Publishing Velocity Case Study #Solos

The SaaS SEO Show

In this episode of The SaaS SEO Show, George Chasiotis, Managing Director at Minuttia, talks about publishing velocity and its effectiveness from an SEO perspective.

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Timestamps:

• (00:00) - Intro
• (01:40) - Episode overview.
• (03:11) - The timeframe of the project.
• (03:50) - Growth summary.
• (04:28) - Our contribution & services.
• (05:13) - Results of publishing 16.6 content pieces per month for three months.
• (06:37) - 469.74% increase in the total number of organic keywords the blog is ranking for.
• (07:13) - 209.46% increase in the total number of organic impressions.
• (09:02) - 344,38% increase in organic clicks.
• (10:39) - The journey to get from publishing something to acquiring a customer.
• (12:55) - Learning of this experience.
• (13:23) - Publishing velocity matters.
• (14:00) - The CMS your company's using can affect your team's efficiency.
• (16:02) - Streamline your processes and cross-company communications.
• (19:03) - Don’t do migrations or other activities with technical risk.
• (21:02) - Leave your opinion outside the content editing process and focus on the scope.
• (24:43) - Outro

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Useful Links:

Minuttia’s Website: https://minuttia.com
George on LinkedIn: https://www.linkedin.com/in/georgioschasiotis

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Stay Tuned:

► Website: https://minuttia.com/
► YouTube: https://bit.ly/2DHaJNr
► LinkedIn: https://bit.ly/2BZJmhb

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This episode is brought to you by Minuttia and is sponsored by Ahrefs.

Visit ahrefs.com/awt and sign up for free!