How to Successfully Launch Your Book with Alice Ivinya

The Writing Sparrow

Alice Ivyna joins me this week to talk about how to make your next book launch a success! She has a lot of information for you guys, so I recommend you get a notebook.
As promised in the episode, here is a summary of the steps she takes when she publishes a new book:

1. Include a pre-order link to the sequel (if your book is part of a series) at the end of your book. If your book is a standalone, you can link to one of your other books. Don't have the next book ready just yet? You can put a temporary cover on Amazon and set the release date far enough into the future that you don't create a problem for yourself. Simply update the listing when you have a date and have announced the cover.
2. Do a cover, blurb, and/or title reveal 1-2 months before the book is out. This creates hype!
3. Send your book to your Advanced Reader Copy team to ensure early reviews (and more hype!)
4. Up to one week before publication, do a social media countdown with graphics, quotes, discounts on your other books - whatever you can think of to make it fun and engaging!

These steps may not be sufficient for you and your readers (remember that everyone is different), but they're a good place to start from which you can create your own strategy.

To find out more about Alice, check out her Instagram, her Facebook, and her website.

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To find out more about Sarina and her books, visit her website, find her on Twitter and on Facebook, or connect with her (and the podcast!) on Discord.