8 Time-Saving Tips to Build Your Ad Management Business While Working Full Time

Serve Scale Soar®

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اضافه شده در five سال پیش

محتوای ارائه شده توسط Brandi Mowles. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Brandi Mowles یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal

حدود یک سال پیش 22:59

MP3•خانه قسمت

Navigating the balance of managing a full-time job while building a successful freelancing business can seem like an impossible task. If that resonates with you, it’s important to remember that managing your time strategically is key. Today, we’ll explore eight tips to streamline your journey toward a thriving side hustle or full-time business, all while keeping your priorities aligned and achieving a balanced lifestyle.
Topics Covered In This Episode:

Set clear, realistic expectations for your goals, taking into account your available time and energy.
Prioritize active marketing to consistently attract new clients to sustain and grow your business.
Strengthen time management skills through batching tasks to minimize context switching and increase productivity and incorporate visual timers to be efficient.
Automate your onboarding process to save time and streamline client management.
Implement a project management system to keep track of tasks and responsibilities efficiently.
Prioritize self-care to maintain energy and productivity over the long term.
Conduct regular time audits to identify where time is being spent and find opportunities for improvement.
Focus on offering premium-priced services to make the most of the time you have and reduce the number of clients needed to meet financial goals. One option is ad management!

Find the full show notes at: https://brandimowles.com/237
Loved This Episode? Check Out More Here. ⬇️

CLICK HERE TO LEARN ABOUT PASSIVE VS. ACTIVE MARKETING: HOW & WHERE TO MARKET YOUR SERVICES TO LAND A NEW CLIENT IN 30 DAYS

Additional Resources:

Are you looking to make more while working less? Register for my free webinar HERE to learn how to have a 100K year with only 5 clients per month, regardless of ad management experience.
A Look Inside My Calendar: A Behind-the-Scenes Look at My Weekly Workflow - CLICK HERE

The Project Management Pivot: Why We Moved Away From ClickUp - CLICK HERE

HoneyBook in a Hurry - CLICK HERE

Wow Factor Onboarding Workshop - CLICK HERE

Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650

Follow Brandi on Instagram: https://www.instagram.com/brandimowles

Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

259 قسمت

#Entrepreneur #Business #Brandi Mowles #Entrepreneurship #Careers #Marketing

8 Time-Saving Tips to Build Your Ad Management Business While Working Full Time

Serve Scale Soar®

published حدود یک سال پیش

اشتراک گذاری

MP3•خانه قسمت

Set clear, realistic expectations for your goals, taking into account your available time and energy.
Prioritize active marketing to consistently attract new clients to sustain and grow your business.
Strengthen time management skills through batching tasks to minimize context switching and increase productivity and incorporate visual timers to be efficient.
Automate your onboarding process to save time and streamline client management.
Implement a project management system to keep track of tasks and responsibilities efficiently.
Prioritize self-care to maintain energy and productivity over the long term.
Conduct regular time audits to identify where time is being spent and find opportunities for improvement.
Focus on offering premium-priced services to make the most of the time you have and reduce the number of clients needed to meet financial goals. One option is ad management!

Find the full show notes at: https://brandimowles.com/237
Loved This Episode? Check Out More Here. ⬇️

CLICK HERE TO LEARN ABOUT PASSIVE VS. ACTIVE MARKETING: HOW & WHERE TO MARKET YOUR SERVICES TO LAND A NEW CLIENT IN 30 DAYS

Additional Resources:

The Project Management Pivot: Why We Moved Away From ClickUp - CLICK HERE

HoneyBook in a Hurry - CLICK HERE

Wow Factor Onboarding Workshop - CLICK HERE

Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650

Follow Brandi on Instagram: https://www.instagram.com/brandimowles

Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

259 قسمت

#Entrepreneur #Business #Brandi Mowles #Entrepreneurship #Careers #Marketing

همه قسمت ها

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۲ روز پیش30:18

30:18

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۹ روز پیش10:30

10:30

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20:32

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23 روز پیش15:31

15:31

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How to Structure a $5,000 VIP Day: Step-by-Step Guide for Freelance Strategists 15:45

30 روز پیش15:45

15:45

Freelancers and digital strategists are always looking for smarter ways to serve clients, raise their rates, and avoid burnout from endless “done-for-you” work. If you’ve ever imagined charging $5,000 (or more) for just one day of high-impact strategy, this episode could be your guide. This week, I’m sharing how I transformed my freelance business by creating profitable VIP Days that highlight my strategic thinking—no more endless to-do lists. Just four focused hours working closely with clients and earning serious income. I’ll walk you through my “Four P” framework so you can start offering premium VIP Days of your own. Topics Covered In This Episode: The Four P Framework: The structuring of a successful VIP day revolves around four key Ps—Promise, Prep, Provide, and Propel. Define a Clear Promise: The success of a VIP day starts with a clear, outcome-specific promise that the client will get by the end (e.g., a paid marketing plan ready for their next launch). Thorough Preparation Is Critical: Ensure you and your client are both prepped before the VIP day. This includes onboarding questionnaires and clear expectations in your contract. Set Strong Client Expectations: Clearly outline what the day will entail and what’s needed from the client. Doing this can prevent both disappointment and scope creep. Client Interaction Is Key: Unlike some “behind the scenes” VIP days, strategist VIP days are highly interactive and collaborative with the client present the whole time. Propel Clients to Their Next Step: At the end of the VIP day, provide a clear plan and next steps, which often leads to additional consulting or implementation work (more revenue for you). Leverage VIP Days as an Upsell or Lead-In: Many clients will want to hire you for ongoing or done-for-you services after experiencing the value of your VIP day—making this not just a stand-alone offer but a business growth strategy. Find the full show notes at: https://brandimowles.com/254 Loved This Episode? Check Out More Here. ⬇️ CLICK HERE TO LEARN ABOUT VIP DAYS VS. INTENSIVES: HOW TO KNOW WHICH ONE IS RIGHT FOR YOU Additional Resources: Ready to start offering high-converting VIP Days in your business? Apply now HERE to join our exclusive mentorship and get access to the live workshop, templates, and tools to start selling and delivering your VIP Day with confidence! Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650 Follow Brandi on Instagram: https://www.instagram.com/brandimowles Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany…

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The Ultimate Bounce Back: Aligning My Business, Body, and Beliefs 39:37

۹ weeks پیش39:37

39:37

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How to Simplify Your Business with the 4 Pillars of Organization with Shawn Lemon 38:46

10 weeks پیش38:46

38:46

Running a business today can feel like you’re trying to keep up with a hundred things at once—files are everywhere, your internet browser is packed with tabs, and your to-do list keeps growing. It’s easy to feel overwhelmed and disorganized. That’s where Shawn Lemon comes in. He’s the founder of The Digital Organizer, and he’s here to share his simple system—the four pillars of organization—to help you clean up the chaos and run your business more smoothly. Topics Covered In This Episode: The importance of communication, asset management, project/task management, and password organization and why they are essential components of business and life organization. Project vs. Task Management: Many people confuse projects with tasks. A project encompasses multiple tasks that need to be broken down to avoid overwhelm and to ensure completion. The importance of focusing on one key task per day (or up to three) to avoid distraction and ensure progress, especially important for those with ADHD. Keep email for communication, tasks in a project manager, and files in their designated storage system to prevent chaos. Use simple but effective systems to manage both life and business tasks. Consistency and routine can significantly help in staying organized. Using overly robust systems (like ClickUp) can lead to procrastination due to their complexity. Choose simpler tools like Asana to stay focused. Find the full show notes at: https://brandimowles.com/252 Loved This Episode? Check Out More Here. ⬇️ CLICK HERE TO LEARN THE BEST TOOLS FOR SIMPLIFYING YOUR BUSINESS Additional Resources: Shawn is the founder of The Digital Organizer and has spent the last 17 years helping individuals and businesses get better at using their technology. A teacher at heart, Shawn believes the biggest reason people struggle with their tech is because of a lack of understanding of the tools, which isn't surprising because they're constantly changing as technology advances. When not helping businesses operate more efficiently, Shawn loves making pottery, riding motorcycles, and spending time with his wife, Madeline and their 2 year old son, Nico. Where to find Shawn: Shawn’s Website: HERE Facebook: HERE Instagram: HERE LinkedIn: HERE YouTube: HERE Grab Shawn’s Freebie - HERE 🎉 Are you ready to hit 100K with just 5 clients a month? Register for my free training that breaks down the 3 key elements of building a profitable freelance Meta Ad Management business — no experience needed. You’ll walk away with real strategies to attract high-paying clients, price your services with confidence, and build a business that gives you more freedom and income. 👉 Grab your seat now - CLICK HERE Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650 Follow Brandi on Instagram: https://www.instagram.com/brandimowles Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany…

1
Mastering Your Message: How to Communicate Your Value to Attract Champagne Clients 15:11

11 weeks پیش15:11

15:11

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1
The One Thing Your Discovery Calls Are Missing (That’s Costing You Clients) 15:22

12 weeks پیش15:22

15:22

When it comes to sales, conversion rates, and how long it takes to turn prospects into paying clients, it can make a big difference in your business. Many freelancers and business owners struggle with potential clients getting stuck in indecision. If that sounds familiar, you’re not alone! This week, I’m sharing a simple yet powerful strategy that completely changed my sales calls and boosted my client conversion rate. I truly believe this small tweak to your discovery calls can make a big impact for you too! Topics Covered In This Episode: If a client needs time to think after a discovery call, schedule a follow-up call within the next two days to maintain momentum The follow-up call strategy can drastically improve your close rate and reduce the time between initial contact and signing the contract. This method weeds out those who aren't immediately serious about your service, allowing you to focus on potential clients who have more urgency and also positions you as an expert with a professional process, showcasing confidence in your service offerings. Keeping a structured approach reduces the feeling of being salesy, as it's more about assisting in the decision-making process. Don’t forget to reiterate the client's goals to remind them of the reasons they wanted to work with you. By organizing follow-up calls rather than relying on emails, you're likely to get a quicker response, as emails tend to be neglected. It can help cut down instances of ghosting and give you more confidence during sales calls! The final step of getting a contract signed and an invoice paid during the follow-up call ensures there’s no lingering wait, which helps secure the client's commitment. Find the full show notes at: https://brandimowles.com/250 Loved This Episode? Check Out More Here. ⬇️ CLICK HERE TO HOW TO HAVE A 15 MINUTE DISCOVERY CALL THAT CONVERTS LIKE CRAZY Additional Resources: Are you ready to dig deeper into ways to optimize your sales calls and land higher-paying clients? CLICK HERE to apply to The Strategist Society today to see if you are the right fit and get one-on-one support, community access, and learn to scale your business. Ready to land more clients in less time? Unlock my FREE 10 STEPS TO A SUCCESSFUL DISCOVERY CALL GUIDE that can help you land more clients on discovery calls in less time >> DOWNLOAD IT HERE Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650 Follow Brandi on Instagram: https://www.instagram.com/brandimowles Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany…

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How to Invest in the Right Course (and Avoid Wasting Money on Disappointing Ones) 24:36

15 weeks پیش24:36

24:36

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1
Raising Your Rates With Your Current Clients Without Losing Them 22:21

16 weeks پیش22:21

22:21

As a service-based business owner, setting the right price for your expertise might seem like an impossible task. While many freelancers might undervalue their services, it's important to periodically assess and adjust pricing to align with your growing expertise and business goals. Let’s explore how you can strategically raise your rates with existing clients without losing them, ensuring that your business not only survives but thrives. Topics Covered In This Episode: Raising rates can align your pricing with the value and results you deliver to your clients, particularly in ad management where value is easily quantifiable. Evaluating your existing client contracts is crucial before raising rates, focusing on how long they have been with you and the results they’ve achieved. Approaching price increases should involve a structured communication plan, possibly including a good, better, best pricing approach. Price increases should be viewed as a benefit to both the freelancer and the client, allowing for more focused service with fewer clients. Price anchoring is an effective strategy in communicating new rates, helping clients perceive the value difference. Facing pushback from clients requires standing firm on your value and being prepared with alternative options or downsells. Raising rates can prevent burnout for freelancers, aligning your client workload with your financial and business goals. Incremental rate increases or new contracts with existing clients are ways to achieve better financial stability without completely disrupting your current client relationships. Find the full show notes at: https://brandimowles.com/248 Loved This Episode? Check Out More Here. ⬇️ CLICK HERE TO LEARN HOW TO PRICE YOUR AD MANAGEMENT SERVICES Additional Resources: Are you ready to step into your Strategist Era?! Apply to our Strategist Society HERE , where you can have more personalized plans, one-on-one support in raising your rate with your current clients, and a close community of other business owners. DM me on Instagram @brandimowles and tell me how raising your rates is going OR tell me what’s holding you back! Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650 Follow Brandi on Instagram: https://www.instagram.com/brandimowles Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany…

1
Core Setup & Blocked Events 19:21

17 weeks پیش19:21

19:21

As an online business owner, keeping up with the latest changes and updates is essential to staying ahead. For certified ad managers and those working toward certification, maintaining sharp skills and up-to-date knowledge is crucial. Recently, the ad management landscape has evolved, particularly within Meta. In this post, we’ll break down the latest updates—focusing on core setup and blocked events—and offer actionable insights for ad managers working with clients in health, religion, and finance. Topics Covered In This Episode: Meta's ad management has rapidly evolved in the past two months, specifically affecting health, religion, and finance accounts. Core setup issues occur at a domain level, impacting URL tracking and potentially blocking domain data from being sent. If your domain or client's domain is affected, core setups may restrict tracking parameters beyond standard URLs. New rules have made standard events blocked, hindering the tracking of conversions like leads and purchases, but custom events may serve as a workaround. Ad managers should observe new policies' developments, stay informed, and adjust their strategies accordingly. It's essential not to overreact to changes, as past experience with iOS 14 taught that workarounds always emerge. Find the full show notes at: https://brandimowles.com/247 Loved This Episode? Check Out More Here. ⬇️ CLICK HERE TO LEARN HOW TO PLAN FORF THE EXPECTED IN YOUR BUSINESS AND LIFE (PART 1) Additional Resources: Are you looking to find, pitch, and land high-paying clients? CLICK HERE for Booked & Banked, my step-by-step process to stand out in your marketing and find your next consistent client. Episode 210: Ad Manager to Growth Consultant: Mapping Your Meta Ad Career Path Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650 Follow Brandi on Instagram: https://www.instagram.com/brandimowles Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany…

1
Consistent Client Flow with Social Selling: Your Guide to using DMs to build relationships and book calls. 24:36

19 weeks پیش24:36

24:36

In a world where digital interactions and social media are here to stay, social selling has come out as a key strategy for building lasting client relationships. Instagram, previously known solely as a visual platform, has now transformed into a focal point for meaningful business connections. The skill of starting conversations in direct messages (DMs) can result in booked calls and business growth. Let's dive into the steps to mastering social selling on Instagram. Topics Covered In This Episode: How to use DMs to build relationships and schedule more discovery calls without being spammy. The importance of a pre DM strategy, including identifying the type of clients you want to work with and ensuring they are present on Instagram. Why you should create a list of 100 potential clients to engage with, and make sure you are using hashtags and keywords to identify these accounts. Optimize your Instagram profile, including bio and content, to address the pain points and desires of your target audience. Interact with your identified potential clients’ content genuinely before initiating a DM conversation and then use questions over statements in DMs to foster genuine conversation and not come off as spammy. Why posting consistently on Instagram can transform passive marketing to active relationship building. Follow-up is so important in turning initial conversations into scheduled calls, and why manual scheduling over using schedulers. Find the full show notes at: https://brandimowles.com/246 Loved This Episode? Check Out More Here. ⬇️ CLICK HERE TO LEARN HOW TO FIND HIGH-PAYING CLIENTS IN YOUR OWN BACKYARD Additional Resources: Are you looking to find, pitch, and land high-paying clients? CLICK HERE for Booked & Banked, my step-by-step process to stand out in your marketing and find your next consistent client. Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650 Follow Brandi on Instagram: https://www.instagram.com/brandimowles Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany…

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The Local Advantage: Finding High-Paying Clients in Your Own Backyard 19:03

20 weeks پیش19:03

19:03

Finding high-paying clients might not require you to venture far beyond your doorstep. Local businesses are often overlooked but have a lot of potential that could benefit your service-based business. Today we are deep diving into how you can leverage the local advantage to grow your clientele while also improving your own community. Topics Covered In This Episode: Leveraging local businesses to find high-paying clients in your area can be a great option since there are businesses everywhere regardless of your town’s size! Niching down doesn't always mean local; it can be location-dependent, like HVAC companies, restaurants, etc. Making a comprehensive list of local businesses is crucial; start with those you frequent and notice within your community. Consider the "four B's" (buses, benches, brochures, billboards) to identify businesses actively marketing themselves. Various methods can be used to connect with local businesses: cold calling, cold emails, in-person networking, and asking for referrals. Local networking groups provide opportunities to build trust more quickly with potential clients. Facebook groups specific to your area can be gold mines for identifying local business opportunities. Local clients often establish longer relationships with service providers compared to online businesses, providing more stability. Find the full show notes at: https://brandimowles.com/245 Loved This Episode? Check Out More Here. ⬇️ CLICK HERE TO LEARN ALL ABOUT THE MARKETING MINUTE TRUST LADDER Additional Resources: Are you looking to find, pitch, and land high-paying clients? CLICK HERE for Booked & Banked, my step-by-step process to stand out in your marketing and find your next consistent client. Episode 44: Using Local Workshops to Get More Clients with Shannon McKinstrie - LISTEN HERE Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650 Follow Brandi on Instagram: https://www.instagram.com/brandimowles Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany…

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Your Marketing Minute Trust Ladder: Don’t Quit Before You Hit Gold 23:09

21 weeks پیش23:09

23:09

In the journey of building a successful service-based business, this thought holds true regardless of where you are in your business: consistency is key. Whether you're a seasoned freelancer or just starting out, maintaining momentum with intentional marketing efforts is essential for attracting valuable clients. Enter the concept of the Marketing Minute Trust Ladder, a fundamental tool that helps to guide your efforts and keep you persistent through the highs and lows of business growth. Topics Covered In This Episode: Consistency and momentum are key to achieving results in marketing efforts. Different levels of the trust ladder determine the number of touchpoints required for landing clients. Cold calling and cold emailing are at the lowest trust level, requiring larger numbers for potential results. Cold messaging on social media provides slightly more trust, with the need for fewer contacts than cold calling/emails. Responding to job opportunities in Facebook Groups has a higher trust level due to community connections. Live events and networking offer face-to-face interaction, building significant trust and client acquisition potential. Referrals and upgrading current clients represent the highest trust level, leading to the easiest sales. Identifying your most effective marketing methods and sticking to the trust ladder can guide you on the amount of time needed for outreach. Find the full show notes at: https://brandimowles.com/244 Loved This Episode? Check Out More Here. ⬇️ CLICK HERE TO LEARN ABOUT THE ART OF COLD CALLING: STRATEGIES THAT WORK WITH ASHLEY MONK Additional Resources: Ready to learn the step-by-step process on how to start your business including how to land your first client?! REGISTER HERE for my free training so you can find a way to work from home. Are you looking to find, pitch, and land high-paying clients? CLICK HERE for Booked & Banked, my step-by-step process to stand out in your marketing and find your next consistent client. Check out some of our previous episodes to get started on landing consistent clients below! The 4 Marketing Mistakes That Are Costing You Clients and Cash - LISTEN HERE Fast-Track Your Clients: How To Get Quick Decisions Without High Pressure - LISTEN HERE Standing Out in a Crowded Market: 5 Pitching Strategies to Land Your Dream Clients - LISTEN HERE Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650 Follow Brandi on Instagram: https://www.instagram.com/brandimowles Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany…

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8 Time-Saving Tips to Build Your Ad Management Business While Working Full Time