This week, we're doing something a little different. Instead of a conversation, we're sharing something we've been working on for the past year — our new short documentary, 30,000 Monkeys in Our Backyard. It tells the unbelievable true story of how a small town in Georgia became ground zero for a proposed facility that would have housed 30,000 monkeys for laboratory testing — and how a group of everyday people stood up, fought back, and changed the course of their town's future. The film is a story about courage, community, and what happens when people refuse to stay silent. 30,000 Monkeys in Our Backyard premieres November 1st on YouTube — and you can watch it, share it, and take action at speciesunite.com/30000monkeys…
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محتوای ارائه شده توسط Will Schiller. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Will Schiller یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
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Why Premium Clients Always Exist (and How to Attract Them)
Manage episode 479552080 series 3097271
محتوای ارائه شده توسط Will Schiller. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Will Schiller یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
If you want the free training on how to attract premium clients, send Will a DM on Instagram with the words "premium" and he will send it right over.
552 قسمت
اشتراک گذاریManage episode 479552080 series 3097271
محتوای ارائه شده توسط Will Schiller. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Will Schiller یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
If you want the free training on how to attract premium clients, send Will a DM on Instagram with the words "premium" and he will send it right over.
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In this episode, we break down why your content dictates the quality of clients you attract — and how to upgrade your messaging to attract committed, high-caliber buyers. If you’re tired of price-shoppers and “I’ll think about it” leads, this episode shows you how to elevate your voice, your value, and your pipeline.…
There’s a moment every coach faces — when you realize it’s not your marketing, clients, or content that’s holding you back… it’s your energy. This episode will help you see the hidden patterns keeping you stuck and teach you how to build calm, confident, winner energy that attracts success naturally.…
In this episode, I’m walking you through The Hybrid Content Masterclass — the same system I use to turn one idea into a full week of high-converting content that attracts premium clients, builds authority, and fills your calendar with qualified calls... and that I teach all my clients. You’ll learn how to: 🎯 Map your content around 1 Core Topic per week 🧩 Turn that topic into 4 post types using the EPDO Framework: - Educate: Teach your audience something they didn’t know. - Personalize: Share your story or client story to build connection. - Demonstrate: Show proof, systems, or client wins. - Offer: Drive them to your CTA (Value Video, Quiz, or Gameplan Call). Repurpose your best content across long-form, social, and paid ads. Use your analytics to decide which posts to boost for $10–$30/day. Build a full monthly marketing ecosystem that naturally calls in clients. This is the same hybrid structure we use inside the TOP 20 Coaching Program and Lifestyle Wealth Mastermind, helping health and fitness coaches create consistent leads, fill their programs, and build authority — without spending all day on content creation. Watch the full breakdown to see how to:Build one weekly theme that drives all of your marketing. Turn every post into a system that feeds your business. Create “omnipresent” marketing that compounds over time. Want my help building your Hybrid Content System? Book a free Gameplan Call and I’ll help you outline your 2026 content ecosystem: 👉 https://calendly.com/willschillerconsulting/top-20-coaching-calls…
This is a recording from the Lifestyle Wealth Mastermind, Will walks the students through a quiz funnel to be able to book more calls and create more Value Video opportunities.Enjoy!
1 8 Beliefs Your Ideal Client Needs to Have to Buy 1:06:07
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پخش در آینده 
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پخش در آینده پخش در آینده لیست ها پسندیدن دوست داشته شدToday is a recording from a live training Will ran from the Lifestyle Wealth Mastermind. He talks about the sequential 8 beliefs that your ideal client needs to have in order to make a qualified buying decision with your coaching offer. This is a masterclass in buying psychology. Enjoy!
You’ve rewired your worth, shifted your identity, learned the math of freedom, built nervous system capacity, and stepped out of scarcity. Now it’s time to turn belief into action. In this final episode, I show you how to install the TOP 20 system — the simple, proven path to land your first high-value client and build a coaching business that’s calm, profitable, and designed for your life. 👉 The TOP 20 mini-course is normally $97, but podcast listeners can grab it for just $9. DM me “VIP list” on Instagram @willschillerconsulting and I’ll send you the private link.…
You can’t build a premium business from survival energy. In this episode, I break down how scarcity shows up in your coaching, how to release old money stories, and what it looks like to step into abundance so your business creates calm instead of chaos. 👉 The TOP 20 mini-course is normally $97, but podcast listeners can grab it for just $9. DM me “VIP list” on Instagram @willschillerconsulting…
Most coaches don’t have a marketing problem — they have a nervous system problem. If your body feels unsafe during sales calls, making premium offers, or even sending Value Videos, you’ll sabotage yourself every time. In this episode, I break down how to expand your nervous system capacity, why allostatic balance in real life determines how much success you can hold, and the exact practices to regulate your state so you can show up steady, confident, and trusted as a premium leader. 👉 Want the full system to land your first high-value client? The TOP 20 mini-course is normally $97, but podcast listeners can grab it for just $9. DM me “VIP list” on Instagram @willschillerconsulting and I’ll send you the link.…
Most coaches think more clients = more freedom. But 50 clients at $300/month isn’t freedom — it’s burnout. In this episode, I’ll show you why 20 premium clients at $1k–$2k/month is the real path to $20k+ months and the life you actually want. You’ll also learn the science of the Reticular Activating System (RAS) — your brain’s filter that shapes what you notice — and how holding a clear vision can literally change the opportunities you attract. I’ll share how I’ve used this to attract Morgan, move to Vancouver Island, build our HQ, and now set my sights on land for Reconnected Health. 👉 Want the exact system to land your first premium client? The TOP 20 mini-course is normally $97, but podcast listeners can grab it for just $9. DM me “VIP list” on Instagram @willschillerconsulting and I’ll send you the private link.…
You don’t attract premium clients with tactics alone — you attract them by identity. In this episode, I share the 5-step formula for holding the premium identity, why leadership attracts (and lack of it repels), how the boiling water lag keeps most coaches stuck, and how the Law of Resonance dictates the clients you attract. 👉 Want the system to land your first premium client? The TOP 20 mini-course is normally $97, but podcast listeners can grab it for just $9. DM me “VIP list” on Instagram @willschillerconsulting and I’ll send you the private link.…
Most coaches hit an income ceiling — not because of strategy, but because of their financial thermostat. In this episode, I’ll show you how to reset it so you can step into the identity of a premium coach and unlock the path to $20k+ months with 20 dream clients. 👉 Want the system to land your first high-value client ? The TOP 20 mini-course is normally $97, but podcast listeners can grab it for just $9. DM me “VIP list” on Instagram @willschillerconsulting and I’ll get you on the list.…
This episode is a special recording of a masterclass I recently delivered inside my Lifestyle Wealth Mastermind — all about retention and building 12-month online coaching clients.
Most coaches think retention = “just keep working with me.” But that’s why their clients stall out, drift, or disappear. In this episode, I break down the 4 elements of retention that actually keep clients long-term : 1️⃣ Solving a new problem instead of repeating the same one. 2️⃣ Future pacing your clients with a 1–3 year vision. 3️⃣ Planting the renewal seeds early so it never feels like a last-minute pitch. 4️⃣ Timelining the next phase so your coaching feels like leadership, not winging it. You’ll learn how to turn retention from luck into design —and how to create long-term partnerships where clients stay, grow, and refer.…
Today Will shares a reel from an account he saw the other day, see below: https://www.instagram.com/p/DOEo2ymk6un/ And it goes into finding what your ideal client really cares about, and how to provide a gesture for them that gets their attention... Especially heading into September for a strong end of 2025.…
Will shares a snippet of a training he did yesterday in the Lifestyle Wealth Mastermind going over the 3 main hidden levers of online coaching sales that not many people talk about, including: 1. How to position yourself and become 1 of 1 2. 6 trigger questions to establish the gap 3. Develop "Buying Pockets" periodically throughout your year Take notes, this one is jam packed. Enjoy!…
In today’s episode, Will breaks down how aligning your business with your core values isn’t just personal—it’s the key to attracting the right clients and building sustainable growth.
In this episode, I break down why life and business aren’t separate—especially in online coaching. I share why this career is so powerful when you build it from your story, your values, and your vision… And how your past pain, personal growth, and goals can become the very thing that attracts the right clients. If you’ve ever felt like your life is meant to fuel something bigger—this one’s for you.…
In todays episode Will talks about his process of launching TOP 20 in the next few weeks, and gives a life update.
In this episode, Will dive into the real and raw journey of building a coaching business—sharing hard lessons, honest reflections, and what I’d do differently if I had to start over. You’ll hear about: Navigating self-comparison in the coaching space Setting goals that actually move the needle Mistakes I made (and what they taught me) Lessons learned the hard way What I’d change if I started again ...and a few things I wish more coaches talked about. 🎧 If you’re an online coach on this path, share this episode with a friend—it helps us grow this podcast and reach more like-minded leaders. Thanks for tuning in!…
In todays episode Will outlines the difference between traits that he sees between clients and how you can ascend faster.
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This is a recording from a live call I did in the Lifestyle Wealth Mastermind, and I break down the 10-Mile Authority method — a proven strategy to dominate your local market, attract premium clients, and build long-term retention without relying on aggressive sales tactics or endless content. Whether you're a gym owner or hybrid coach, this is how you become the go-to expert within 10 miles.…
Will unpacks the step by step process on 4 ways to build your social media audience with premium ideal clients.
There is 1 very important aspect that needs to happen FIRST before you start with any tactical strategy in your coaching business, and it starts with how you see. yourself and how you show up.
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Today Will talks about how he went through a recent audit of some coaches client acquisition systems and found many points of complacency that needed to be cleaned up.
In this second episode Will walks through more business and tactical questions he got from his Q+A.
In todays episode Will talks about some questions he got from a Q+A he ran on Instagram a few days ago and answers the personal ones in this one.
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Slight Edge - by Jeff Olsen is a good Will is referencing in this episode today.
In todays episode Will is sharing a private training that he did inside of his Lifestyle Wealth Mastermind when it comes to understanding different levels of content and how to meet your ideal client where they are.
Will talks about deep 1:1 conversations he has with some of his private clients, and questions that you can ask yourself as well when it comes to building your business and why you might feel stuck.
Today Will talks about a protocol he ran with a private 1:1 client who didn't achieve the goals that she wanted to in a promo strategy, and what they did to fix it.
Sales is the first impression of your product. Long before someone experiences what you deliver, the way you present, position, and communicate in sales sets the tone. If it feels sloppy, rushed, or unclear, people assume that’s how your product or service will feel too. But if your sales process is confident, clear, and value-driven, it instantly builds trust and makes your product more desirable. Think of sales as the doorway—if the entry is welcoming and polished, people are far more likely to step in and explore what’s inside.…
Most coaches think content is their business. But here’s the truth: content is just a supplement. It helps create attention, builds trust, and might spark a few conversations — but it’s not what pays your bills. The main thing is making offers and sending Value Videos (VV’s). That’s where the clients come from. Content only works if it fuels those opportunities. In this episode, I break down: Why relying on content alone will stall your growth. How offers + VV’s are the engine , and content is just the oil . Simple shifts to make sure your content is supporting sales, not replacing them. If you’ve been posting nonstop and wondering why clients aren’t coming in, this episode will give you the clarity you need.…
In this episode, I break down the three currencies that truly define wealth as a man and father : presence, leadership, and financial provision . So many men get caught chasing money as the only measure of success, but the truth is that wealth isn’t just financial —it’s your ability to show up fully for the people you love, lead with clarity and strength, and create a stable foundation for your family’s future. For me, wealth is the ability to be present . And when presence combines with leadership and provision, you create a life where your family doesn’t just survive, they thrive. Tune in to hear how to recalibrate your priorities, shift your definition of success, and live a life of true wealth as a man, partner, and father.…
n this episode, I break down the single most important skill for any coach who wants to scale: relentless focus. Here’s the math: 👉 Value Videos convert at about 20% . 👉 Send 15 per month , and you land 3 new clients at $1,000/month . 👉 That’s $3K MRR, $18K/month in 6 months, and $216K/year . If you go bigger? 30 VVs per month at the same rate can turn into 6 new clients, $36K/month, and over $423K/year. Most coaches miss this because they don’t double down on what works—they get distracted by every new tactic. The truth is, the fastest way to grow is not adding more strategies, it’s relentlessly asking: “How can I send more Value Videos?” If you want to scale without burning out, this episode is your blueprint.…
Most people try to force discipline, but the truth is, your environment makes success either inevitable or impossible. In this episode, I’ll break down how consciously designing your surroundings gives you an unfair edge, and why the 3 golden habits— writing, sales, and learning —are the foundation of lasting growth. You’ll learn how to build an environment that fuels creativity, attracts clients, and keeps you sharp every single day.…
If you’re a health or fitness coach struggling to consistently sign high-ticket clients, the problem isn’t your offer — it’s your process. In this video, I break down the exact 3-Day Health & Fitness Assessment system you can use to: ✅ Attract premium clients without needing endless sales calls ✅ Uncover the biggest roadblocks your prospects are facing (so they see YOU as the solution) ✅ Position yourself as the trusted authority from day one ✅ Convert the right people into long-term, high-ticket coaching clients This assessment isn’t just about delivering value — it’s about creating the perfect bridge from prospect → paying client. If you want more predictability in landing high-ticket clients, watch this step-by-step breakdown and start implementing it in your coaching business today. 👉 For more trainings and proven systems for signing premium clients, subscribe here to the podcast…
A simple gesture at 1 Hotels South Beach turned me into a lifelong customer. In this episode, I share what happened, why it worked, and 3 ways health coaches can use the same psychology of surprise and delight to create unforgettable high-ticket client experiences.
This is the episode where we lay it all out. If you’ve been nodding along for the past 5 episodes — seeing the vision, feeling the possibility — but still wondering: What do I actually get inside TOP 20? What does the 6-month journey look like? And what’s the investment? This is your behind-the-scenes look at exactly what happens when we work together. I walk you through: ✅ The full 6-month roadmap: from first premium clients to full roster ✅ The systems we install (Value Video, fulfillment, retention, automation) ✅ The pace you’ll move at — 4–5 high-ticket clients in Month 1, then monthly cadence ✅ What coaching, calls, audits, and tools you actually get ✅ How you’ll shift from chasing leads to curating a waitlist And yes — I tell you the price. $20k USD for the entire experience. Or 6 monthly instalments of $3,333 . If you land just 2 premium clients , it pays for itself. And inside Month 1, that’s exactly our goal. This isn’t for new coaches. It’s for serious, experienced pros ready to install the machine that runs a $20k–$30k/month business with high retention, peace of mind, and true lifestyle freedom. Ready to step into your TOP 20 era? Here’s your next move: 👉 Go to www.top20coaching.com or 👉 DM me “TOP 20” on Instagram @willschillerconsulting We’ll review your application and map out exactly what the next 6 months will look like — with clarity, confidence, and a plan to make your investment back fast. Let’s go build something real.…
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In this episode, I pull back the curtain and show you exactly what it feels like to be a TOP 20 Coach. We’re not just talking about income goals or marketing tactics… We’re talking about how your day-to-day actually changes when you’ve installed a system that gives you 20 premium clients who stay with you for a full year. I walk you through: What a typical week looks like when you’re full and in control How your coaching systems allow you to scale without burning out Why clients stay longer, refer more, and respect your boundaries The emotional shift of no longer scrambling month to month And how, once this is built, you’re no longer chasing — you’re choosing At this level, you don’t need to constantly launch, discount, or overwork. You’ve got structure. You’ve got a waitlist. You’ve got lifestyle freedom — with a business that sustains it. Whether you decide to stay at 20, expand to 30, or build a team… TOP 20 gives you the leverage to choose the life and business you want. Ready to make this your reality? Go to www.top20coaching.com or DM me “TOP 20” on Instagram @willschillerconsulting Let’s build the business that finally gives you the freedom, profit, and peace you’ve been working for.…
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In this episode, I break down the exact process I’ve used since 2017 to attract and convert premium clients without aggressive sales tactics, endless content, or cold DMs. You'll learn how the Hybrid Value Video Funnel is rooted in timeless human psychology — trust, reciprocity, and demonstration — and why it still outperforms most modern funnels, even in the age of AI. I walk through the full step-by-step process, how it fits the mindset of a high-ticket buyer, and share 3 real-world examples you can model today. If you’re a coach who wants to install the Hybrid Value Video Funnel in your own business — and finally start signing premium clients without burnout or sales pressure — I’m taking on a small handful of new clients inside the TOP 20 coaching container. You’ll build a premium offer, install this exact system, and start attracting $1k–$2k/month dream clients who stay for a year. Head to www.top20coaching.com to apply — or DM me “TOP 20” on Instagram @willschillerconsulting , and I’ll walk you through what this could look like in your business.…
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In this episode, Will breaks down the exact structure of a premium 12-month coaching offer that attracts $1k–$2k/month clients — and keeps them for the long haul. You’ll learn what actually makes an offer feel irresistible to high-value clients, the mindset shift you must make to confidently charge more, and why your coaching is not just workouts and macros — it’s a long-term investment in your client’s future health, freedom, and identity. If you’ve ever struggled with pricing your services or wondered what to include in a world-class coaching experience, this episode lays out the full game plan — including check-ins, onboarding, retention systems, and community structure. Want help building your premium offer and installing the entire Top 20 system? Apply now at www.top20coaching.com or DM “TOP20” to @willschillerconsulting on Instagram.…
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In this episode, Will unpacks one of the most important — yet overlooked — pieces of building a high-ticket coaching business: identity. You’ll learn what separates a regular coach from a Top 20 coach, how your self-image shapes the way you show up in content, sales, and client delivery — and why the way you see yourself is directly tied to attracting premium clients who see your value and stay long-term. If you’ve ever felt stuck charging less than you’re worth or unsure why your content isn’t converting… this episode will shift that. Want to become the coach premium clients want to work with? Apply now at www.top20coaching.com or DM “TOP 20” to @willschillerconsulting on Instagram.…
In this kickoff episode, Will breaks down the full vision behind Top 20 — a step-by-step system to help online coaches and gym owners land 20 premium clients paying $1k–$2k/month. You’ll hear the why behind the method, the lifestyle this model unlocks, and how it’s different from burnout-based tactics that keep you hustling without real freedom. If you’ve been looking for a clear roadmap to consistent revenue, more time, and clients who actually respect your work — this is it. Ready to build your Top 20 ? Apply now at www.top20coaching.com…
High-level clients don’t just buy coaching… they buy alignment, clarity, and transformation. In today’s episode, Will reveals the 5 key elements that premium buyers look for—and how to infuse them into your marketing, messaging, and client experience to build a high-ticket pipeline that never runs dry.…
In today’s episode I'm sharing a recording I did in the Lifestyle Wealth Mastermind where I break down why Monthly Recurring Revenue (MRR) is the real game-changer in the coaching industry. It’s not about chasing more leads, running constant promos, or stacking short-term wins. It’s about building a business that pays you consistently, month after month — so you can plan ahead, invest with confidence, and scale without chaos. You’ll learn: Why most coaches are stuck in the income rollercoaster The 3 shifts required to create true financial and lifestyle freedom How to reverse-engineer your dream income with just a handful of premium clients And how I help my clients go from $7k/month to $30k+ with long-term contracts and a simple system If you’re tired of the feast-or-famine cycle, this episode will help you understand how to finally build something stable, profitable, and sustainable. DM me “MRR calculator” on Instagram @willschillerconsulting and I’ll send you the exact tool I use with my clients to map it all out.…
Clarity and Certainty. You need to make sure that you are outlining the exact step by step process your ideal client is about to walk, and you are certain in how you communicate it!
Will walks through how his client Kirby signed his first 10 premium clients after he develop a premium offer with Will, and how you can do it as well.
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The daily uploads are back, Will is excited to share short value packed daily uploads with you guys again. Every morning at 5EM EST a new episode will be available for you to listen to. Thank you guys for all the support!
This is a recording from a Masterclass Will recently put on, and is a step by step training on how you can get your next 20 premium coaching clients within the next 6 months. Here’s What You’ll Learn Inside the Training: ✅ The TOP 20 Formula A simple framework to turn 100 ideal, qualified leads into 20 high-retention clients using value and trust — not tricks. ✅ The 1-Year Roadmap Month-by-month breakdown of how to close all 20 premium clients by the end of the year (even if you’re starting from zero). ✅ The VV Annual Health Proposal Method A personalized, pre-recorded video (rooted in integrity) that sells for you. I’ll show you how to craft 12-month proposals that close with zero pressure. ✅ The Dream 100 Lead System How to consistently find the right leads, financially ready, problem-aware, and already warm, using simple outreach and systems. ✅ Offer + Fulfillment Stack How to confidently charge $1k/month, deliver amazing results, and retain clients longer with less effort. ✅ Low-Ticket Analysis Call Funnel Instead of free strategy calls, learn how to get paid for data collection and problem-finding first, and convert that into long-term, high-ticket coaching relationships. ✅ False Belief Killers – We break down: • “I don’t know 100 people I can talk to so I can extract my Top 20…” • “No one will commit for a year…” • “$1k/month is too much…” • “I don’t have time to do this…” If you want the loom video just send Will a DM with the words "Premium Clients" and he will send it your way.…
In todays episode Will talks about how to think about different ways to fill your pipeline through marketing promo strategies.
In todays episode Will talks about a quote that hit him the other day, and outlines his journey in business, fatherhood, and personal growth as it relates to the quote: "there are no solutions, only trade-offs". A very intimate off the cuff episode. Happy Fathers Day to all the Dads out there!
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What's up guys. I am deep in the process of writing a mini-book for you guys on content marketing and building your "1,000 True Fans", and it's one of the main projects that I have on my plate for this year. I have to take my own advice here, and pause on the daily uploads for now, so I have the capacity to finish this book. I'm very excited to bring this to you guys and will keep you posted on when it's ready! The uploads for the podcast will be weekly moving forward. not daily. Appreciate you.…
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Most coaches get paid once per client. Then they go chase the next one. But with the Referral Flywheel… One client can turn into four — and stick with you for a year.
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In this episode, I walk you through a complete Offer Audit — the exact lens I use with my clients to turn short-term wins into long-term coaching relationships and recurring revenue. If you want more retention, more MRR, and better client results — this is the training.
What if the most powerful growth strategy wasn’t more leads… but simply building deeper trust with the ones you already have? In this episode, I break down the real power behind a strong front-end offer — and how it naturally opens the door to long-term back-end coaching relationships. I share real-world examples from the coaches I work with, and why leadership and clarity in your client journey will build a business you don’t have to chase every month.…
In this episode, I share the personal story of how I broke free from the revenue rollercoaster by building a back-end offer. If you want predictable income, better client retention, and real business freedom — this is the episode to listen to. DM me “OFFER STACK” if you want me to audit your current offers and to show you how to apply this model.…
You’ve already done the hard part—getting the client. But most coaches stop there. In this episode, I break down how to craft a natural, powerful back-end offer that helps your best clients continue and lets you build a stable, recurring coaching business.
Will talks about an ad that he heard on a podcast and the 3 questions you need to ask yourself to get better clarity in your marketing message.
being an online coach is not easy. Feelings of stress, overwhelm and anxiety are bound to creep up from time to time. Will goes over the 2 fixes that can help with this in todays podcast episode.
Personal story from Will today talking about the biggest mistakes he make in scaling his company right after COVID in 2020-2021 and the impact it had on his life holistically. Then turning the conversation to you and making sure you are building your coaching business for the right reasons.
You don’t need more offers, followers, or hustle. You need structure, retention, and a system that works — even when you’re not “on.”
If you’re relying on “maybe” clients and waiting for the next yes, you’re already behind. In this episode, I break down why momentum matters more than hope—and how to create your own luck through consistent action and offers.
In todays podcast Will talks about advice he gave a private coaching client last week to resign 3 current clients that they had to a 1 year coaching program at $650/month... Which resulted in an extra $23,400 in revenue for them. Will talks about how the hidden goldmine in your coaching business is NOT always getting new clients but actually keeping the ones you already have.…
In todays episode Will talks about the early days of SchillerFitness and how he leaned into the resistance more to uncover true growth.
Today Will talks about a group call he had with his Lifestyle Wealth Mastermind yesterday and how to get clients in multiple different ways.
In this final episode of this mini series, I’ll show you how to sell without pitching by creating offers that feel like aligned invitations. Learn how to use soft CTAs, value-first pathways, and identity-driven messaging to attract premium clients effortlessly.
The file was corrupted in the last upload. Now it's fixed. In this episode, I break down why unclear offers repel the right clients—and how to fix it. You’ll learn how to position your coaching so it speaks directly to the people you want to attract, using language that resonates and outcomes that sell themselves.…
In this episode, I’ll show you how to turn your content into a silent sales machine. You’ll learn how to build trust, shift beliefs, and attract high-quality clients—without ever needing to pitch in the DMs.
In this episode, I break down the difference between chasing clients and becoming a magnet for them. You'll learn the value-first mindset that premium buyers respond to, how to shift your energy from needy to trusted leader, and what it actually looks like to create demand before you ever make an offer.…
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Create From Truth
Today podcast episode is for all the Moms out there.
Last week I showed you how to land 10 clients by hosting catered lunch-and-learns at local businesses. This week, I’m taking it deeper—sharing the mindset shift that makes those rooms yours. Including a story about how my client turned a flight next to a $3B CEO into a masterclass in presence and leadership. If you're ready to attract premium clients by becoming a premium leader—this episode is for you.…
Your profile is your digital storefront — and if it’s messy, vague, or generic, premium clients won’t stick around. Today, I’ll walk you through how to clean it up and position yourself like the authority you are.
If you're tired of getting ghosted after pitching your coaching offer, this episode breaks down why your lack of customization is costing you premium clients. Learn how to tailor your offer so it speaks directly to the people ready to buy.
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Create From Truth
Quick personal one from Will today talking about the connections between his consulting, coaching, and being a Dad. Enjoy.
Move Fast.
You’ve been told to “just put in the reps.” But if you’re not reviewing, refining, and improving, you’re just reinforcing mediocrity. In this episode, we unpack why consistency alone won’t get you to mastery—and what separates stagnant coaches from elite leaders. If you want to attract premium clients, build real momentum, and evolve your work—this shift is non-negotiable.…
Will walks you through his process of how he would get his first 10 premium clients and explains his thought process on how he would do it from his local network in 30 days.
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Create From Truth
Will talks about a guest trainer that came onto his mastermind yesterday and some of t hey key insights they had.
→ Apply for Top 20 now via the link in my bio or DM me “TOP 20” on Instagram to get the full breakdown. Only 3–5 spots available. This is the only new coaching offer I’m opening in 2025. In this episode, I walk you through exactly what Top 20 is, why I’ve been holding onto it for months, and why now is the time. I’ll break down who it’s for, what results you’ll walk away with, and the month-by-month roadmap we’ll follow to help you build a business that scales without chaos . If you’re already doing $10K/month+ and want structure, systems, and simplicity — this is the path. → Apply now in my bio — spots are extremely limited.…
Most coaches are stuck hustling for low-ticket clients and burning out. In this episode, I’ll show you 4 powerful shifts to attract premium clients, raise your prices, and grow faster—with less effort.
The Concierge Sales Method is a personalized, high-touch approach to signing premium coaching clients without relying on long sales funnels or endless content. Instead of chasing leads, you handpick your top prospects, deliver customized value, and guide them through a fast, direct sales process that feels exclusive, elevated, and effortless — closing high-ticket offers at 50%+ rates.…
If you want the free training on how to attract premium clients, send Will a DM on Instagram with the words "premium" and he will send it right over.
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Create From Truth
In todays episode Will talks about how to really push when you sense positive momentum in your coaching business.
In todays episode Will goes over 5 questions to ask yourself in your weekend reflection in your coaching business.
In today's episode Will talks about how you can put your leads into 3 different buckets to save you. time, energy, and money.
Here is how to make sure that you are speaking to the right person at the right stage in their buying journey with your content.
In this episode, I break down how I helped Modern Athlete Strength Systems grow from $10k/month to $40k/month — without sacrificing their core values or overhauling everything that made them unique. We dive into: How we built their premium 1:1 coaching offer from scratch. The strategy behind attracting high-level clients while keeping lower-ticket revenue streams flowing. Why you don’t need to abandon your mission to scale your business. The systems and team foundations we’re now laying to push beyond $40k/month. If you want to scale with integrity, this one’s for you.…
Most coaches try to sell the dream. The smart ones sell the bridge that gets people there.
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Create From Truth
In today's episode Will talks about how to define the vision you have for your coaching business.
In todays episode Will talks about how to look at your content and the difference between making general content that doesn't hit, and niche specific content that does.
In todays episode Will talks about the connection between your business growth and your nervous system capacity.
In todays episode Will talks about a long day of coaching calls that he had with clients and some key themes and bottlenecks that clients at all levels have had in the businesses, and how you can learn from it.
Will talks about the power of an in-person conversation and how that can grow your online coaching business.
Will talks today about how an intense focus on the process gets you. results in your coaching business faster than anything else.
In todays episode Will unpacks how WHO your ideal client is matters more than you overall marketing and sales strategy.
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Create From Truth
Clarity on your coaching offer is the most important element to selling your coaching packages. Will unpacks what that looks like for you in this episode today.
In todays episode Will talks about how you need to communicate your coaching process in a way where your ideal clients can see themselves going through it and feeling the results you can get them. This is also why Will created the Value Video system, and if you want more information on this, DM Will with the words Value Video, and he will send it over.…
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Create From Truth
In todays episode, Will talks about looking at how far you have come, vs. always how far you need to go.
Todays episode is a recording of a past training that Will did inside of the Lifestyle Wealth Mastermind a few weeks ago. Enjoy!
In today episode Will (who is still sick, sorry!) unpacks why you might not be attracting the clients that you want and what to do instead.
Today Will talks about following through even when you don't feel like it, and how important it is inside of your coaching business.
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Create From Truth
What got you here, won't get you there. Today Will talks bluntly about how the current version of yourself needs to die, to allow room for the new version of yourself to come alive.
Today Will talks about a mental exercise he learned from Tom Bilyeu.
In today's episode Will talks about different pricing thresholds and how to charge on the higher end of them for increased profitability.
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Create From Truth
In today's episode Will talks about how to focus your mindset on the main thing that will grow your coaching business instead of thinking about solving bottlenecks that may not be real yet.
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