Mark Allen Roberts - Authentic Sales and Customer Conversations

Selling From the Heart Podcast

Mark Allen Roberts is a sales and marketing guru with a 35-year legacy of success at companies like the Timken Company and Frito Lay. He is the author of "Branding Backwards" and has been honored by the National Association of Sales and Marketing. Mark is known for his expertise in human-to-human selling and helping companies drive explosive growth.

SHOW SUMMARY

In this episode of Selling From The Heart, Mark Allen Roberts emphasizes the need for sales professionals to have worthy intent and genuinely care for their customers. Mark shares stories of companies that achieved explosive growth by understanding their customers' problems and providing solutions. He also provides practical tips for sales professionals, including the importance of asking good questions, listening to customers, and building relationships with key decision-makers and influencers.

KEY TAKEAWAYS

• Selling from the heart means having worthy intent and genuinely caring for customers.
• Understanding customers' problems and providing solutions is key to driving explosive growth.
• Sales professionals should ask good questions, listen actively, and build relationships with key decision-makers and influencers.

QUOTES

• "Selling from the heart is about authentically caring for people, serving others, and not worrying about hitting your sales numbers."
• "The more you know about your customers, the more you grow with your customers."

Learn more about Mark Allen Roberts:
LinkedIn: https://www.linkedin.com/in/markaroberts/

Learn more about Darrell and Larry:

Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/
Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/
Website: https://www.sellingfromtheheart.net/

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