Join us each week as celebrity guests pitch an idea for a film based on one of the SUPER niche sub-genres on Netflix. From ‘Steamy Crime Movies from the 1970s’ to ‘Australian Dysfunctional Family Comedies Starring A Strong Female Lead’, our celebrity guests will pitch their wacky plot, their dream cast, the marketing stunts, and everything in between. By the end of every episode, Jimmy Carr, Comedian by night / “Netflix Executive” by day, will decide whether the pitch is greenlit or condemned to development hell! New episodes on Wednesdays starting May 28th! Listen on all podcast platforms and watch on the Netflix is a Joke YouTube Channel . The Big Pitch is a co-production by Netflix and BBC Studios Audio.…
Player FM - Internet Radio Done Right
Checked 2d ago
اضافه شده در two سال پیش
محتوای ارائه شده توسط Seven Million Bikes Podcasts. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Seven Million Bikes Podcasts یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Player FM - برنامه پادکست
با برنامه Player FM !
با برنامه Player FM !
))
Daily Deals
پادکست هایی که ارزش شنیدن دارند
حمایت شده
Unveiling Descript's Text to AI Video: Transform Text into Engaging Video Content
Manage episode 476995865 series 3463560
محتوای ارائه شده توسط Seven Million Bikes Podcasts. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Seven Million Bikes Podcasts یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
“You don’t need a camera crew or a studio—just text, an idea, and Descript’s AI can turn it into a video that actually grabs attention.”
Listen to this episode and I’ll tell you about one of the coolest new tools from Descript: its AI text-to-video feature. If you’ve ever struggled with creating video content for your podcast or business—or if you're just short on time—this tool could be a game changer. I walk you through how it works, what you can do with it, and who it's for.
This isn’t just about making videos faster—it’s about making better content with less effort, whether you're a solo creator, coach, or brand. From converting blog posts into social clips to repurposing podcast transcripts into Instagram Reels, Descript’s AI gives creators a shortcut to video marketing without sacrificing quality. If you're curious about video workflows, automation, or AI-powered content creation, this one’s worth a listen.
Key Takeaways:
- A breakdown of Descript’s new feature and why it matters.
- Ideal users: solo creators, podcasters, business owners, and educators.
- How Descript breaks your text into scenes and selects stock visuals.
Chapters & Timestamps
00:00 – Introduction: A Big Leap in Video Automation
01:30 – The Value of Podcasting in Business
04:00 – Descript’s Text to AI Video Feature
05:00 – How It Works: Step-by-Step
Need a stunning new logo for your brand? Or maybe a short animation?
Whatever you need, you can find it on Fiverr.
I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!
66 قسمت
اشتراک گذاریManage episode 476995865 series 3463560
محتوای ارائه شده توسط Seven Million Bikes Podcasts. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Seven Million Bikes Podcasts یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
“You don’t need a camera crew or a studio—just text, an idea, and Descript’s AI can turn it into a video that actually grabs attention.”
Listen to this episode and I’ll tell you about one of the coolest new tools from Descript: its AI text-to-video feature. If you’ve ever struggled with creating video content for your podcast or business—or if you're just short on time—this tool could be a game changer. I walk you through how it works, what you can do with it, and who it's for.
This isn’t just about making videos faster—it’s about making better content with less effort, whether you're a solo creator, coach, or brand. From converting blog posts into social clips to repurposing podcast transcripts into Instagram Reels, Descript’s AI gives creators a shortcut to video marketing without sacrificing quality. If you're curious about video workflows, automation, or AI-powered content creation, this one’s worth a listen.
Key Takeaways:
- A breakdown of Descript’s new feature and why it matters.
- Ideal users: solo creators, podcasters, business owners, and educators.
- How Descript breaks your text into scenes and selects stock visuals.
Chapters & Timestamps
00:00 – Introduction: A Big Leap in Video Automation
01:30 – The Value of Podcasting in Business
04:00 – Descript’s Text to AI Video Feature
05:00 – How It Works: Step-by-Step
Need a stunning new logo for your brand? Or maybe a short animation?
Whatever you need, you can find it on Fiverr.
I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!
66 قسمت
Alle afleveringen
×
YouTube actually tells you that 50% of views will drop out within the first 30 seconds. That's mental that that YouTube knows for a fact that half of your audience will be gone within 30 seconds.” I got a chance to audit Nicki Sun’s podcast, “Nicki Sun Show”, and I feel like this podcast audit is really a treat, as I could connect with someone who shares a deep passion for storytelling and uplifting marginalized voices. Nicki is a filmmaker, host, and creator whose work is visually stunning, emotionally resonant, and purpose-driven. But even talented creators like Nicki run into challenges when it comes to podcast consistency, audio-first thinking, and strategic growth—and that’s where this audit comes in. We dug deep into her workflow, identity, and production pipeline to figure out what’s working, what’s not, and how she can optimize her show without losing the magic that makes it special. Key talking points: - Why niching down is essential—and how to find your podcast’s true focus. - How to write better show notes that speak directly to your listener. - What makes a powerful intro and why you should stop saying “Welcome back.” - Using AI tools like ChatGPT properly to save time without sounding robotic. - The 30-second hook strategy to boost retention on both YouTube and podcast apps. - Why your outro needs to be sharp, not 90 seconds of music. Chapters and Timestamps 1:35 – Meet Nicki Sun: filmmaker, host, and creative powerhouse 4:20 – Nicki’s mission: Amplifying Asian American and marginalized creators 09:40 – The problem with being too broad: Defining your niche 17:20 – YouTube vs. Podcasting: Which platform are you really serving? 25:45 – Hooks, show notes, and using AI the right way 35:50 – Outro tips, crosstalk editing, and one strong CTA to rule them all Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
“It doesn’t feel like work. And it’s only possible because you guys have spent your hours on the edit. That’s why I work with Seven Million Bikes Podcasts.” (THIS EPISODE WAS CREATED IN 3 HOURS!!) I talk to Radim Malinic — creative director, TED speaker, six-time author, and host of the Mindful Creative Podcast — about how launching a podcast changed his business forever. Since January 2024, Radim has released over 140 episodes, grown his audience, and turned his podcast into a lead-generation machine — all while working just four hours a day across multiple businesses. We cover: How podcasting helped him land clients across his design, publishing, and coffee companies The biggest workflow mistakes people make (and how to avoid them) The tools that save him hours every week — Calendly, Riverside, Claude, Mailchimp, and more Why quality audio is a non-negotiable in 2025 How he’s using his podcast to write his next book — live Why guest booking and editing should never be DIY if you’re running a business 10 reasons to start a podcast for your business Build your brand through storytelling – It lets you share your vision, values, and voice authentically. Reach new clients and generate leads – Radim mentions converting guests into clients. Network with high-level professionals – You get to “pull up your chair to the big boys’ table.” Create content at scale – With an efficient system, you can produce multiple episodes quickly. Increase credibility and authority – Being a podcast host positions you as an expert. Support other business efforts – Radim aligns podcast themes with book launches. Turn complex ideas into conversations – Helps share nuanced thoughts in a human way. Boost visibility without paid ads – Leverages word-of-mouth and organic discovery. Easy integration with newsletters and email marketing – Radim connects his show directly to a 7.5k list. Repurpose conversations into products (books, consulting) – Radim is writing a book “live” from episodes. If you’re a business owner still on the fence about starting a podcast — this is your sign. 🎧 Ready to get started with your own show? Book a free discovery call today at sevenmillionbikes.com or email me at niall@sevenmillionbikes.com Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
“You don’t know where one conversation is gonna take you. So have it.” — Greg Wasserman I absolutely loved this conversation with Greg Wasserman — it’s one of those episodes where I found myself nodding the entire time. Greg is the Head of Relationships at RSS.com and he gets it. This is a must-listen if you’ve ever wondered why your business needs a podcast, how to use it as a true marketing and relationship-building tool, and why chasing downloads is not the goal. Greg and I are 100% aligned: podcasting is about building trust, creating genuine human connection, and showing up consistently. Whether you're a lawyer, real estate agent, or startup founder, this episode will reframe how you think about podcast ROI. Key Talking Points - Your podcast isn’t about going viral; it’s about connecting with your niche and creating value. - A podcast gives you a reason to talk to clients, prospects, and partners — and build trust. - One episode can fuel newsletters, social media, blog posts, and more — for weeks or even years. - Unless you’re a media company, sponsorships are more work than they’re worth. Focus on impact instead. - Just like websites or social media pages, podcasts are becoming a core part of modern business strategy. Chapters and Timestamps 03:00: Why podcasting isn't about becoming a superstar or going viral 06:30: The lawyer story — using a podcast as a business development tool 09:00: Building trust and marketing others through podcasting 13:35: The fishing podcast example — how niche can drive connection 18:00: Real-world ROI from a single podcast episode 21:00: Why sponsorships aren’t the right goal for most podcasters 28:30: Podcasting vs. traditional marketing (like expos and booths) Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
"The best way to monetize your podcast? Offer something only you can deliver." - Niall Mackay I’m incredibly proud of this episode because it’s not just talk — it’s action. I put my money where my mouth is and launched two offers directly to my audience: the Podcast Launch Lab and the Podcast Makeover. Rather than waiting for sponsorships or chasing downloads, I showed that you can monetize your podcast by selling your own services, providing real value to the people who already trust you. This episode was about being honest with what works for 99% of podcasters, not just the lucky few. I also loved how personal and practical this episode felt. It wasn’t theory or fluff — it was a real blueprint. I wanted to show podcasters that if you treat your podcast like a real business and take it seriously, the opportunities to grow are right in front of you. It’s not about being the next Joe Rogan; it’s about building something you’re proud of, that genuinely helps people, and that can generate income on your own terms. Key Takeaways : - Sponsorships aren’t the best route for most podcasters — I focus on selling my own services instead. - You can launch your podcast in just 14 days with my Podcast Launch Lab — no endless Googling needed. - I offer unlimited messaging support during the launch or makeover process, so you’re never stuck alone. - If you already have a show, my Podcast Makeover can polish your sound, branding, and direction fast. - I believe every podcaster should treat their show like a real business — even if you’re not chasing millions of downloads. Chapters & Timestamps 01:00My Podcasting Journey: From iPod to Saigon 02:30Why Sponsorships Don’t Work for 99% of Podcasters 04:00Offer #1: The Podcast Launch Lab Explained 06:00Deep Dive: Launch Your Show in 14 Days 09:00Offer #2: The Podcast Makeover for Existing Shows 12:00Pricing Breakdown: Launch Lab vs. Makeover Packages 14:00Final Thoughts: Monetize Smart, Build Long-Term Send us a text…
“If your number one goal is to make money from your podcast, then you’ve already made the wrong decision.” In this episode, I break down one of the biggest myths in podcasting — that it's a quick way to make money. Too many blogs and YouTube videos will tell you to start a podcast as a “side hustle.” But here’s the truth: podcasting takes time, effort, and love for the medium. If you’re only in it for the money, you’re likely to be disappointed. I share why traditional podcast sponsorship isn’t realistic for most podcasters, what CPM actually means, and what to do instead, including dynamic ads and treating your podcast as a powerful marketing tool for your business. Key Takeaways Why starting a podcast just to make money is the wrong mindset What CPM really means — and why most podcasters won’t benefit from it The real download numbers needed to attract sponsors How I use dynamic ads and a strong back catalog to monetize A client case study: turning a niche podcast into serious business results Chapters and Timestamps 1:00 – Podcasting isn’t a side hustle 2:45 – What CPM is (and why it fails most podcasters) 4:30 – Real download stats you should know 6:00 – Why sponsorships rarely pay off 8:20 – How I use dynamic ads to monetize 11:30 – Client case study: small podcast, big results 13:00 – Final thoughts and next steps Send us a text The Podcast Launch Lab The Podcast Makeover Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
“You don’t need a camera crew or a studio—just text, an idea, and Descript’s AI can turn it into a video that actually grabs attention.” Listen to this episode and I’ll tell you about one of the coolest new tools from Descript: its AI text-to-video feature. If you’ve ever struggled with creating video content for your podcast or business—or if you're just short on time—this tool could be a game changer. I walk you through how it works, what you can do with it, and who it's for. This isn’t just about making videos faster—it’s about making better content with less effort, whether you're a solo creator, coach, or brand. From converting blog posts into social clips to repurposing podcast transcripts into Instagram Reels, Descript’s AI gives creators a shortcut to video marketing without sacrificing quality. If you're curious about video workflows, automation, or AI-powered content creation, this one’s worth a listen. Key Takeaways: - A breakdown of Descript’s new feature and why it matters. - Ideal users: solo creators, podcasters, business owners, and educators. - How Descript breaks your text into scenes and selects stock visuals. Chapters & Timestamps 00:00 – Introduction: A Big Leap in Video Automation 01:30 – The Value of Podcasting in Business 04:00 – Descript’s Text to AI Video Feature 05:00 – How It Works: Step-by-Step Send us a text The Podcast Launch Lab The Podcast Makeover Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
"Your podcast isn’t just audio—it’s content waiting to be repurposed across multiple platforms. Leverage it wisely!" In this episode, we talked about how podcasters can maximize their reach using social media. Many creators focus solely on publishing episodes, hoping listeners will find them. But in reality, your podcast's success hinges on strategic promotion. Social media isn’t just about sharing links; it’s about storytelling, engagement, and creating a community around your content. One of the biggest takeaways from this conversation was the importance of repurposing content. A single podcast episode can fuel weeks of content—quotes, clips, blog posts, and more. If you’re not doing this, you’re leaving growth on the table. This discussion gave me a fresh perspective on how social media should be a non-negotiable part of a podcast growth strategy, and I’m excited to implement these strategies myself. Key Takeaways: Repurpose Your Content – A podcast episode isn’t just for listeners; break it down into clips, quotes, and posts. Leverage Short-Form Video – TikTok, Reels, and Shorts are dominating attention spans—use them to promote key moments. Engagement Over Promotion – Social media is about conversations, not just broadcasting links. Consistency is Key – Growth happens when you post regularly and engage with your audience. Optimize for Each Platform – Instagram, LinkedIn, and Twitter each require a unique approach to maximize impact. Chapters & Timestamps: 03:20 – The Biggest Mistake Podcasters Make with Social Media 08:10 – The Power of Repurposing Your Podcast Content 14:30 – Best Platforms for Podcast Promotion in 2024 21:00 – Engagement Strategies That Actually Work 28:15 – How to Stay Consistent Without Burning Out 35:40 – Final Tips and Takeaways Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
"Podcasting changed my life. It opened doors I never imagined—and it can do the same for you." This episode is actually a re-upload, but it’s one I knew I had to bring back. Consistency is key in podcasting, and while I wasn’t able to record something new this week, I didn’t want to leave you without value. This episode is packed with 25 actionable tips to help you grow your podcast—whether you’re just starting or looking to level up. I’ve always believed that growth in podcasting isn’t about luck, it’s about strategy. That’s why I wanted to make sure this episode stays accessible. The advice here is timeless, and if you apply even a handful of these tips, you’ll see results. Also, if you missed this one the first time around, now’s your chance to start implementing. Key Takeaways Define your audience—knowing exactly who you’re speaking to helps you create better content. Quality over quantity—great audio, compelling topics, and strong storytelling matter more than frequency. Leverage SEO—creating a blog for your episodes and doing keyword research boosts discoverability. Cross-promote and collaborate—partner with other podcasters, swap episodes, or do guest appearances. Engage your audience—use listener messages, social media, and email newsletters to build a loyal following. Chapters & Timestamps 02:00 – Defining Your Audience & Why It’s Crucial 06:00 – The Power of SEO & Podcast Discoverability 12:00 – Cross-Promotion & Guest Collaborations 14:00 – Building a Community & Engaging Your Listeners 19:00 – Measuring Success & Planning for Growth Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
"Good podcasting is about generously communicating and showing up for your listener and being able to deliver them really good value. " - Mark Steadman If you’re a podcaster, new or experienced, this podpast episode will change the way you approach your craft. This episode with Mark Steadman was an absolute masterclass in podcasting. His insights on putting the listener first have completely reshaped the way I think about crafting episodes. I’ve always believed in respecting the listener’s time, but Mark took it to a whole new level—showing how everything from mic technique to episode titles plays a role in delivering a great experience. One of my biggest takeaways was how powerful it is to speak directly to one listener rather than addressing a broad audience. That subtle shift in language builds a stronger connection and trust. Also, his thoughts on sharpening the axe before starting—a lesson I’ve often ignored—really resonated. I tend to jump in headfirst, but Mark’s advice on preparation is something I’ll be applying moving forward. Key Takeaways Respect the Listener’s Time – Your audience is giving up their valuable time for you. Don’t waste it with poor audio quality or irrelevant content. Put the Listener First – From your content to your marketing, everything should be designed with your audience in mind. Titles & Show Notes Matter – Your episode title and description should grab attention and be optimized for searchability. Speak to One Listener – Use singular language (“you” instead of “guys”) to build a stronger connection. Preparation Makes a Difference – Spending time planning your podcast (listener persona, content structure, etc.) will save you time and improve quality in the long run. Chapters & Timestamps 02:00 - Why Everything is About the Listener – The key to a great podcast. 07:00 - Respecting the Listener’s Time – Why quality matters. 10:00 - Speaking to One Listener – How language builds connection. 19:00 - The Importance of Preparation – How planning saves time. 26:00 - Creating Engaging Titles & Show Notes – How to make your episodes discoverable. 37:00 - Final Thoughts & Takeaways – Wrapping up with key lessons. Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
1 PodPast: 3 Experts Tips to Avoid Pod Fade and Reach 50+ Episodes and Mastering the Art of Podcast Planning 34:05
"48% of podcasts on Apple Podcasts have fewer than 10 episodes. Podfade is real, but it doesn’t have to happen to you." If you’ve ever worried about running out of content or losing momentum, this episode is a must-listen. This episode is packed with insights every podcaster needs—especially if you want your show to last beyond the first few episodes. So many podcasts start strong but quickly fade away because of poor planning, lack of direction, or burnout. But with the right strategy, you can keep going and grow your podcast beyond 10, 50, or even 100 episodes. I loved talking about content buckets , a simple but powerful way to organize your podcast topics and ensure you always have something fresh to talk about. We also broke down why planning ahead is essential and how having at least 10 episode ideas mapped out can help you stay consistent. If you’re serious about podcasting, these expert tips will keep you on track and help you avoid the dreaded podfade. Key Takeaways Nearly half of all podcasts never make it past 10 episodes—having a plan is crucial. [00:02:00] Content buckets help organize your topics and prevent creative burnout. [00:12:00] Knowing why you’re podcasting, who it’s for, and what value you bring keeps your show focused. [00:10:00] AI and tools like ChatGPT and Trello can speed up your planning process. [00:22:00] Avoid paralysis by analysis—don’t overthink, just start recording. [00:07:00] Chapters & Timestamps 02:00 – The Importance of Mapping Out 10+ Episodes in Advance 07:00 – Overcoming Paralysis by Analysis 10:00 – The Power of Content Buckets & How to Use Them 12:00 – Tools & AI to Help You Stay Consistent 22:00 – Practical Tips to Keep Your Podcast Going Strong Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
This conversation with Nick Thomson was an absolute masterclass in why businesses need to start thinking about podcasting as a key marketing tool. Nick brought such a fresh and insightful perspective, particularly around the idea that podcasting isn't just about downloads—it's about brand awareness, networking, and positioning yourself as an authority in your field. One of the things I loved about this episode was how we tackled the common objections businesses have when it comes to starting a podcast. Whether it's concerns about ROI, finding a niche, or creating engaging content, Nick had practical and actionable advice for all of it. The way he reframed podcasting as a strategic business tool rather than just another content channel was incredibly eye-opening. This episode reaffirmed everything I believe about podcasting—it's not just for hobbyists or media companies, but for every business that wants to build trust and authority with their audience. If you’ve been on the fence about starting a podcast, this is the episode that will change your mind! Niall Mackay Key Takeaways: "Podcasting is a Content Engine" - A single podcast episode can generate blog content, social media clips, and email newsletter material for months. "Niche Down to Stand Out" - When you try to speak to everyone, you speak to no one. The more specific your podcast, the better. "The ROI of Podcasting Goes Beyond Downloads" - Success isn’t just about listens; it’s about brand awareness, business networking, and building authority. "Podcasting as a Sales & Networking Tool" - Using a podcast to connect with key industry players is a brilliant way to build relationships and generate business. "Small Audience, Big Impact" - Even with a small number of listeners, the depth of engagement can drive significant business results. Chapters & Timestamps: 03:00 - Nick’s Background & Love for Podcasting 07:00 - How Podcasts Fuel Content Strategies 12:00 - Overcoming the Biggest Barriers to Podcasting 21:20 - The Power of Niche Podcasts 24:10 - Measuring the ROI of a Podcast 27:10 - Podcasting as a Business Networking Tool 30:40 - Why Small Audiences Can Be More Valuable than Large Ones Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
“Invest a little bit in a good microphone, know what you're doing, how to use it and make the best content and make the best quality content that you can. Trust me, it will make a massive difference.” I was absolutely blown away when I discovered A Vietnam Podcast had reached the top 5% of podcasts globally. It’s been a rollercoaster—figuring out what works, what doesn’t, and most importantly, learning to appreciate the process. So many podcasters, especially those just starting out, get caught up in comparing themselves to Joe Rogan or major network-backed shows. Podcasting is a long game, and with the right strategies anyone can carve out their own success story. Niall Mackay Key Takeaways: Consistency is Key – The majority of podcasts fail because they don’t make it past 10 episodes. Keep publishing, take breaks if needed, but always come back. Build a Back Catalog – 30% of my downloads come from older episodes, proving that having a strong library keeps listeners engaged. Audio Quality Matters More Than Content – People will forgive a lot, but bad audio will make them tune out instantly. Invest in a good mic. Make Your Podcast Discoverable – SEO, YouTube, and having a website are crucial. Podcast directories alone won’t get you found. Double Down on Video & Shorts – YouTube Shorts and Instagram Reels have brought in thousands of views, helping my podcast reach new audiences. Chapters and Timestamps: 01:00 - Understanding Podcast Download Numbers 04:00 - Global Podcast Statistics 09:00 - Tip #1: Consistency and Seasons 11:00 - Tip #2: Building a Back Catalogue 13:00 - Tip #3: Audio Quality Importance 14:00 - Tip #4: Making Your Podcast Discoverable 19:00 - Tip #5: Building a Website 23:00 - Smarter Podcasting Journey 27:00 - Taking Breaks and Coming Back Stronger 31:00 - Content Strategy and Growth Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
“ No one's going to say no for an interview because every SME owner needs that awareness.” - Joel Zorrilla LinkedIn was a platform I had overlooked for years, and now I realize the massive potential it has for podcasters. My guest, Joel Zorrilla, gave some incredible insights that not only validated my experiences but also opened my eyes to strategies I hadn't even considered. One of the biggest takeaways for me was just how powerful LinkedIn can be for podcast growth when used the right way. The way Joel broke down engagement strategies, networking, and optimizing your profile made me rethink my entire approach. I’ve already seen firsthand how much LinkedIn has helped my own podcast grow, and this episode reinforced that this is a platform every podcaster should be leveraging. What I also loved was Joel’s emphasis on using high-quality content, networking intentionally, and playing into LinkedIn’s algorithm shifts. If you’re a podcaster looking to grow your audience, build credibility, and connect with the right people, this episode is a must-listen. This episode was an absolute game-changer for me. Key Takeaways: - LinkedIn is the Best Platform for Podcast Growth - Your Guests Can Be Your Biggest Advocates - Optimize Your LinkedIn Profile for Visibility - Short-Form Video is Key - Be Consistent and Patient Chapters & Timestamps 00:40 - Why LinkedIn is a Goldmine for Podcasters 03:00 - The Power of Guests Sharing Your Podcast 09:10 - Facebook vs LinkedIn for Podcast Growth 16:00 - How to Optimize Your LinkedIn Profile 24:00 - Why Every Podcaster Should Be on LinkedIn 28:40 - The Power of Short-Form Video on LinkedIn Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
"This is what podcasting will become - it will become second nature for all businesses to have one." Podcasting has evolved into an essential tool for businesses, and I firmly believe that it will soon be as indispensable as having a website. Just a few years ago, businesses could get away with not having an online presence, but now? It’s unthinkable. Podcasting is heading in the same direction. If you're not already using it as a branding, marketing, and networking tool, you’re leaving massive opportunities on the table. One of the biggest takeaways from this episode is the sheer power of podcasting in building brand authority. When you speak directly to your audience, sharing insights and experiences, you establish credibility in your industry. This isn’t about mass appeal—it’s about engaging the right audience in a way that fosters trust and long-term relationships. And what’s even better? It’s one of the most cost-effective marketing tools available. If you’re serious about your business, you need to start your podcast today—before the space gets crowded and expensive. - Niall Mackay Key Takeaways: - Podcasting will become as essential as websites - Podcasting builds brand authority - Networking secret: Interview your potential clients - Repurposing content is key - Podcasting helps humanize your brand Chapters & Timestamps: 01:20 - The Future of Podcasting in Business 02:20 - Building Brand Authority Through Podcasting 03:30 - Creating Evergreen Content That Lasts Forever 05:20 - Podcasting as a Marketing Tool 06:00 - Maximizing Content Repurposing 08:00 - The Secret to Using Podcasting for Networking 10:00 - Humanizing Your Brand with Podcasting 12:20 - Why Podcasts Fit into Busy Lifestyles Send us a text The Podcast Launch Lab The Podcast Makeover Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
“One of the biggest barriers to people starting their own podcast is because of the equipment needed to start their own show..” I wanted to inspire anyone considering starting a podcast in 2025 with this episode. Podcasting changed my life—what began as a hobby is now a thriving business that connects me with people across the globe. The barriers to starting your own show are lower than ever, and the opportunities are endless. From making lifelong connections to seeing your podcast climb the charts, the journey is as fulfilling as it is exciting. One key takeaway I hope listeners embrace is to start with what you have. I’ve recorded episodes in less-than-ideal conditions with basic equipment, yet the content resonates with audiences because of its authenticity. This episode is my way of showing that, whether you're a beginner with just a smartphone or someone looking to take their podcast to the next level, the only thing stopping you is taking that first step. Niall Mackay Key Takeaways: Podcasting is Growing and Here to Stay The Importance of Niche and Passion Low Barrier to Entry The Role of Video in 2025 Consistency is Key Chapters and Timestamps: 01:10 - Why Start a Podcast in 2025 02:30 - Overcoming Barriers: Equipment and Spaces 05:50 - The Importance of Video in Podcasting 09:00 - Building Consistency and a Niche 11:20 - Tips for Growing Your Audience Send us a text The Podcast Launch Lab The Podcast Makeover Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
“If someone came to me and asked for advice on a podcast room, I'd say carpet, no tiles, no windows, make it nice and cozy and tight to stop that sound reverberating around.” This episode really showcases how you don't need a perfect studio setup to create professional-quality podcasts. When I started in 2019 with just a Blue Yeti mic and an old MacBook Pro, I never imagined I'd be helping produce over 700 episodes and reaching millions of downloads. What I've learned is that it's not about having expensive gear or a perfect room - it's about understanding the fundamentals of sound capture and using the right tools strategically. The biggest revelation for many podcasters is that you can create amazing content anywhere if you focus on the basics: using dynamic microphones, proper positioning, wearing headphones, and leveraging modern AI tools like Descript's Studio Sound. It's incredible how these simple techniques can transform a less-than-ideal space like an echoing meeting room into a professional recording environment. Niall Mackay Key Takeaways: Started his podcasting journey with basic equipment (Blue Yeti mic and 2010 MacBook Pro) Proper microphone positioning (about a fist away) is crucial for sound quality Dynamic microphones are superior to condenser mics for non-studio environments Descript's Studio Sound feature revolutionized his podcast production process Offering worldwide support for podcast setup and post-production Chapters and Timestamps: 01:00 - Meeting Room Setup 02:40 - Equipment Overview 05:10 - Setting Up the Boom Arm 06:30 - Cable Management 08:30 - Importance of Headphones 10:00 - Microphone Techniques 11:20 - Post-Production with Descript Send us a text The Podcast Launch Lab The Podcast Makeover Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
S
Smarter Podcasting: Making Podcasts Better
” Once it's animated or once it has a video component, it's no longer cheap. And the reason is because I think cheap television has certain characteristics which a narrative podcast doesn't. ” - Guang Jin Talking to Guang Jin absolutely blew my mind. He didn’t just share his journey—he redefined how we should think about podcasting in the modern age. His insights into transitioning from audio-only to video were like a wake-up call for me. Video isn’t just an add-on to podcasting; it’s a rocket booster for growth, engagement, and reaching new audiences. The numbers he’s achieved on YouTube are incredible, and his strategies prove that video is no longer optional—it’s essential. If you’re not thinking about integrating YouTube into your podcasting game yet, you’re already behind the curve. Niall Mackay Key Takeaways: The Power of YouTube for Growth - Guang's podcast gained 245,000 monthly viewers and over 10,000 YouTube subscribers in just six months. Why Narrative Podcasts Need Tailored Video Solutions - Guang explains the intricate balance of custom animations and generative AI that makes narrative podcasts stand out on YouTube. Data-Driven Engagement Insights - Returning viewer metrics and audience engagement on YouTube reveal untapped growth potential. Audio vs. Video Audience Demographics - Women dominate audio-only audiences, while video attracts a more balanced demographic. Turning Audiograms into Visual Masterpieces - Why simple audiograms fail and how Guang’s method of visually immersive storytelling bridges the gap. Chapters and Timestamps: 02:50 – Meet Guang Jin: From P&G to Podcasting Powerhouse 08:30 – Why YouTube is Revolutionizing Podcasting 14:20 – The Art of Creating Engaging Video Content 20:50 – Data-Driven Growth and Audience Insights 28:10 – Expanding from Audio to Video: Lessons Learned Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
Stop killing yourself trying to create content for every platform—repurpose and leverage what you already have. - Lyndsay Phillips Talking to Lyndsay Phillips was a masterclass in transforming the way we think about podcasting. Lyndsay Phillips brought an incredible wealth of knowledge, showing how a single episode can be repurposed into an ecosystem of content that drives visibility, nurtures leads, and builds authority. I was blown away by her strategies for turning podcast episodes into assets that not only extend your reach but also directly contribute to your business growth. It’s clear that repurposing isn’t just a nice-to-have—it’s a must for anyone serious about scaling their podcast and maximizing their impact. Listening to Lyndsay, I realized how many opportunities I’ve missed by not fully leveraging my own content. From creating Instagram carousels and LinkedIn articles to building systems that save time and streamline the process, her approach has completely changed my perspective. What really stuck with me is how strategic and intentional repurposing can be. If you’ve ever felt overwhelmed by the demands of content creation, this episode is a game-changer. It’s packed with actionable insights that I can’t wait to implement, and I know you’ll feel the same way. Niall Mackay Key Takeaways: Content Repurposing Strategies for Maximum ROI – Lyndsay explains how to repurpose a single episode into multiple assets, from YouTube videos to LinkedIn posts. Why Solo Episodes are Critical for Building Authority – Solo episodes allow podcasters to connect with their audience and drive direct leads. The Power of Setting Expectations with Guests – Lyndsay shares tips for getting guests to promote episodes by providing them with well-prepared assets. Instagram Carousels: The Ultimate Mini Content Books – A swipeable format on Instagram that engages audiences while delivering bite-sized value. How to Automate and Systematize Your Podcast Workflow – Niall and Lyndsay discuss creating a workflow that saves time and ensures consistent content distribution. Chapters and Timestamps: 05:10 – Why Content Repurposing is a Must-Have Strategy 20:00 – Leveraging Solo Episodes for Business Goals 23:50 – Creating Guest Assets That Drive Promotion 29:10 – Automating and Systematizing Your Podcast Workflow 34:00 – Closing Remarks and Next Steps Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
S
Smarter Podcasting: Making Podcasts Better
1 Podcast Audit: Take Her Lead – A Smarter Approach with Nina Devouge 1:05:44
1:05:44 
پخش در آینده 
پخش در آینده 
لیست ها 
پسندیدن 
دوست داشته شد1:05:44
پخش در آینده پخش در آینده لیست ها پسندیدن دوست داشته شد"A podcast isn’t just a tool for talking; it’s a platform to share stories that inspire, educate, and connect people." – Niall Mackay Nina’s courage in embracing feedback, her openness to learning, and her unwavering dedication to amplifying women's voices made this episode a standout. What really impressed me was her willingness to dive into the details, from improving her podcast's structure to sharpening her storytelling, all with the goal of creating something truly meaningful for her audience. It’s a testament to how small yet intentional tweaks in podcasting can lead to massive transformations, and I know her listeners will feel the impact of her commitment. – Niall Mackay Key Takeaways - The Power of Niche Podcasting : Narrowing your focus creates stronger audience connections. - Equipment Matters for Sound Quality : Use dynamic microphones for home recordings to eliminate background noise. - The Importance of a Clear Podcast Title : Make your title keyword-friendly and informative for better audience discovery. - Crafting Listener-Centric Show Notes : Start with a captivating quote and personalize your notes for stronger engagement. - The Role of Consistency in Branding : Ensure your podcast artwork and description align with your mission and values. Chapters and Timestamps: 07:10 - Why Niche Matters in Podcasting 13:25 - Dynamic vs. Condenser Microphones 17:50 - Crafting a Strong Podcast Title 29:30 - Writing Listener-Centric Show Notes 45:15 - Building Consistent Branding 53:50 - The Impact of Small Adjustments Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
"The people that are going to consume your short form videos are probably a hundred to a thousand times more than the people who actually consume your content." This episode was a real turning point for me. It made me realize just how powerful YouTube can be for podcasters—not just for video, but for reaching entirely new audiences in ways I hadn’t fully appreciated before. I used to think podcasts were strictly audio-only and that YouTube wasn’t the right platform for them. But after diving deeper, I’ve come to see how short-form video content can amplify a podcast’s reach dramatically. This episode reflects my journey of breaking old habits, adapting to new trends, and embracing the opportunities that YouTube offers to connect with more listeners. Niall Mackay Key Takeaways Why YouTube for Podcasts Matters: YouTube is now the most popular platform for podcast consumption in the U.S., even for audio-only content. Creating Short-Form Content is Non-Negotiabl: Viral Shorts attract thousands of views and subscribers, even for niche topics. The Importance of Proper Thumbnails and Titles: YouTube thumbnails and titles need to be visually captivating and optimized differently from audio platforms. Repurposing Podcast Content Across Platforms: You can use short clips from podcast videos to boost visibility on Instagram, TikTok, and YouTube Shorts. How to Link Your Podcast to YouTube via RSS Feed: Using tools like Buzzsprout makes it seamless to connect your podcast episodes to YouTube. Chapters & Timestamps 02:00 - Niall’s Journey to Podcasting Success 05:00 - Debunking Misconceptions About YouTube and Podcasts 26:40 - The Power of Short-Form Video Content 17:50 - How to Get Your Podcast on YouTube 20:00 - Tools for Optimizing YouTube Podcasts 33:40 - Lessons Learned: Embrace Imperfection Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
S
Smarter Podcasting: Making Podcasts Better
“Don’t underestimate who you can get—leaders in their field want to share their expertise with a dedicated audience.” - Hugh Hiemstra Talking to Hugh Hiemstra was truly a game-changer for me, both as a podcaster and someone who’s constantly looking for ways to improve the creative process. Hugh brought incredible insights into the power of curiosity and authentic questions in creating meaningful conversations. He emphasized how going into an interview with genuine interest—not just for the audience but for yourself—can lead to impactful episodes. It’s a reminder that we don’t always have to position ourselves as experts but can instead approach each discussion as an opportunity to learn alongside our listeners. Hugh also shared practical strategies for preparation, from leveraging AI tools like ChatGPT to involving his audience in shaping episode topics. What struck me most was his advice about aiming high when it comes to guests—don’t underestimate who might be willing to join your show. His experiences with securing top-tier experts reminded me that podcasting is not just about content creation; it’s about connection, learning, and continuously improving to deliver value to your audience. Niall Mackay Key Takeaways: Strategic Guest Selection : Don’t underestimate your ability to secure top-tier guests—they’re often eager to share their expertise. Listener Engagement : Conduct surveys to understand what your audience craves and plan episodes accordingly. Efficient Use of AI : Tools like ChatGPT can streamline research and categorization, saving hours of prep time. Tailored Introductions : Keep bios concise and relevant to the episode's theme to maintain listener interest. Plan, but Stay Curious : While planning is essential, leaving room for spontaneous curiosity can lead to more authentic conversations. Chapters and Timestamps 02:30 - The Origins of The Vet Vault 06:00 - Challenges of Planning in Podcasting 10:00 - Hugh’s Planning Process 20:30 - Leveraging AI for Episode Research 31:00 - Listener Engagement Strategies Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
S
Smarter Podcasting: Making Podcasts Better
“It’s not about the beer anymore—it’s about the kind of meaningful conversations you’d have over a beer with a friend.” This episode with Steve Holloway truly left me inspired and motivated. Hearing Steve’s journey from starting Between Two Beers in a Hamilton garage with no expectations to building an award-winning podcast with millions of downloads is the ultimate proof that with the right mindset and strategy, success in podcasting is within reach. Steve’s insights into the behind-the-scenes effort it takes to craft compelling episodes and grow an engaged audience are invaluable for anyone in the podcasting space. His story is not just about success but about the love for storytelling and the dedication to showing up, even when the odds seem against you. It’s an episode that reminds us why we do what we do as podcasters, and I couldn’t be more excited to share it with everyone. – Niall Mackay Key Takeaways: Start with a Purpose and Passion - Authentic conversations were the foundation of Between Two Beers. Passion fueled their growth despite no initial financial returns. Preparation is Everything - Extensive guest research and storyboarding led to a seamless listening experience. Great podcasts require behind-the-scenes effort. The Long Game in Podcasting - Building an audience requires patience, consistent content, and a strategic approach to social media and promotion. Monetization Comes Later - It took years before their podcast became financially viable. Reinvesting early profits into marketing and production was crucial. Leverage Media Partnerships - Collaborating with media outlets and crafting compelling press angles helped their podcast reach new audiences. Chapters and Timestamps 03:00 - Steve recounts starting the podcast with his friend Seamus in a Hamilton garage. 07:00 - The importance of perseverance in podcasting and how their passion fueled them through challenging years. 09:00 - How meticulous research transformed their interviews into unforgettable storytelling experiences. 18:00 - Partnering with ACC and investing in social media to expand their reach. 24:00 - Steve discusses the financial realities of podcasting and reinvesting in growth 30:00 - The importance of identifying your niche and committing to long-term goals. 36:00 - Writing press releases to promote podcast episodes in news outlets. Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
S
Smarter Podcasting: Making Podcasts Better
“In podcasting, it’s not about downloads; it’s about creating meaningful engagement.” I talk with Harry Morton, founder of Lower Street Media, to explore the future of brand storytelling through podcasting. With over 7,000 episodes produced and high-profile clients like PepsiCo and Fidelity, Harry shares insider strategies for using podcasting to build brand credibility, boost audience loyalty, and attract high-quality leads. Together, we dive into why podcasting is about more than just download numbers—it’s about creating meaningful engagement and forming emotional connections with listeners. Harry explains how narrative-driven podcasts can stand out, even in “dry” industries, by crafting unique experiences. If you're a brand, entrepreneur, or podcast creator looking to take your podcast to the next level, this episode is packed with actionable insights to help you make an impact. Key Takeaways Understanding Podcast ROI Beyond Downloads – Discover why listen time and engagement are more valuable than download numbers. The Power of Storytelling in B2B Podcasts – Tips on creating emotional narratives in “dry” industries to increase listener engagement. Account-Based Marketing through Podcasting – Use your podcast to network with potential clients and create new business opportunities. Why Narrative-Driven Formats Outperform Interviews – The benefits of producing narrative-rich podcasts to differentiate your brand. Using Podcasts to Showcase Brand Creativity – How to build compelling audio stories for risk-averse industries like banking. Chapters & Timestamps 02:00 - Harry’s Journey to Podcasting – From music production to launching Lower Street Media. 10:00 - Why brands should consider narrative-driven podcasting. 12:00 - Finding the emotional core in every story. 18:00 - How to pitch creative podcast ideas to conservative clients. 20:00 - Why listen time and engagement are the real metrics. 23:00 - Turning guests into clients through podcasting. Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
S
Smarter Podcasting: Making Podcasts Better
Niall Mackay, The Podcast Guy, shares his journey from starting a podcast about Saigon in 2019 to running a successful, end-to-end podcast production agency. Niall discusses the evolution of his podcast, including rebranding it to focus on Vietnam as a whole, and how he navigated significant challenges like the COVID-19 pandemic. He emphasizes the importance of setting specific goals, learning to say no, and focusing on one's primary objective for achieving success. Niall also shares insights on the most effective social media platforms and strategies for monetizing a podcast production business. 00:00 Introduction and Beginnings in Saigon 00:00 Rebranding and Expanding Beyond Saigon 00:00 Challenges and Pivotal Decisions During COVID 00:00 Refocusing and Setting Goals 00:00 Achievements and Recognition 00:00 Q&A: Social Media and Monetization 00:00 Q&A: Income and Final Thoughts Send us a text The Podcast Launch Lab The Podcast Makeover Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
S
Smarter Podcasting: Making Podcasts Better
"Podcasting is a window to my world, and through it, I’ve met people I never imagined I’d connect with." Niall Mackay sits down with Radim Malinic, a creative designer, best-selling author, and the host of Creativity for Sale, now called Mindful Creative . They explore Radim's journey from his initial struggles with podcasting to building a platform that has reached listeners in 85 countries. Radim shares how the medium of podcasting allowed him to extend his message beyond books, making authentic connections and gaining valuable insights from his guests. The conversation also highlights the importance of active listening and how Radim embraced unpredictability in interviews, using it as a tool for deeper storytelling. Niall and Radim discuss the art of creating engaging podcast content, the power of in-person feedback, and the thrill of shaping a narrative that resonates with listeners worldwide. Radim emphasizes the impact podcasting has had on his professional growth and brand, offering practical advice for anyone looking to launch their own show. Whether you're an aspiring podcaster or a creative professional seeking inspiration, this episode is packed with insights on building a successful podcast and using it as a platform for growth. Key Takeaways with Timestamps: The Power of Active Listening: Radim explains how learning to listen attentively transformed his interview style and deepened his conversations. Finding Your Voice in Podcasting: Radim shares his journey of going from self-doubt to confidently using his podcast to connect with a global audience. Embracing Imperfection: Niall and Radim discuss the importance of editing, letting go of perfectionism, and focusing on authentic storytelling. Building a Personal Brand Through Podcasting: Radim highlights how starting a podcast helped him position himself as an authority in the creative industry. Leveraging Podcasting for Business Growth: They explore how Radim’s podcast not only promoted his books but also opened new opportunities in public speaking and networking. Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
S
Smarter Podcasting: Making Podcasts Better
1 Expert Podcast Planning Strategies: How to Create a Successful Show with Charlotte Lewis-West 43:08
"Podcast audiences absolutely love consistency." - Charlotte Lewis-West Niall Mackay sits down with podcast strategist Charlotte Lewis-West to uncover the keys to effective podcast planning and promotion. With years of experience in radio journalism and podcast consultancy, Charlotte shares invaluable insights on developing a solid podcast strategy, understanding your audience, and leveraging various platforms for promotion. The conversation delves into the importance of identifying your niche, setting clear objectives, and measuring success beyond just download numbers. Charlotte emphasizes the power of consistency and explains how proper planning can lead to long-term podcast success. Niall and Charlotte also discuss effective promotion techniques, from leveraging guest networks to creating engaging short-form content across different social media platforms. Key Takeaways: Identify your audience and niche to tailor your podcast format and tone (04:58) Develop a clear objective and success metrics for your podcast (09:14) Consistency is crucial for podcast success and audience retention (34:35) Short-form content can significantly boost podcast visibility (27:28) Understand regional preferences for podcast consumption (audio vs. video) (29:26) Chapters and Timestamps: 04:58 - The importance of podcast planning 09:14 - Developing a podcast strategy 14:58 - Understanding your audience and niche 19:00 - Effective podcast promotion techniques 24:23 - Advertising platforms for podcasts 27:28 - The power of short-form content 29:26 - Audio vs. video podcasting 34:35 - Long-term benefits of podcast planning Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
S
Smarter Podcasting: Making Podcasts Better
Podcasts have revolutionized how we consume content, providing a platform for storytelling, education, entertainment, and conversations that span the globe. Today is International Podcast Day, September 30, is a time to honor the incredible impact podcasting has had on our lives. As a podcaster myself, I’ve seen firsthand how this unique medium can create connections, foster communities, and amplify voices that might otherwise go unheard. In celebration of International Podcast Day, I’ve gathered some fascinating facts about our podcasts and the podcasting industry as well. If you want to get in touch with Niall with any comments get in touch at niall@sevenmillionbikes.com Send us a text The Podcast Launch Lab The Podcast Makeover Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
I thought I knew content creation, but podcasting taught me so much more." – Michelle O’Brien Niall Mackay provides a comprehensive audit of Michelle O'Brien’s podcast,”The Upward Spiral Podcast”. Michelle, a marketing professional who transformed her life after giving up alcohol two years ago. She also shares her journey from being a casual drinker to living a sober life, explaining how even a small reduction in alcohol can have a profound impact on personal growth and mental clarity. Together, they discuss the challenges of podcasting, the importance of authentic storytelling, and the benefits of stepping outside your comfort zone. Michelle also shares her experience of building her podcast and offers valuable tips on content creation and personal development. With her background in marketing, Michelle reveals how she initially underestimated the effort it takes to create engaging, meaningful content and how she's found joy in the process of learning publicly. This episode is not just for aspiring podcasters, but for anyone curious about the benefits of reducing alcohol and unlocking their full potential. Key Takeaways: Reducing alcohol can unlock your full potential The power of authentic podcasting Podcasting equipment isn't everything The learning curve of content creation Networking through podcasting Chapters and Timestamps: 02:00 – Michelle’s podcast setup and equipment challenges 07:00 – How giving up alcohol unlocked Michelle’s potential 10:00 – The importance of being authentic in podcasting 14:00 – Michelle’s journey into content creation and the steep learning curve 17:00 – Networking opportunities through podcasting 20:00 – Niall’s feedback on improving Michelle’s podcast quality Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
Niall Mackay sits down with Marshall Katzan, a seasoned radio veteran and podcaster, to conduct an in-depth audit of Marshall's podcast, "Mr. Radio." With decades of experience in radio, film, and television since the 1970s, Marshall brings a wealth of knowledge to the conversation. However, he's seeking advice on how to improve his podcast and reach a wider audience. Niall provides valuable insights on various aspects of podcasting, from equipment and editing techniques to content strategy and audience engagement. He emphasizes the importance of consistency, audio quality, and creating a unique niche. The discussion covers topics such as the evolution of recording technology, the impact of AI on podcasting, and practical tips for improving podcast production and presentation. Key Takeaways: Consistency is crucial for podcast growth - aim for a regular publishing schedule Audio quality is more important than content quality for retaining listeners Create a 30-45 second "hook" at the beginning of each episode to engage listeners Focus on a specific niche or lean into the host's personality to stand out Use analytics to understand listener behavior and improve content Chapters and Timestamps: 02:00 - Evolution of recording technology 05:03 - Podcast equipment and editing tools 08:59 - Defining a podcast niche 14:00 - Creating engaging podcast intros 19:52 - Focusing on host personality 23:47 - Consistency in podcasting 27:00 - Audio quality tips and improvements 31:31 - Importance of audio quality over content Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
In this episode I interview one of the biggest names in podcasting, Jordan Harbinger! We delve into the art of preparing for podcast interviews. Jordan, whose podcast has millions of downloads, shares his journey from being a Wall Street lawyer to a renowned podcaster. He discusses the importance of extensive preparation, including reading entire books, taking notes, and adjusting interview flow in real-time. Jordan emphasizes a structured approach to creating engaging content and advises new podcasters to focus on the joy of podcasting rather than monetization. Additionally, they talk about the misconceptions around podcasting and the hard work required to achieve success in the field. The episode wraps up with Jordan sharing stories about his favorite guests and offering advice for aspiring podcasters. Send us a text The Podcast Launch Lab The Podcast Makeover Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation? Whatever you need, you can find it on Fiverr. I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!…
به Player FM خوش آمدید!
Player FM در سراسر وب را برای یافتن پادکست های با کیفیت اسکن می کند تا همین الان لذت ببرید. این بهترین برنامه ی پادکست است که در اندروید، آیفون و وب کار می کند. ثبت نام کنید تا اشتراک های شما در بین دستگاه های مختلف همگام سازی شود.
Daily Deals
Daily Deals
Daily Deals
Player FM - برنامه پادکست
با برنامه Player FM !
با برنامه Player FM !
))
