Episode 65 - The 4 Cs Were Never For Me

The Global Diamond Broker Hard Truth Diamond Podcast

Get ready for another fantastic episode of "The Global Diamond Broker Podcast" with your affable and incredibly knowledgeable hosts, Colin and GIA Judy! In Episode 65, we're diving deep into the world of diamonds, and you won't want to miss this entertaining and enlightening discussion.

Join Colin and GIA Judy as they take you on a journey through the fascinating history of the 4 Cs - Cut, Color, Clarity and Carat. Did you know that these criteria were originally developed to help retailers sell diamonds, often at a substantial profit? Our hosts reveal the behind-the-scenes story and how these Cs have influenced the diamond market.

But that's not all! In this episode, Colin and GIA Judy also explore the seismic changes happening in the diamond industry. With lab-grown diamonds on the rise due to their ethical and environmental advantages, the mined diamond industry is facing unprecedented challenges. Even De Beers, the diamond giant, is investing heavily in lab-grown diamonds, marking a significant shift in the industry's landscape.

Expect an entertaining and informative discussion that challenges the status quo and provides valuable insights into the evolving world of diamonds. Be sure to subscribe and join Colin and GIA Judy on this exciting journey.