B2B Tech عمومی
[search 0]
بیشتر
برنامه را دانلود کنید!
show episodes
 
Artwork

1
B2B Tech Founders Lounge

Liudmila Kisialiova

Unsubscribe
Unsubscribe
ماهیانه+
 
The B2B Tech Founders Lounge is a daily podcast, where we bring you incredible founder stories from the tech world, sharing the smartest strategies for scaling in today's rapidly evolving landscape. If you're an experienced business leader in the tech or SaaS industry, gearing up for the next phase of massive growth, you're just like our audience. We cater to unconventional thinkers like you, ready to take their ventures to new heights. We're on the lookout for outstanding podcast guests, an ...
  continue reading
 
Want to be the first to know about new technology before it becomes mainstream? Whether you’re an IT professional, CIO, an investor in tech companies, or even a computer science student, this podcast will bring you the information you need to stay relevant and be successful in the tech industry from some of the top people and companies in the world. Episodes will feature topics such as IoT, cloud evolution, augmented reality, the future of artificial intelligence, improving ROI and more.
  continue reading
 
Welcome to B2B Tech Marketing Talks podcast presented by Filament. This series is tailored specifically for B2B marketing leaders working in the technology industry. In each episode, we will bring you insightful interviews with leading marketing and channel leaders. Our engaging conversations cover a range of topics related to B2B tech marketing, including the latest B2B marketing trends, effective partner marketing strategies, data-driven marketing and best practices for channel marketing. ...
  continue reading
 
The FINITE podcast is the leading B2B marketing podcast, sitting down with the world's most innovative B2B marketers in the tech, software & SaaS sectors to talk all things B2B marketing & B2B growth. FINITE is the community for B2B Technology & SaaS Marketers to connect, share, learn & grow as peers. Our B2B Marketing Podcast podcast explores the latest trends and challenges in B2B marketing by interviewing leading senior marketers from across B2B technology, software & SaaS companies. In e ...
  continue reading
 
Helping traditionally-minded sales and marketing pros become relevant by demystifying trending digital approaches. Why? To build stronger customer relationships. We also help curious, non-technical people talk the talk in B2B information tech and software. Hosted by Aaron Abodeely, a curious tech marketer and sales leader, who had a breakthrough when he learned about how tracking pixels, marketing automation, and simple video communications actually augment human interaction with potential c ...
  continue reading
 
Welcome to "Tech Solutions for B2B Excellence," the go-to podcast for B2B professionals navigating the dynamic landscape of Information Technology. In this series, we delve into the world of cutting-edge IT solutions and services designed specifically for business-to-business enterprises.
  continue reading
 
Join host Kathryn Strachan, CEO of CopyHouse, for our brand-new podcast, Tech Marketers Uncorked. In each episode Kathryn uncorks a different bottle of wine and delves into candid conversation with the best in the business, while you sit back, unwind, and absorb the latest B2B marketing strategies. CopyHouse is a leading content marketing agency that specialises in technology. Kathryn has grown her business by making clever choices and thrives on using the power of knowledge-sharing to eleva ...
  continue reading
 
Loading …
show series
 
We all have a role when it comes to practicing sustainable and environmentally friendly business, but it doesn’t have to be complicated. Today, there are tools that support companies in their journey to increased sustainability without a deep cut in profits. Shelby Skrhak speaks with Phil Redman, Americas ecosystem lead, IBM Sustainability at IBM, …
  continue reading
 
Your host, Liudmila Kiseleva, talks with the Business Consultant, Ken Pomella. Ken's journey took him through various roles in corporate America, where he gained a wealth of experience. However, his entrepreneurial spirit led him to branch out and start his own company, RevStar Consulting. The key takeaway is to leverage your corporate experience t…
  continue reading
 
We all know creativity doesn’t come in a box. In fact, it famously comes outside the box! Creativity needs to be fostered, cultivated and encouraged within organisations if they want their brand to relate to audiences and stand out. On this episode of the FINITE Podcast you’ll hear from an incredible marketing leader, Jamie Buxton, Global Senior Di…
  continue reading
 
How do you know an MSP bundle is worth the investment? It starts with saying goodbye to managing dozens upon dozens of logins and ends with increased customer retention. Shelby Skrhak speaks with Cori Hahn, Sr. Technical Enablement Engineer, and David Williams, Development Executive; Sr. Services Architect both of Ingram Micro, about: How Ingram Mi…
  continue reading
 
The wonder of hybrid work models is still in full swing, and Logitech—paired with Microsoft—is on the front lines of delivering top-quality hybrid conference experiences. Shelby Skrhak speaks with Bryan Marx, Microsoft Alliance Manager, North America, at Logitech, about: How Logitech is leaning into its partnership with Microsoft Combining the fron…
  continue reading
 
Dell is dedicated to providing a path forward with AI solutions and improved storage offerings for mid-range storage businesses, allowing customers to move confidently amid the changing industry and not only through desktop monitors. Shelby Skrhak speaks with Ryan Clarkson, Sr. Technical Enablement Engineer at Ingram Micro, about: How Dell PowerSto…
  continue reading
 
Molly Bruckman, Head of Growth Marketing at Mutiny, a website personalisation platform, shares some top tips on how marketers can effectively leverage personalisation to enhance engagement and drive results. She also explains the potential pitfalls of over-personalisation and how it can negatively impact marketing efforts. About Mutiny Most Marketi…
  continue reading
 
Your host, Liudmila Kiseleva, talks with the CEO of Foundersuite, Nathan Beckord. Nathan's journey is a testament to the evolution of the capital-raising process. With a background in investment banking and a stint at Venture Archetypes, Nathan recognized the need for a more streamlined approach to fundraising. This realization led to the creation …
  continue reading
 
Your host, Liudmila Kiseleva, talks with the Co-Founder and CEO of Entail AI, Tom Amitay. Tom's journey into the tech world is as unique as it is inspiring. With a desire to blend his passion for surfing with a dog-friendly work environment, he found his calling in the bustling tech scene of Israel. His early forays into SEO began with marketing an…
  continue reading
 
Ingram Micro, Cisco, and AWS have come a long way over the decades, always with customer expectations and industry needs at the forefront of their transitions. Today, they offer a comprehensive library of solutions built along trademark guideposts. Shelby Skrhak speaks with Duncan Robinson, Vice President of Growth Partnerships at Ingram Micro, Kat…
  continue reading
 
Staying on top of the shifting landscape across modern infrastructure doesn't have to be overwhelming—Ingram Micro has your back, and then some, in navigating trends and enacting new solutions. Shelby Skrhak speaks with John Kinnan, category director at Ingram Micro, about: How modern infrastructure is evolving How Ingram Micro differentiates moder…
  continue reading
 
Your host, Liudmila Kiseleva, talks with the CEO of Webvizio, Dan Ponomarenko. Dan's foray into the tech world was a natural progression from his background in marketing. He noticed a persistent communication gap between digital marketing managers and web developers, which led to inefficiencies and misunderstandings. This realization sparked the id…
  continue reading
 
Lisa Rees, Director of Marketing Communications at Avnet Silica, joins Mike for the latest episode of our leading B2B marketing professionals series. Lisa discusses the importance of understanding the customer journey, why having a non-technical background can be an advantage, and emphasises the value of measuring success based on metrics such as t…
  continue reading
 
The healthcare industry is more than hospitals and tablets—from security to video communications, there is a level of care and specialization required not found in many other fields. Shelby Skrhak speaks with Andrew Kirsch, Technical Enablement Engineer, and Christian Buerk, Director of Specialty and Business Applications, both of Ingram Micro, abo…
  continue reading
 
Your host, Liudmila Kiseleva, talks with the Founder and CEO of Simplero, Calvin Correli. Calvin's entrepreneurial journey is nothing short of inspiring. Calvin opened up about the inception of Simplero, which emerged from a blend of his entrepreneurial experiences and a profound inner journey. He spoke candidly about the significance of understand…
  continue reading
 
We’ve all been there. A ping on Slack from sales, or an email from the board with their new ideas. How much do these opportunities, or distractions, keep your marketing team and your business from focusing on north star goals? Maintaining a strong focus on objectives can be an uphill battle in B2B tech. But Kathryn Thomas, EMEA Marketing Director a…
  continue reading
 
AI PCs are no longer only talk and discussion—they’re here, and they’re ready to support and serve the modern workforce. Shelby Skrhak speaks with Jay Giron, senior manager for Solution Design & Services, and Jason Minchen, technical enablement engineer for Solution Design & Services, both of Ingram Micro, about: The definition of an AI PC and the …
  continue reading
 
Every partner's needs are unique, and that’s why Ingram Micro is dedicated to delivering timely and effective solutions based on specific partner needs while providing expertise at every angle. Shelby Skrhak speaks with Adam Bellows, executive director and category leader of networking and security at Ingram Micro, about: The current network securi…
  continue reading
 
Georgios Grigoriadis, Founder and CEO of Baresquare, an AI-driven analytics platform, discusses his career journey from data scientist to founder and the development of Baresquare. He shares how the tool leverages AI-powered insights for marketing analytics, the challenges and opportunities in B2B marketing, and the potential of AI to empower indiv…
  continue reading
 
Do you know every inch of your attack surface? How much access do each of your employees hold? Does it go beyond their required role responsibilities? All important questions that boil down to one main one: Does your company have healthy cybersecurity hygiene? Shelby Skrhak speaks with Greg Goetz, vice president of global strategic partners & MSSPs…
  continue reading
 
Digital financing brings the ease of B2C checkouts to B2B by giving partners the power to provide options to their consumers, all without leaving Ingram Micro Xvantage™. What does it take to make that happen? Shelby Skrhak speaks with Melanie Delvalle, director of digital finance, and Roben Howery, director of product management—digital solutions, …
  continue reading
 
The theme of our eighth podcast episode is Channel Strategy. Joining our host Jeremy Balius to discuss all things channel strategy is Harald Horgen, Founder of The York Group. Summary In this conversation, Harald Horgen discusses his background in channel development and the evolution of the channel business model. He highlights the importance of c…
  continue reading
 
Your host, Liudmila Kiseleva, talks with the Co-Founder of Visdum, Sameer Sinha. Sameer's story begins in the corridors of Oracle, where he served in a role that significantly contributed to the company's performance. It was a pivotal moment at Oracle that sparked a realization in Sameer: he wanted to make a more substantial impact. This epiphany p…
  continue reading
 
VMware may be the industry standard, but there are other options to explore while Broadcom’s acquisition details straighten out in the next few months. Shelby Skrhak speaks with Carol Wright, technical enablement architect at Ingram Micro, about: The ripple effect of Broadcom's VMware acquisition Alternative data center solutions for partners How I…
  continue reading
 
B2B influencer marketing means more than sponsored posts from linkedIn thought leaders. On this FINITE Podcast episode Jodi spoke to James Baldwin, Head of Influence Asia at Ogilvy, to hear his innovative take on influencer marketing in 2024. Learn how the creator economy is growing and developing, to bridge the gap between B2B brands and digital s…
  continue reading
 
Your host, Liudmila Kiseleva, talks with the Founder and CEO of saaslogic, Rao Chejarla Rao's path into the tech space is a testament to the power of a strong technical foundation. With an education in computer engineering, he cut his teeth in software development, ascending the ranks from developer to team leader, and eventually to product builder…
  continue reading
 
Wi-Fi 7 is on its way, and with it comes bigger, better, faster experiences across multiple industries—now is the time to prepare and lay the foundation for an optimal Wi-Fi 7 integration process. Shelby Skrhak speaks with Dan Stewart, senior technical enablement engineer at Ingram Micro, about: The definition of Wi-Fi 7 and what to expect Which in…
  continue reading
 
Copilot is the answer to the age-old question, “Do I have to read through this entire week-long email chain?” With Microsoft's Copilot, the answer is no. The only question now is: What are you going to do with all that free time? Shelby Skrhak speaks with Paul Hager, vice president of services at Ingram Micro, about: Practical daily uses for Micros…
  continue reading
 
Stefan Debois is the CEO and Co-Founder of Pointerpro, an assessment software that allows users to produce surveys and highly personalised automated reports. Stefan joins the Marketing B2B Technology podcast for a discussion on how the software works and how it can be leveraged for marketing and lead generation. About Pointerpro Pointerpro is an al…
  continue reading
 
Your host, Liudmila Kiseleva, talks with the Founder and CEO of Maple Tree Marketing, Roger Littlepage. Roger's career trajectory is anything but ordinary. With a background in hospitality, he found himself at the forefront of digital marketing during some of the most challenging economic times. His tenure at Booking.com during the 2008 crisis and …
  continue reading
 
Equipping ourselves with top-notch, hybrid friendly equipment and devices is more and more of a key priority as hybrid environments increase in popularity—Dell is going the extra mile with client peripherals for a smooth experience. Shelby Skrhak speaks with Tracey Garza, client peripherals channel lead—North America at Dell Technologies, about: De…
  continue reading
 
Your host, Liudmila Kiseleva, talks with the Founder and CEO of Outforce, Sean Languedoc. Sean is a seasoned entrepreneur with a track record of founding five companies, navigating the tumultuous waters of success and failure with a business-focused mindset. His expertise lies in building, financing, and revitalizing companies, a skill set that has…
  continue reading
 
Emir Zecovic, an experienced marketing professional in the B2B and SaaS space, joins Mike for a discussion about how to market B2B technology products. Emir highlights how marketers often miss opportunities by not focussing on large non-English speaking markets like South America and India. He shares why marketers should be data-obsessed to underst…
  continue reading
 
MSPs have a wide range of options when it comes to cybersecurity support, but more choices do not always guarantee a positive outcome. Sophos simplifies that process by providing a unified experience backed by top-notch support. Shelby Skrhak speaks with Marc Yap, senior channel account executive at Sophos, about: Why Sophos is an MSP friendly cybe…
  continue reading
 
Your host, Liudmila Kiseleva, talks with the Co-Founder of Cloudburst, Colin Hirdman. Colin's story is far from typical. With a degree in criminal justice, he was an unlikely candidate for tech entrepreneurship. Yet, just a week after college, he found himself diving headfirst into business ownership. His first venture was a marketing communication…
  continue reading
 
Windows 11 offers a host of advancements designed to aid end users from backend operations to frontend daily use with heightened security and AI integration. With Windows 10 end of support fast approaching, it pays to be prepared—do you have a transition plan? Shelby Skrhak speaks with Rob McGilvrey, Americas specialist—Windows Pro & Modern Endpoin…
  continue reading
 
You can’t embrace AI without embracing the automation conversation, and Red Hat has been on those frontlines long enough to offer an automation service that created an entirely new standard others now aim to meet. Shelby Skrhak speaks with Juan Dewar, global partnership director, and Dafne Mendoza, principal product manager for Ansible, both of Red…
  continue reading
 
API security is critical for delivering a positive end-user experience, and no one understands that better than F5—from clearer API visibility to leveraging AI, they’re on the case. Shelby Skrhak speaks with Michael Abbatoy, senior distribution account manager at F5, about: API management and providing clearer visibility Supporting organizations th…
  continue reading
 
Marketplaces don’t have to be confusing, and developing a cross-platform doesn’t have to be overwhelming—Ingram Micro is here to provide a streamlined experience for partners and end users. Eric Kohl, vice president of networking and security, and Cheryl Rang, vice president of technology solutions, both of Ingram Micro, chat about: Predictions for…
  continue reading
 
Ingram Micro aims to provide a B2C experience for our world's B2B brands so partners can spend more time selling and interacting and less time transacting. Eric Kohl, vice president of networking and security, and Cheryl Rang, vice president of technology solutions, both of Ingram Micro, chat about: Vendor acquisitions in response to complex securi…
  continue reading
 
Your host, Liudmila Kiseleva, talks with the CEO and Founder of HackTech, Hakob Sharabkhanyan. Hakob's journey into the tech space is a testament to the power of passion and determination. From a young age, he was captivated by technology, a fascination that naturally led him to pursue a career in software engineering. However, it was his time at u…
  continue reading
 
Sean Campbell, CEO and Founder of Cascade Insights, is the latest guest to join Mike Maynard for the Marketing B2B Technology podcast. Sean discusses the benefits of using market research platforms, explores the pros and cons of qualitative versus quantitative data, and talks about the challenges of getting research responses within the B2B industr…
  continue reading
 
Hybrid meetings aren’t going anywhere, and the call for unified experiences and meeting tech isn’t lessening either—the software that offers the most cohesive environment wins. Shelby Skrhak speaks with Dan Root, head of global strategic alliances at Barco, about: The benefits of Barco and Microsoft’s collaboration How vendors are leveraging optimi…
  continue reading
 
Priya Gill is the queen of product marketing. Kicking off her career at HP as a global product marketing manager, Priya has risen through the ranks of tech at Box, and now Surveymonkey. She is now VP Product Marketing, Web Strategy & Global Experience. With a job title so expansive, this episode dives into the fundamentals of product marketing, and…
  continue reading
 
Your host, Liudmila Kiseleva, talks with the CEO, Co-Founder, and Chief Design Officer of LunarLab, Elizabeth Anderson, and Kelli Lucas. Elizabeth's path to UX was serendipitous. With a background in graphic design, she found herself in a role that required her to take on UX and UI responsibilities after her company laid off their specialized team.…
  continue reading
 
The move to Windows 11 is in full swing, and Ingram Micro representatives are ready to assist as end users begin to make the shift. Shelby Skrhak speaks with Nickolas Walker, technical accountant manager II, and Aaron Cox, manager of cloud delivery—sales & account management, both of Ingram Micro, about: Transitioning from Windows 10 to 11 How Copi…
  continue reading
 
The need for effective cloud-native transitions continues to rise, and there is no shortage of options. But are they secure and scalable? Red Hat and Palo Alto Networks meet those requirements, and both hold the title of “industry-leading” across infrastructure and security—they have you covered. Shelby Skrhak speaks with Cameron Skidmore, global p…
  continue reading
 
We’ve all felt the pinch of hybrid model pain points in one form or another—from lagging video to audio issues to accessibility challenges, there is no shortage of struggles. With the right moves, companies can address these issues and meet end users where they’re at. Shelby Skrhak speaks with Paul Barnas, senior category acceleration executive, an…
  continue reading
 
How can marketing and sales work together? Darren Mitchell, Sales Leader and host of the Exceptional Sales Leader Podcast, joins Mike Maynard to discuss sales enablement and how sales and marketing teams can work together to provide true value to prospects throughout the buyer journey. Darren shares the career journey that led him to become a sales…
  continue reading
 
Business transformation is a constant aspect of business ownership and entrepreneurship, and it’s not always a straightforward path—Ingram Micro partners are prime examples of what it means to adapt. Nina Buik speaks with Sam Barhoumeh, founder & CEO of Ready, about: Ingram Micro’s transformation over the last 10 years Sam’s tips for successful bus…
  continue reading
 
Loading …

راهنمای مرجع سریع