه قسمت

Follow Tahryn & Ned on Instagram at https://www.instagram.com/thesocialbolt
Take the quiz! Discover Your Unique Blend of Content Magic at http://thesocialbolt.com.au/quiz/
Get my DIY Content Wizard Bundle to help you with strategic content creation for your heart-led business at https://thesocialbolt.com.au/content-wizard-bundle-2/
Find out more at https://www.thesocialbolt.com.au

Background Music is Copyright Free. You're free to use this music in your videos.
Track: Harry Potter Theme Song
Music promoted by Chayatori Records
Video Link: https://youtu.be/WY8-lVlLhWE

215 قسمت

#Business #Marketing #Tahryn Bolt #Entrepreneur #Podcasting Education #Social Media #Content Marketing #Messages #Introverts #Sales

همه قسمت ها

How I Do Content

1
215. Sustainable Business Growth Secrets: Messaging, Community & AI with Jessie King 1:01:32

17 hours پیش1:01:32

1:01:32

Business growth is the ultimate goal for so many business owners. I mean you started your business for the amazing opportunities that are available to you right? But when you’re ready to step into that next level of business, so many people make the mistake of chasing the shiny external stuff – the viral post, the quick hack, the latest marketing trend that promises instant results. And while those things might feel exciting in the moment, they’re the wrong levers to focus on if you actually want sustainable, long-term growth. Because true growth doesn’t just come from what people see on the outside – your marketing, your content, your client roster. It also comes from what’s happening on the inside – your offers, your systems, your client experience, your team. And today’s guest on the How I Do Content Podcast knows how to bridge that gap better than anyone. Jessie King is the “second brain” behind some of Australia’s most in-demand brands, blending consumer psychology with brand, operations, and client experience to create growth that feels as good on the inside as it looks on the outside. In today’s episode, Jessie’s sharing the real secrets to sustainable business growth – from messaging to community to AI. So if business growth is your #1 goal right now – this episode is for you. CONNECT WITH JESSIE KING: Follow Jessie on Instagram @operationaledge Book your free Growth Strategy Session at https://www.operationaledge.com.au/growth-strategy-session Find out more at https://www.operationaledge.com.au/ WANT MORE? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au TOPICS COVERED IN THIS EPISODE: Sustainable business growth, internal and external alignment, community growth strategies, messaging and positioning, brand differentiation, client experience, offer optimisation, delivery and systems, friction points in growth, simplification and focus, micro-moves and micro-moments, AI as a strategic partner, consumer behavior insights, market research and sticky language, audience alignment, building loyalty and retention, scaling sustainably, quick wins vs big picture, category of one positioning, long-term growth strategy. Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
214. Practical Ways I Put My Messaging Into Action Every Day 14:43

۸ روز پیش14:43

14:43

It should come as no surprise to you that messaging is my favourite business spell. It’s something I use on repeat in my business… It’s how I support my clients, the anchor point I base all my work around, and the key to EVERYTHING I do in my business. I know it can be a game-changer for any business – no matter what industry or stage of business… But it can get outshined by the shiny, sexier aspects of business like The latest Instagram feature everyone rushes to try A shiny new AI tool that promises to write your content, captions, and sales pages in seconds The $27 tripwire that’s apparently going to turn into a million-dollar business But what the marketing gurus don’t tell you is this: the $27 tripwire, the latest AI tool, the trendiest feature – all useless without strong messaging behind them. Which is why I’m on a mission to give messaging a rebrand and highlight just how powerful this business spell is. I know the best way to do this is by giving you examples of how it applies to your business – because once you hear messaging in action, you’ll realise how big of a factor it is in the success of your business. So in today’s episode of the How I Do Content Podcast, I’m going to share some of the different ways I use messaging every single day. From my sales pages to my Instagram captions to the way I write emails – it’s messaging that makes all of it work. Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
213. Launching Next Month? Here's What You Need to Focus on NOW for a Sold-Out Launch 12:01

15 روز پیش12:01

12:01

If you’ve got a launch next month, your pre-launch strategy will make or break your results. Because here’s the truth – what you do before cart open determines how smooth, stress-free, and successful your launch will be. I’ve just wrapped up my most easeful and fun launch yet, and I’m here to make sure you avoid the common mistakes that slow sales, spike stress, and leave you wondering why no one’s buying. So if you’ve been faffing around with busy work (adding unnecessary bonuses, endlessly tweaking, or hiding in client work), it’s time to stop and get strategic. In this episode of the How I Do Content Podcast I share exactly what to focus on now so you’re ready for a sold-out launch. So let’s set you up for a magical selling season! Sign up for The Messaging Fasttrack If you're preparing to launch and you want a seasoned launch wizard to help you position your offer as the obvious choice, spark demand from your dream clients, and sell like magic this sales season… You need The Messaging Fasttrack. Together we’ll get your messaging in shape fast, so you’re not scrambling mid-launch or second-guessing what to say when it’s time to sell. So sign up today and get ready to slay this sales season at https://thesocialbolt.com.au/the-messaging-fasttrack/ Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
212. The Messaging Strategy Behind My Multi 5-Figure Launch 11:12

22 روز پیش11:12

11:12

I’ve just wrapped up the most recent launch of my program Micro Messaging. And even though I’ve launched this offer 3 times before – this launch marked a new evolution of Micro Messaging. So this meant that my messaging + marketing needed to be on point. I already knew the program was magic – but if my dream clients didn’t see that instantly, they wouldn’t choose it. My job was to make it the obvious choice. So in today’s episode, I’m going to take you behind the scenes of this launch and share the messaging that created a multiple 5-figure launch. Because I want you to see what really good messaging looks like in a real-life launch. So let’s dive in Sign up for The Messaging Fasttrack If you’re thinking, “OK, but how do I make my offers this irresistible?” – that’s exactly what we do inside the Messaging Fasttrack. It’s the messaging intensive to position your offer as the obvious choice, spark demand from your dream clients, and sell like magic this sales season. In our 90-minute 1:1 session together we’ll apply the Bolt 3D Framework to your offer. We’ll refine your offer messaging, map out angles that sell, and make sure your content is doing the heavy lifting to attract and convert the right clients. You’ll also get Your Magic Messaging Spellbook – every angle, every content idea, all in one place. Pop it into ChatGPT and watch it spit out copy that sounds like you, not every other muggle online. And for 2 weeks after, you get me in your back pocket on Slack – reviewing your content, working on your angles, and giving you the exact words to say in those “what do I write here?” moments. Find out more and sign up at https://thesocialbolt.com.au/the-messaging-fasttrack/ Want more? My private podcast series Messaging in Action is available now at https://thesocialbolt.thrivecart.com/mia/ Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
211. Your Client Journey Could Be Costing You Clients. Here's How to Fix It with Mariana Gaona Lopez 39:23

29 روز پیش39:23

39:23

I know you probably didn’t start your business because you’re obsessed with systems and processes. But this comes with the territory of running a business. And if your client journey is clunky, your backend is pure chaos, and your business runs off vibes and feelings instead of systems – you could be leaking time, money, and dream clients without even realising it. So it’s time to put on your big girl pants and get this shit sorted right now. The good news is that there are magical unicorns who LOVE all things systems, processes, automations and client journeys – including today’s guest on the How I Do Content Podcast Mariana Gaona Lopez. Mariana is the systems-obsessed digital ops gal behind Pink Ocean Virtual Solutions – and she’s the one service providers call when their backend’s a mess and they’re ready to stop drowning in admin and actually enjoy the work they’re good at. Think: Moxie CRM setups, workflow automations, inbox cleanups and SOPs – all customised to support your brain, your energy, and the way you do business. In this episode, we chat about the biggest mistakes business owners make when it comes to systems, how your messaging has to match your client experience, and the one automation every service provider needs yesterday. So if you’ve been winging it and hoping for the best – this episode is your system's wake-up call. Let’s dive in Connect with Mariana Gaona Lopez. Follow Mariana on Instagram @pinkoceanvs Join The Break Newsletter at https://pinkoceanvs.myflodesk.com/instagram Find out more at https://pinkoceanvs.com.au/ Want more? Watch my 12 minute Make Your Offer The One Mini Training at https://thesocialbolt.com.au/the-one/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
210. Clear Over Clever: Copywriting Tips to Build Authority and Sell Your Services with Sarah Marriott 49:35

۵ weeks پیش49:35

49:35

Let’s be real – there’s a lot of advice online about how to “build authority” in your content. Advice like… Show up every day and the right people will find you… Just keep adding value and it’ll pay off eventually…. Talk about your client results more… But no one tells you the practical things you can do to actually “build authority” through your copy and content. Until now! Because on today’s episode of the How I Do Content Podcast I’m joined by the magical Sarah Marriott. Sarah is a Melbourne-based brand messaging strategist and copywriter who helps creative service providers sound like the expert and sell their services with copy that reflects who they are (minus the fluff, the cringe or the vanilla vibes). She’s a former graphic designer turned word wizard who’s obsessed with translating messy, cool ideas into clear, one-of-a-kind messaging that gets the right people to your website – and actually makes them want to buy. Sarah’s also a dog lover so obviously she’s the best kind of wizard! In this episode we’re diving into what it really takes to build authority online – through the words on your website, the content you share, and how you show up in your marketing so your dream clients trust you, remember you, and want to buy from you. Because if you’re going to spend time creating content and sending people to your website – it better be doing the bloody work for you. So let’s dive in. Connect with Sarah Marriott Follow Sarah on Instagram @sarahmarriottcopywriter Grab your FREE go-to copywriting guide at https://subscribepage.io/free-copywriting-go-to-guide Find out more at https://www.sarahmarriottcopywriter.com/ Want more? Watch my 12-minute Make Your Offer The One Mini Training at https://thesocialbolt.com.au/the-one/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
209. How to Fix Your Instagram Profile: The Edits You Need to Start Getting More Sales with Kara Luimes 54:52

۶ weeks پیش54:52

54:52

Let’s be real – Instagram in 2025 feels like a bit of a dumpster fire. Engagement is in the dungeon with the trolls, everyone and their bot is posting the same AI generated rubbish and every second reel is promising to help you go viral if you “just use this trending hook." Right now you’re doing your best to keep up – posting consistently, dabbling in reels, stories, carousels, whatever the Instagram gods demand… But the time you’re spending creating content for Instagram doesn’t exactly match the engagement, enquiries and sales you’re currently getting. You dream of a day where it’s easy for your dream clients to see your content, head to your profile and then buy from you. So why is this not happening? The good news? Today I’m joined by Kara from The Good Stuff Social – a social media manager, marketer, and no-BS content queen who’s here to help you fix your Instagram profile so it actually converts. We’re talking about the small but mighty edits that help your profile do the heavy lifting – so when someone lands on your page, they know exactly who you are, what you do, and why they should stick around (and buy). Kara’s going to tell you what’s actually working on Instagram in 2025 and why going viral doesn’t always grow your business. She also shares her experience inside Micro Messaging – and how refining her messaging helped her stop cruising and start converting, with content that finally matches the magic she brings to her work. Before you throw Instagram in the bin, make sure you keep listening because fixing what’s not working, might be easier than you think. Let’s dive in. Connect with Kara Luimes Follow Kara on Instagram @thegoodstuffsocial Audit your Instagram Profile with The Quickie https://stan.store/thegoodstuffsocial/p/mini-instagram-profile-audit Find out more about at http://www.thegoodstuffhub.com Sign up for Micro Messaging Your Instagram profile, much like your messaging, needs to make it crystal clear who you are and why someone should work with you instantly. And if it doesn’t – you need Micro Messaging. Because when your messaging does the heavy lifting, Instagram stops feeling like a waste of time and starts working for you. Kara joined Micro Messaging because she knew it was time to level up her messaging – not just for Instagram or launches, but for everything from captions to her website copy. Because messaging impacts everything you do in your business. And Kara knew that it was the key to even more enquiries and sales in her business. So inside Micro Messaging she got the confidence and the strategy to finally put words around the magic she brings to her work. And I’m so excited to support her for another 6 months! If you want to join Kara and the other magical wizards inside Micro Messaging for the next 6-months this is the time to do it. Find out more and sign up at https://thesocialbolt.com.au/micro-messaging/ Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
208. The Real Reason You’re Stuck in Business: Why the Answer Might Be in Your Akashic Records with Belinda Simons 58:27

۷ weeks پیش58:27

58:27

There often comes a point in your business where your strategy’s solid, you’re sharing content and showing up consistently… But then it feels like you’ve reached a limit that you can’t quite break through. You’re stuck at the same income level, your audience isn’t growing and you feel like everyone is quantum leaping to the next level…but you’re not. So why does this keep happening no matter what you do? If you’ve ticked all the boxes – you’ve invested in the mentors, refined your offers and even reworked your messaging but it still feels like your magic is capped – it might be time to look beyond the strategy. Because sometimes what’s holding you back isn’t your strategy, it’s an energetic pattern that’s been playing out for lifetimes – and the Akashic Records hold the key to unlocking it. And on today’s episode of the How I Do Content Podcast I’m joined by the magical Belinda Simons, a Psychic Medium and Akashic Records reader who helps soul-led business owners uncover and heal past life vows, contracts and trauma that are still playing out in their business today and keeping them stuck. Belinda accesses the Akashic Records to find the root cause of what’s keeping you stuck – whether that’s visibility fears, income plateaus, or repeating patterns you can’t seem to break. After a 30-year career in dentistry, Belinda’s body forced her to stop – and that moment became the catalyst for stepping into her energetic gifts and building the business she now runs full-time. I was also fortunate enough to support her inside Micro Messaging and help her craft messaging that matches her magic – so she can communicate this deeply intuitive Akashic Records-based work in a way that actually resonates with the people it’s meant for. This is a really great episode if you feel like you’re doing all the “right” things but you can’t quite crack through to that next level – Belinda is going to help you understand why. Let’s dive in. Connect with Belinda Simons Follow Belinda on Instagram @belindajoy_medium The Akashic Records https://www.belindajoymedium.com/akashicreset Find out more at https://www.belindajoymedium.com/ Sign up for Micro Messaging If this episode reminded you that the depth of your work is only as powerful as your ability to communicate it – that’s exactly what Micro Messaging helps you do. Because your magic deserves to be seen, felt, and understood – and your messaging is the bridge between the work you do and the people it’s meant for. Belinda joined the last round of Micro Messaging to get crystal clear on how to communicate her unique gifts – and now she’s owning her voice, speaking directly to her dream clients, and showing up in a way that converts. And now it’s your turn. Doors are open now for a limited time. Early bird pricing is still in effect which means when you sign up before Wednesday 16th July, you’ll save $500 off the full price of the program. 6-month AND 9-month payment plans are available. Find out more and sign up at https://thesocialbolt.com.au/micro-messaging/ Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
207. The Truth About Content Planning and Building Community in the Age of AI with Carly Smith 1:05:51

۸ weeks پیش1:05:51

1:05:51

You’re doing all the “right” things – keeping up with the trends, showing up online, even asking AI to help you out… But your content feels meh, your community’s gone quiet, and deep down, you’re wondering if any of it is actually working. If you’re feeling that – today’s episode of the How I Do Content Podcast is going to hit in the best kind of way. Because today I’m joined by digital marketing strategist Carly Smith – the no-BS content queen behind Socially Graceful who helps business owners ditch the chaos and finally get their content (and their strategy) together. With 15+ years in the digital space (yes, back to MySpace and blogging days), Carly’s worked with everyone from solo biz owners to national brands. She knows how to turn big goals into content plans that actually work – and feel good to execute. In today’s episode, we talk about what really makes content connect – and why messaging matters more than any plan, platform or AI tool ever will. Carly also shares her experience inside Micro Messaging – and how it helped her refine her messaging, reconnect to her point of difference, and back herself even more as a marketer. So if your content right now feels overwhelming or like it's just not landing – this conversation will show you how to clean it up, simplify it, and finally make it work for you. Let’s dive in. Connect with Carly Smith Follow Carly on Instagram @socially_graceful Get Access to Carly’s FREE AI Content Ideas Bot https://subscribepage.io/diy-but-smart-af Find out more about at https://www.sociallygraceful.com.au/ Sign up for Micro Messaging Carly joined the last round to get clearer on how she talks about her offers, back herself as the Dumbledore-level expert she already is, and make sure her content actually works – without losing what makes it hers. So she knows the magic inside the program! Over the next 6 months we’ll work together on your messaging, your content, and your offers so it converts faster and sounds unmistakably like you. Because when your messaging actually reflects the magic of what you do – your marketing + sales gets a whole lot easier (and a whole lot more effective). Doors are open now for a limited time and with early bird pricing in effect so when you sign up before Wednesday 16th July you save $500 off the full price of the program. 6-month AND 9-month payment plans are available. Find out more and sign up at https://thesocialbolt.com.au/micro-messaging/ Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
206. Messaging on the Mic 2025 - Volume 4 - Moving Past Referrals to Sell Your New Offer Online as an Admin and Strategy Support Specialist 16:19

۹ weeks پیش16:19

16:19

Welcome back to Messaging on the Mic! This is the 4th and final instalment of this mini-series inside the How I Do Content Podcast. To recap these are the previous Messaging on the Mic Wizards: In Volume 1, I reviewed the messaging of a funnel and automation wizard. In Volume 2, I reviewed the messaging of a career coach. And in Volume 3, I reviewed the messaging of a motherhood mentor and matrescence guide . So if you haven’t listened to those episodes, feel free to hit pause and go check them out right now. And today’s featured wizard is an admin and strategy support specialist for female solo business owners. Ready to Make Your Offer the Obvious Choice? If today’s episode has made you realise “I know my offer is solid, but my messaging isn’t really selling it…” That’s exactly what we fix inside The Obvious Choice Offer™ Workshop. This is a free, 60-minute hands-on messaging workshop where we figure out what your dream client actually needs to hear and write it together, in real time. We go live next Tuesday 8th July so make sure you save your seat at https://thesocialbolt.com.au/obvious-choice/ Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
205. Messaging on the Mic 2025 – Volume 3: What Makes a Transformational Offer Sell as a Motherhood Mentor 15:20

10 weeks پیش15:20

15:20

It’s another episode of Messaging on the Mic. This is the 3rd week of this 4 week mini-series inside the How I Do Content Podcast. In Volume 1 I reviewed the messaging of a Funnel and Automation wizard. And in Volume 2 I reviewed the messaging of a Career Coach. So if you haven’t listened to Volume 1 and Volume 2 you can check them out first. And today’s featured wizard is a motherhood mentor and matrescence guide. Ready to Make Your Offer the Obvious Choice? If today’s episode has you realising your offer is great – but the way you’re talking about it isn’t landing with the people it’s meant for…let’s change that. Join me for The Obvious Choice Offer™ Workshop – a FREE 60-minute live session where we’ll workshop your messaging together in real time. You’ll walk away with the exact words to: Speak to what your dream clients actually want Show them why it matters now Position yourself as the clear choice not just another option This is practical and hands-on. By the end, you’ll have 3 message-ready assets you can use immediately in your content, sales page, or pitch. Because when your messaging lands? Your offer sells. So join me on Tuesday the 8th of July and let’s make your offer impossible to ignore. Save your seat at https://thesocialbolt.com.au/obvious-choice/ Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
204. Messaging on the Mic 2025 – Volume 2: The #1 Messaging Shift Every Career Coach Needs to Make to Sell More 14:26

11 weeks پیش14:26

14:26

It’s time for me to review another biz wizard’s messaging + marketing… Welcome to this week’s episode of Messaging on the Mic – the 4-week mini-series inside the How I Do Content Podcast where I review the messaging of 4 different businesses, and share how they can take their messaging to the next level so they’re in demand with Beyonce-level clients 100% of the time. If you haven’t yet listened to Volume 1, where I reviewed the messaging of a funnel and automation wizard – you can check that out here first. In today’s Messaging on the Mic episode, I’m featuring a Career Coach. Watch my free mini-training “Make Your Offer the One” If this episode has you realising your offer might be brilliant but your messaging isn’t making it the obvious choice… Go watch my free mini-training – Make Your Offer The One. It will show you how to turn your unique voice into a high-converting message in just 12-minutes. It’s fast. It’s practical. And it’ll change the way you talk about your offers for good. Get instant access at https://thesocialbolt.com.au/the-one/ Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
203. Messaging on the Mic 2025 - Volume 1 - Struggling to Convert? What Your Messaging Might Be Missing as a Funnel + Automation Strategist 12:30

12 weeks پیش12:30

12:30

It’s my favourite time of the year – Messaging on the Mic is BACK! If you’re new to Messaging on the Mic Series let me get you up to speed. Messaging on the Mic is a 4 week mini-series on the How I Do Content Podcast. Anyone in my community can apply (if you’re brave enough) and then I select 4 businesses to feature on these episodes. I review their messaging and share my recommendations for how they can upgrade their messaging so they’re in demand with Beyonce-level clients 100% of the time. And why not bring you along for the ride too?! You get a glimpse into how my brain works as well as practical messaging examples in action so you can see how you could apply this to your messaging. It’s a good time all round! So now you’re up to speed, let me introduce you to our first Messaging on the Mic Wizard for 2025 – we’re starting with a funnel and automation expert who builds sales funnels that actually convert.… Watch my free mini-training “Make Your Offer the One” If this episode has you realising your offer might be brilliant but your messaging isn’t making it the obvious choice… Go watch my free mini-training – Make Your Offer The One. It will help you position your offer as the obvious choice for your dream clients in just 12-minutes. It’s fast. It’s practical. And it’ll change the way you talk about your offers for good. Get instant access at https://thesocialbolt.com.au/the-one/ Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
202. You Think Your Offer’s a “No-Brainer” – Here’s Why No One’s Buying It 10:39

13 weeks پیش10:39

10:39

One of the phrases I hate hearing in the online space is “this offer is a no-brainer.” Now I’m not just being a hater because I do believe in the concept of a “no-brainer” offer – it should be an easy decision for your ideal clients to buy. BUT the reason I hate the term is because what I see 99% of the time is people slap that label on their offer – and then stop there. They don’t explain why it’s a no-brainer offer or why it’s a no-brainer for their ideal client – that’s lazy messaging. Because here’s the dog's honest truth… If your audience doesn’t instantly understand why your offer matters to them, right now – they won’t buy, no matter how well-priced, well-structured, or “value-packed” YOU think it is. It’s not about you or what you think is valuable – it’s about your ideal client and what motivates them to buy. So in today’s episode of the How I Do Content Podcast I’m going to tell you the real reason your “no-brainer” offer isn’t selling – and what to do about it. Let’s dive in! Watch my free mini-training “Make Your Offer the One” In 12-minutes I’ll walk you through the messaging shifts you need to stop relying on “it should be obvious” and start communicating your offer in a way that makes the right people want it now. It’s fast. It’s practical. It’ll change the way you sell. Get instant access at https://thesocialbolt.com.au/the-one/ Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
201. The Messy Middle: When It’s Time to Rethink Your Business (But You Don’t Know What’s Next) with Jen Heuett 1:00:00

14 weeks پیش1:00:00

1:00:00

You know that moment in business when you look around and think… “How did I end up here?” The money’s coming in… You’re good at what you do… But everything feels heavier than it should. Your offers feel off, your content feels forced and deep down, you’re wondering if the business you’ve built is still right for you. If you’re nodding along, this episode of the How I Do Content Podcast is going to hit hard (in the best way). Today I’m joined by Jen from The Small Wins Co. – planning nerd, F1 fanatic, and self-proclaimed “Messy Middle Mentor.” Jen’s helped countless business owners rethink, realign, and rebuild their business foundations – but she’s also walked this path herself. Twice. In today’s episode, we talk about what happens when your business stops feeling good, why making more money doesn’t always mean you’re on the right path, and how to make changes before you burn out or burn it all down. This is the conversation I wish more people were having – it’s your reminder that you’re allowed to change your mind, realign your business, and build something that feels good again. So let’s dive into it. Connect with Jen Heuett Follow Jen on Instagram @thesmallwinsco Sign up for Jen’s Navigating the Messy Middle Masterclass Find out more about Next Level Ops Academy Want more? Watch my 12 minute Make Your Offer The One Mini Training at https://thesocialbolt.com.au/the-one/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
200. The Best of the How I Do Content Podcast. Messaging + Marketing Magic from 200 Episodes 15:11

15 weeks پیش15:11

15:11

Welcome to Episode 200 of the How I Do Content Podcast! Two hundred episodes. Most podcasts don’t even make it past episode 10. It’s been 200 episodes of me showing up to this mic, dropping Dumbledore-level strategy and sharing what’s hot on my heart in the hope it helps you to embrace your unique blend of magic and do business in a way that works for YOU. And you know what’s wild? When I go back and listen to past episodes (usually while I’m repurposing them into fresh content, because... duh, strategy), I realise how relevant they still are. So in today’s 200th episode, I’m going into the vault and pulling out five of the biggest marketing and messaging lessons from some of your most-listened-to solo episodes. The ones that built my business, sold out my offers, and helped clients go from “what do I even say?” to “holy shit, I’m booked out.” So for the 200th time – let’s dive in. My gift to you loyal listeners. Watch my new 12-minute mini-training “Make Your Offer the One” to help you shift your offer from nice-to-have to need-this-now! If you’re ready to sharpen your message and make your offer the one your dream clients can’t stop thinking about – you definitely want to tune in. Get instant access at https://thesocialbolt.com.au/the-one/ Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
199. AI-Generated Content Won’t Sell If You Don’t Understand Your Audience 8:04

16 weeks پیش8:04

8:04

Everyone and their dog is using ChatGPT to write their content right now. Outsourcing captions, emails, even entire launch plans all in the name of saving time and “working smarter.” But let’s be honest – is it actually saving you time? Or do you need to constantly tweak, reprompt and rewrite what it spits out because it sounds like everyone else or worse like a robot that’s read one too many bro-marketing emails. But before you download another ChatGPT prompt guide, I want you to think about WHY ChatGPT is spitting out fluff that doesn’t sound like you and definitely doesn’t sell your offer. Because here’s the truth – AI can’t fix what YOU don’t understand about your ideal client. And I’m not talking about a basic witch ideal client avatar focused on demographics like “women aged 25–40 who like oat lattes and yoga.” I’m talking about real HUMAN insight – the beliefs they hold, the desires they’re chasing, the objections running through their mind the second they land on your sales page or consume your content. Because if you don’t know that – no prompt in the world can save you. So in this episode of the How I Do Content Podcast, I’m breaking down why your AI-generated content might be falling flat, what needs to come before the prompt, and how to use AI in a way that amplifies your message instead of diluting it. So let’s do this! Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
198. The Search for Resilience: Behind the Business, the Babies + the Book with Sonja Pototzki-Raymond 1:06:14

17 weeks پیش1:06:14

1:06:14

You know what you don’t see on the highlight reel? The breakdowns behind the breakthroughs. The resilience it takes to keep showing up when it would be easier to walk away. The real, messy, magical journey behind building a business, a family, and a damn legacy. Today’s guest on the How I Do Content Podcast knows exactly what it takes. Sonja Pototzki-Raymond (aka Sonja the Search Queen) is the CEO of The Search Republic (one of Australia's most in-demand Google-accredited digital agencies), a Google Search Expert, Author, Keynote Speaker, and Fertility Advocate. Not to mention she’s helped generate over $700 million in sales for her clients while raising two beautiful girls and launching her first book The Search for Resilience (which is in stores NOW). In this episode, Sonja gives you the real story behind the business wins, the book launch, the journey to finally become a mum – and what it actually looks like to be resilient when life doesn’t go to plan. If you’ve ever wondered how to build something extraordinary without losing yourself (or your sanity) along the way this episode is your permission slip to stop playing small and start trusting yourself more. No fluff, no filters – just the real behind-the-scenes of building something extraordinary. Connect with Sonja Pototzki-Raymond Follow Sonja on Instagram @sonjathesearchqueen Order Sonja’s first book The Search for Resilience at https://www.amazon.com.au/Search-Resilience-Awaken-Warrior-Business/dp/1925452964 Download a copy of The Google Ads and SEO Checklist https://sonjathesearchqueen.com/google-ads-and-seo-checklist/ Find out more at https://sonjathesearchqueen.com/ Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
197. Messaging, Audience or Timing: The Real Reason Your Content Isn't Converting into Clients 11:36

18 weeks پیش11:36

11:36

You’re doing all the things. You’re posting on Instagram. You’re emailing your list. Your offer is solid You’re casting content spells left and right – but the likes are low, the DMs are dead, and the sales? Missing like Voldemort’s nose. So, naturally, your brain spirals into the usual suspects: “Is it my messaging? Is it my audience? Is it the algorithm? Or does the universe just hate me?” If you’re wondering why the heck your content isn’t converting, you’re not alone. One of the most common questions I get asked is “How do I know if it’s my messaging, my audience, or the timing?” In fact one of the Wizards on the Waitlist for Micro Messaging asked me this exact question last week! So in today’s episode of the How I Do Content Podcast I’m going to share what my answer was to them so you can start doing a little investigating on your own as to why your content isn’t converting into clients. And I’m going to be real with you for a moment – because it honestly depends! There’s no cookie-cutter universal answer. It does depend on your business, your niche, your audience size, and how long you’ve been showing up. But what I can do is help you figure out how to get clear on what’s actually going on so you stop second-guessing everything and start focusing on the right thing. So let’s break it down: messaging vs. audience vs. timing… and what to do about it. Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
196. Podcasting in 2025. What's working and how to use your podcast to grow your business with Laura McRae 41:41

19 weeks پیش41:41

41:41

So many business owners tell me they want to start a podcast… But then the doubts creep in: What would I even talk about? Will anyone listen? Isn’t podcasting a lot of work? Or they do start a podcast, make it to episode 5 and then it fizzles out because they’re burnt out, overwhelmed, and not seeing results fast enough. And perhaps this sounds familiar? That’s exactly why I invited today's guest Laura McRae onto the How I Do Content Podcast. Laura’s the founder of Podcast Support Services, the host of Podcasting for Business Owners and the go-to person if you want to start or grow a podcast that actually supports your business. Laura knows how to make podcasting feel simple, sustainable, and strategic. No fluff, no faffing about – just smart podcasting that builds your brand and brings in clients. This episode is full of practical gems whether you’re podcasting already, thinking about it, or trying to figure out how to make it work without working harder. So let’s get into it. Connect with Laura McRae Follow Laura on Instagram @podcast.support.services Download the Podcast guest pitch template at https://subscribepage.io/A9s1Ur Listen to the Podcasting for Business Owners Podcast https://podcastsupportservices.com.au/podcasting-for-business-owners-podcast/ Find out more at https://podcastsupportservices.com.au/ Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
195. Offer not selling? Don’t do this. 6:09

20 weeks پیش6:09

6:09

If you have an offer that isn’t selling and you default reaction is to consider: Lowering your prices Creating a new offer (particularly a low ticket offer 👀) Creating a new lead magnet Or getting ChatGPT to pump out more content for you (or turn you into a Barbie 🙊) FOR THE LOVE OF DOGS PLEASE STOP!!!!!!!!!!!!!!!! You’re looking for the solution to your sales problem in ALL the WRONG places. What if I told you that none of these options will make your offer sell…BUT there is a better and much simpler solution… You’ll just need to listen to this week’s episode of the How I Do Content Podcast to find out! The episode might be short but as always I’m dropping a little truth bomb you need to hear. Want more? Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
194. Behind My Best Launch Content: Strategy, Psychology + Messaging That Sells 11:12

21 weeks پیش11:12

11:12

I’ve just wrapped up another launch (this time for Micro Messaging), and there’s one thing I hear every single launch without fail… “I LOVE your launch content Tahryn!” And I really appreciate hearing this because I do put time and thought into crafting launch content that really connects and (of course) converts. Nothing you read or see from me during a launch is a fluke or luck – it’s backed by strategy, consumer psychology and intentional messaging. So in today’s episode of the How I Do Content Podcast I’m breaking down how I create launch content that not only gets attention, it gets people to move, and most importantly buy what I’m selling. This is what’s required if you want to make sales in 2025. Because let’s be honest: Consumers have seen it all. Trust is low. Scepticism is high. So if you’ve ever looked at your launch content and wondered, ‘Why isn’t this landing?’ – this episode is for you. Let’s dive in. Want more? Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Download Marketing Prompts For Client Converting Content https://thesocialbolt.com.au/prompts/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
193. How I run my business when I'm travelling 11:26

22 weeks پیش11:26

11:26

I’ve spent the month of March travelling the East Coast of Australia on my 40th Birthday Tour. Last year I thought to myself “you only turn 40 once Tahryn” – so why not spend the entire month of March on the East Coast visiting my favourite city and spending time with some of my favourite people. Now this wasn’t a full holiday because I also decided if I was going to be away and doing cool shit I may as well time it around the launch of Micro Messaging. Because if there’s one thing I know to be true – it’s that people love and engage more often with travel content than they do launch content. So why not make the most of the engagement bump?! So in today’s episode of the How I Do Content Podcast I want to give you an insight into what it really was like to run my business while travelling – behind the delicious food photos and all the cool shit you see on social media. So let’s dive in. Want more? Sign up for a Messaging for LEADS session at https://thesocialbolt.com.au/leads/ Download Marketing Prompts For Client Converting Content https://thesocialbolt.com.au/prompts/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
192. Where I'm investing, what I'm doubling down on and how I'm showing up to be fully booked in 2025 13:23

23 weeks پیش13:23

13:23

I want to address the dementor in the room. Because I’m in the thick of the launch for Micro Messaging which means I’m having a whole bunch of sales conversations. Not to mention I’m also chronically online so I see a lot of the same conversations being shared through content right now. There’s a lot of uncertainty in the air. Conversations around economic instability, inflation and recession are everywhere. And then there’s the political climate in the US and an upcoming election here in Australia to add to the mix. Some gurus will tell you not to think about it – but you’re human and it’s honestly not surprising you’re worried about everything that’s happening in the world. Especially when it comes to your business. So what does it actually mean for you as a business owner? As business owners, it can be tempting to hit pause. You might be wondering if it’s even worth continuing to market and sell right now. But I’m here to tell you – this is exactly the wrong time to go into hiding and wait it out. And in today’s episode of the How I Do Content Podcast I want to share with you exactly where I'm investing, how I'm showing up and what I'm doubling down on to be fully booked in 2025. Because in my experience, it’s in these moments that businesses need to double down – not scale back. So let’s dive in. Join Micro Messaging This program is all about giving you the tools, strategies, and confidence to differentiate your business, brand and offers and communicate in a way that resonates deeply with your audience. I KNOW the impact really good messaging can have on your business. Thanks to my messaging I have the confidence to talk to my community in a way that gets them to take action and want to work with me again and again. The result? My business has grown consistently year on year (both revenue AND profit). And even though I don’t have 100k followers (I don’t even have 10k) I’ve never dipped in sales or cash in 6+ years in business. So obviously I fully believe in the importance of prioritising your messaging especially right now. Let’s make sure you’re not just surviving in 2025 – let’s make sure you’re fully booked, visible, and thriving. Doors are only open for a few more days and I don’t want you to miss out. Sign up at https://thesocialbolt.com.au/micro-messaging/ Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
191. The exact content working best for me right now and why 16:03

24 weeks پیش16:03

16:03

Creating and sharing content in 2025? It can do your head in right?! On one hand, there’s more content than ever. You’ve got every guru and their dog is telling you how to 10x your business on Instagram, trends come and go faster than you can say “algorithm,” and AI has made content creation easier and quicker than ever before. But despite all this, why does content creation still feel so damn hard? Between the unpredictable political and economic climate, the never-ending content treadmill, and the feeling that you’re working a full-time content job without the paycheck to match – it’s no wonder you might be questioning, what’s even the point? Which is why in today’s episode of the How I Do Content Podcast I’m going to give it to you straight and let you know what’s actually working in content right now. This isn’t about chasing trends, going viral, or finding a magic hack to 10x your business overnight. Instead, I’m sharing the proven content strategies that actually work in 2025 – from a Wizard who’s been creating high-converting content for over six years. So let’s dive in… Join Micro Messaging If you want to become known as a Dumbledore-level Wizard in your industry and attract Beyonce-level clients on repeat… Your messaging + marketing can’t sound like every other muggle in the online space – a brilliant and powerful biz wizard needs messaging to match. And that’s what I teach you inside Micro Messaging! Early bird pricing means you save $500 off the full price of the program when you sign up before tomorrow (Wednesday 19th March). You really can’t afford to ignore your messaging so if you want my help to craft your unique money-making micro-messaging – sign up at https://thesocialbolt.com.au/micro-messaging/ Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
190. The #1 Way To Use AI To Make Your Messaging & Brand Stand Out 9:13

25 weeks پیش9:13

9:13

I don’t think I need to tell you that the online space is noisier than ever. And if you feel like it’s harder than ever to stand out – it’s because it IS. There are more people marketing their businesses online – more entrepreneurs, more service providers, meaning more content flooding every platform. There’s also shifting consumer purchase behaviours. Trust is harder to build. Consumers are getting smarter and more skeptical. And they need more nurturing to progress through your funnel. They don’t want to hear the same recycled advice – they want to connect with people who truly understand them and have a solution to the problem they most want solved. And let’s talk about the robot in the room – AI. Yes, AI has made marketing + content creation easier and faster BUT it’s added to an already noisy online space and not always in a good way. BUT there is a way to use AI to make your messaging and brand stand out amongst the online noise – and in today’s episode of the How I Do Content Podcast I’ll reveal all. So let’s dive in… Join Micro Messaging If you want to stop second-guessing your messaging, stand out in your industry and make your marketing way easier – Micro Messaging is for you. Doors are open now for a limited time and with early bird pricing in effect so when you sign up before Wednesday 19th March you save $500 off the full price of the program. 3-month AND 6-month payment plans are available. To find out more and sign up – head on over to https://thesocialbolt.com.au/micro-messaging/ Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
189. 40 business + life lessons for 40 years 10:25

26 weeks پیش10:25

10:25

Tomorrow is my 40th Birthday! I’m celebrating the big 4-0 by jumping on a plane and spending the entire month of March on the East Coast visiting my favourite city and spending time with some of my favourite people. Every year when my birthday rolls around I find myself in a very reflective mood. And there’s nothing like a big milestone birthday to put my reflective mode into turbo! Over the last few months and especially with Ned’s passing I’ve found myself looking back and thinking a whole lot about life and business and where I’m at as I turn 40 and start my 5th decade. It’s no secret that the last 12 months have been some of the hardest of my life – year 39 will not be one I remember fondly but it’s definitely a year where I’ve learnt a whole lot more about myself and what I want for my life + business. So in today’s episode of the How I Do Content Podcast I’m going to share some of my reflections with you – these are my 40 business + life lessons from 40 years. Want more? Join Micro Messaging https://thesocialbolt.com.au/micro-messaging/ Download Marketing Prompts For Client Converting Content https://thesocialbolt.com.au/prompts/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
188. How I’m Streamlining My Content Process in 2025 14:21

27 weeks پیش14:21

14:21

Unlike most other business owners, I love creating content. The process of coming up with an idea, turning that into a piece of content and then sharing it with other people is 100% my idea of a good time. I love that shit. So the thought of outsourcing it entirely to someone else or completely replacing my content creation process with AI – doesn’t appeal to me in the slightest. I do it myself because I’m good at it, I’m quick at it and I love it – BUT I know this might not be the case for you. And after supporting hundreds of clients who feel the same way as you, I’m always on the lookout for ways to make the content creation process easier. So over the last few months I’ve been doing a bit of testing and trialling with AI in my own business to see what works well and what’s a waste of time, so I can then share this knowledge with my clients to help streamline their content creation process and make it a whole lot easier. And in today’s episode of the How I Do Content Podcast I’m going to give you an insight into my findings so far. So let’s begin! Join My Free Masterclass: How to Tell + Sell in the Age of AI If you want to learn the micro shifts you need to make in your messaging to turn your marketing into a money-making machine… AND how to use AI to make your messaging even more powerful and save you a shitload of creation time… You need to join me for my upcoming free masterclass “How to Tell + Sell in the Age of AI“. Your messaging is the thing that drives ALL of the money-making functions in your business so you need to know how to craft messaging that attracts Beyonce-level clients who move fast and pay faster than Harry Potter chasing the Golden Snitch! Remember AI can help execute your vision, but you need to create the vision first – it all starts with your messaging. The masterclass is on the 4th of March so make sure you sign up if you want to join me live or watch the replay. Sign up at https://thesocialbolt.com.au/masterclass/ Want more? Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Download Marketing Prompts For Client Converting Content https://thesocialbolt.com.au/prompts/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
187. Micro messaging, thought leadership and AI. How to make your marketing simple in 2025 10:11

28 weeks پیش10:11

10:11

The hottest topic in the online space right now is AI. Businesses are on the lookout for AI tools that will save them time and streamline their processes. And yes, AI IS great for helping you save time especially when it comes to your marketing. BUT what I’m also witnessing is people making one big mistake when it comes to using AI in their business – simply because they’re SO obsessed with saving time RIGHT THIS SECOND. The mistake? Jumping straight into AI without nailing your core messaging first. And I get it – you want marketing to be easier and not take you as long as it does. BUT by not setting a clear strategy and nailing your messaging FIRST, you’re actually making it harder for yourself. But here’s the good news… The business owners who get it right – the ones who understand that messaging comes before AI – are the ones who will be successful (and save a shitload of time) in 2025. And in today’s episode of the How I Do Content Podcast I’m sharing how to actually simplify your marketing in 2025 without sounding like every other business using AI. Join My Free Masterclass: How to Tell + Sell in the Age of AI If you want to master your messaging and use AI to amplify the right things, I’d love to invite you to my free masterclass: How to Tell + Sell in the Age of AI. In this live training, you’ll learn: The exact marketing and sales messaging you need to stand out in 2025 The micro shifts that will turn your marketing into a money-making machine (without blending into the AI-generated noise) How to use AI to enhance your messaging and save hours of content creation time When: Tuesday, 4th of March Can’t make it live? A replay will be available! If you want marketing to be both simple and effective in 2025, this is the masterclass you don’t want to miss. Let’s make your messaging magic – and your marketing a whole lot easier! Sign up at https://thesocialbolt.com.au/masterclass/ Want more? Download Marketing Prompts For Client Converting Content https://thesocialbolt.com.au/prompts/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

How I Do Content

1
186. 6 Figure Business Owner? Here’s why your marketing isn’t working. 13:50

29 weeks پیش13:50

13:50

Last year I witnessed a lot of burnt out biz owners limping to the end of the year. They were done. Exhausted from... The constant churn of creating content because you don’t want your community to forget about you if you stop showing up. But also feeling like what’s the point because nothing you share is actually working and converting into leads and sales like it used to. Not to mention wondering why everyone you attract into your world either isn’t ready to invest or worse they completely ghost you and then go sign up to work with someone else who charges 5x more than you. And as you ease back into work and start to build momentum again – you really want to avoid feeling this way in 2025. How? Well in today’s episode of the How I Do Content Podcast I’m going to break down exactly what you need to do to make sure your marketing strategy not only works but doesn’t burn you out. Sounds good? Let's dive in. Need Help Creating a Marketing Strategy That Actually Works? In my 1:1 series, I join your team as Marketing Strategist and Consultant and over 6 months we map out your entire high-level marketing strategy and implementation plan so it works for you and you don’t burn yourself out in the process. I’m talking start to finish – overall marketing strategy, messaging blueprint, marketing funnel, content strategy and sales strategy with an implementation plan for each piece of your marketing strategy. No more signing up for marketing courses you never finish. No more coaching sessions where you simply add a hundred new things to your already overflowing to do list. No more testing a million different tactics based on what the latest ‘gurus’ tell you. If you want me to join your team and create your bespoke marketing strategy that actually works – Book a call and let’s chat. Want more? Download Marketing Prompts For Client Converting Content https://thesocialbolt.com.au/prompts/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au Background Music is Copyright Free. You're free to use this music in your videos. Track: Harry Potter Theme Song Music promoted by Chayatori Records Video Link: https://youtu.be/WY8-lVlLhWE…

به Player FM خوش آمدید!

Player FM در سراسر وب را برای یافتن پادکست های با کیفیت اسکن می کند تا همین الان لذت ببرید. این بهترین برنامه ی پادکست است که در اندروید، آیفون و وب کار می کند. ثبت نام کنید تا اشتراک های شما در بین دستگاه های مختلف همگام سازی شود.