#193 Justin Welsh – How to Build a Thriving Creator Business

Kickoff Sessions

We’re kicking off our US podcast tour in New York city with a big one. We sat down with Justin Welsh. If you’ve been on the internet for more than a minute, you’ll have seen Justin. He’s a diversified solopreneur, building his one-person business to $5M in revenue.
In this episode, Justin breaks down the significance of creating a safety net through skills and knowledge, offering a step-by-step process for those aspiring to build a creator business. He opens up about the mental and emotional aspects of running a business.
We go deep into different aspects of creating offers, pricing, content, feedback loops, integrating AI, and what Justin looks for in great selling.
If this podcast helps you in your journey, please share it on Instagram, LinkedIn or Twitter to help an aspiring creator.
Justin’s Socials:

Twitter: https://twitter.com/thejustinwelsh

LinkedIn: https://www.linkedin.com/in/justinwelsh/
My Socials:

Instagram: https://bit.ly/3LFbEgE

LinkedIn: https://bit.ly/3FCS3JA

Twitter: https://bit.ly/3ExJ26Z
⏺️ Voics: https://www.voics.co/

🗞️ Newsletter: https://bit.ly/3KftBCP

🎤 Podcast Accelerator: https://bit.ly/3f1ir81

📞 Schedule Free Call: https://bit.ly/3GsNyTU

⭐ Leave a Spotify Review: https://spoti.fi/36RrL9Y

🎙️ Leave an Apple Review: https://apple.co/3uCwViF
(00:00) Preview and Introduction
(01:17) Why Did Justin Welsh Escape the 9-5?
(06:50) Finding Motivation After Seeing Success
(10:02) Why Did Justin Start His Course and Newsletter?
(13:53) Decoding The Customer Feedback Loop
(17:16) Identifying Unique Selling Propositions
(20:45) How To Build A Genuine Following
(28:41) Why Do Most Creators Fail?
(35:10) The Difference Between Pivoting and Chasing Trends
(42:30) What Does Solopreneurship Really Mean?
(48:12) Developing an Effective Pricing Strategy
(52:12) Marketing Strategies For Improved Customer Engagement
(57:54) How Do You Avoid Life’s Distractions?
(01:01:45) How To Sell To Justin Welsh
(01:05:15) When Is It Time To Scale Your Business?
(01:07:15) What Is AI’s Role in Modern Business?
(01:12:09) Justin Welsh’s Experience with AI
(01:14:33) Lessons Learnt As a Solopreneur
(01:17:53) How Do You Learn From Your Failures

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