Aaron Watters: Transforming User Experience in Auto eCommerce
Manage episode 387756696 series 3433835
Aaron Watters is the President of OEM Interactive, a trailblazing digital marketing firm in the automotive space.
In this episode discover how OEM Interactive has become one of the fastest-growing companies in the U.S. and earned its place among the most admired.
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What we discuss in this episode:
In the fast-paced world of Fixed Ops, every minute counts. Ever wondered how a company like OEM Interactive has not only kept up but surged ahead, earning a spot among the most admired and fastest-growing firms in the U.S.? Join me, Ted Ings, as I unravel the secrets with Aaron Watters, the man behind the success, in this riveting episode of the Fixed Ops Roundtable.
- OEM Interactive Unveiled: Explore the background and journey of OEM Interactive, a full-service digital marketing firm that specializes in revolutionizing parts and accessories sales online.
- Challenges in Fixed Ops: Aaron sheds light on the challenges faced by parts departments, focusing on the quest for increased sales and the critical need for time efficiency.
- Introducing Parts Messenger Pro: Delve into the game-changing solution offered by OEM Interactive – Parts Messenger Pro. Discover how this innovative text-to-chat tool is transforming the user experience and boosting conversion rates.
- The Evolution of Parts Sales: Learn how the landscape of parts sales has transformed with the rise of eCommerce, and how OEM Interactive is at the forefront, guiding dealers through this shift.
- Efficiency in Fixed Ops: Aaron shares insights into time-saving techniques and tools, including a revolutionary standard operating procedure, that has made OEM Interactive exceptionally efficient in the e-commerce space.
Listen to the episode featuring Aaron Watters for even more insights!
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Thanks, Aaron Watters
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