Find Your Brand's Cultural Relevance

On Brand with Nick Westergaard

Maya Guice is the Director of Strategy at BRC Imagination Arts and host of the Masters of Storytelling podcast. Her work with brands like Diageo, Ford, and NASA helps create touchpoints and experiential brand stories. We discussed all of this and more this week on the On Brand podcast.

About Maya Guice

Maya Guice is the Director of Strategy at BRC Imagination Arts, which partners with brands including Diageo, Ford, and NASA to translate brand and cultural stories into transformative, human experiences. Maya co-develops and oversees the short and long-term marketing, positioning, and business strategy for the firm, including all brand and growth-related activities including content, PR, events, awards, and strategic partnerships. She received an M.B.A. from the Drucker School of Management at Claremont Graduate University, where she now serves as Vice-Chair on the Advisory Board of Directors. She also produces and hosts ‘Masters of Storytelling,’ BRC’s podcast featuring conversations with storytellers across the creative spectrum.

From the Show

What brand has made Maya smile recently? “I love the Olympics, especially post-Covid," Maya revealed going on to be excited about the next round being in her hometown of LA.

Connect with Maya on LinkedIn and the BRC website and check out her podcast, Masters of Storytelling wherever you like to listen.

As We Wrap …

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• On Brand is a part of the Marketing Podcast Network.

Until next week, I’ll see you on the Internet!

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