When you can’t book meetings, try this tactic

The B2B Sales Podcast

In this episode of the B2B Sales Podcast, Thibaut Souyris shares his insights into a unique approach for those struggling to book meetings. Instead of reaching out to completely new prospects, he presents a three-step method that targets inactive customers and lost opportunities. Whether you've experienced a drop in engagement or are merely seeking new ways to boost your conversations and book more meetings, this episode is packed with valuable advice.

Main Topics Covered:

• The importance of targeting inactive customers and lost opportunities
• How to compile a list of these contacts and the ideal number to reach out to daily
• Crafting a conversation sequence that re-engages, instead of directly asking for a meeting
• Useful frameworks and examples for initiating meaningful conversations
• Importance of systemizing this approach and incorporating it into your daily routine
• The motivational boost of starting more conversations and booking more meetings

Links and Resources:

• For a detailed explanation and real-time application of this tactic, check out the full guide available here