Solving Real User Problems With Generative AI: Slack’s Jackie Rocca

Me, Myself, and AI

Like many product leaders in the technology space, Jackie Rocca took a somewhat circuitous path to that role. After beginning her career in management consulting with Bain, she earned her MBA at Stanford and then worked at Google, where she helped launch YouTube TV. Now, she serves as vice president of product at Slack, where she focuses on the collaboration platform’s Slack AI product.

As a product leader, Jackie had continually heard from users that they were experiencing a common challenge: It was a struggle to keep up with the pace of information and prioritize where to focus their attention and energy. So she looked to AI as a potential source of solutions and is now leading a team that’s focused on launching AI-driven features to address user pain points. The Slack AI team’s work is already helping customers take advantage of the wealth of knowledge within Slack exchanges by providing features such as channel recaps, thread summaries, and the ability to ask questions to surface information that’s embedded within conversations.

On this episode, Jackie describes how her team approaches new product design in the generative AI space and offers up some predictions for what lies ahead. Read the episode transcript here.

Guest bio

Jackie Rocca is vice president of product at Slack. In that role, she oversees the vision and execution of Slack AI, which brings generative AI natively and securely into the collaboration platform’s user experience. Rocca has delivered on a number of AI initiatives in her five years with the company and is now on a mission to help customers further accelerate their productivity and get even more value out of their conversations, data, and collective knowledge.

Before joining Slack, Rocca spent more than six years as a product manager at Google, where she helped launch and grow YouTube TV.

Me, Myself, and AI is a collaborative podcast from MIT Sloan Management Review and Boston Consulting Group and is hosted by Sam Ransbotham and Shervin Khodabandeh. Our engineer is David Lishansky, and the coordinating producers are Allison Ryder and Alanna Hooper.

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