Tips for Marketing Your Pizzeria | Bruce Irving

Restaurant Rocket Fuel

Our first episode and its a good one! Shane Murphy our host of Restaurant Rocket Fuel interviews Bruce Irving, founder of Smart Pizza Marketing, shares his expertise on marketing for SMB restaurants. He discusses his background in the pizza industry and how he started the Smart Pizza Marketing podcast.
Bruce highlights the challenges he faced in marketing his own pizzerias and the strategies that worked for him, including Facebook ads and email marketing. He also provides insights into the most effective social media channels for restaurants, such as Instagram and TikTok. Bruce emphasizes the importance of creating engaging content and building a following on social media. He offers practical tips for busy restaurant owners to prioritize social media marketing and suggests hiring someone on their team to handle it. Bruce concludes by directing listeners to the Smart Pizza Marketing website for more resources.