Business and Marketing Lessons of 2024 and Goals for the Year Ahead

Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online

Happy End of 2024!

Ready to elevate your business game in the year ahead?
This week, we’re diving into a year end recap of the lessons learned running a social media marketing agency and the secrets to surviving and thriving.
We experienced extensive client work, dealt with the harsh realities of burnout, and learned how to treat ourselves like a client. This episode is packed with strategies for diversifying revenue streams and the importance of delegating and outsourcing tasks, having strong systems and standard operating procedures in place.
Whether you're a seasoned entrepreneur or just starting out, this episode will provide actionable advice to drive your business forward.

Episode Highlights

• The importance of treating yourself like a client and setting boundaries to prevent burnout.

• Why you need diversified revenue streams, and a client base to generate leads and revenue.

• How to implement strong systems and document processes to ensure business continuity.

• Why building strong, local relationships helps enhance your brand and broaden your client base

• Why you need an integrated marketing approach that includes social media, email marketing and community engagement.

Like what you hear? I’d love for you to leave a review wherever you listen to podcasts! Be sure to follow us on Apple Podcasts or wherever you listen to podcasts!

Resources

• Schedule a strategy session to get your 2025 plan in motion

• Get a Marketing Audit

Drop a question or a review! We love getting feedback from our listeners!

Connect with me:

Website - https://www.heidijschmidt.com/

Instagram - https://www.instagram.com/HeidiSchmidtCreative

Facebook - https://www.facebook.com/HeidiSchmidtCreative/

LinkedIn - https://www.linkedin.com/in/legallyheidi/

Email - [e-mail]