EP 81: Why your offer isn't converting and how to fix it PART 3

Instant X-Pertise: Marketing

Player FM - Internet Radio Done Right

اضافه شده در three سال پیش

محتوای ارائه شده توسط XPROMOS Marketing Mastery. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط XPROMOS Marketing Mastery یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal

Carol Costello Presents: The God Hook

1
1 | The False Prophet 34:56

۶ روز پیش34:56

پخش در آینده

لیست ها

پسندیدن

دوست داشته شد

34:56

In this premiere episode of "The God Hook," host Carol Costello introduces the chilling story of Richard Beasley, infamously known as the Ohio Craigslist Killer. In previously unreleased jailhouse recordings, Beasley portrays himself as a devout Christian, concealing his manipulative and predatory behavior. As the story unfolds, it becomes clear that Beasley's deceitfulness extends beyond the victims he buried in shallow graves. Listen to the preview of a bonus conversation between Carol and Emily available after the episode. Additional info at carolcostellopresents.com . Do you have questions about this series? Submit them for future Q&A episodes . Subscribe to our YouTube channel to see additional videos, photos, and conversations. For early and ad-free episodes and exclusive bonus content, subscribe to the podcast via Supporting Cast or Apple Podcasts. EPISODE CREDITS Host - Carol Costello Co-Host - Emily Pelphrey Producer - Chris Aiola Sound Design & Mixing - Lochlainn Harte Mixing Supervisor - Sean Rule-Hoffman Production Director - Brigid Coyne Executive Producer - Gerardo Orlando Original Music - Timothy Law Snyder SPECIAL THANKS Kevin Huffman Zoe Louisa Lewis GUESTS Doug Oplinger - Former Managing Editor of the Akron Beacon Journal Volkan Topalli - Professor of Criminal Justice and Criminology Amir Hussain - Professor of Theological Studies Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://evergreenpodcasts.supportingcast.fm…

حدود یک سال پیش 15:37

M4A•خانه قسمت

Why isn't your campaign converting? It's probably because you've given little to no thought to your offer. In PART 3 of this 4-part mini-series, discover the THIRD offer pillar, and another reason why some offers fail and others succeed as we continue to deconstruct what makes a perfect, Signature Offer.

Does your brand need its own Signature Offer to increase conversions at any step of the customer journey? Reach out to us at xpromos.com

106 قسمت

#Business #XPROMOS Marketing Mastery

EP 81: Why your offer isn't converting and how to fix it PART 3

Instant X-Pertise: Marketing

published حدود یک سال پیش

اشتراک گذاری

M4A•خانه قسمت

Does your brand need its own Signature Offer to increase conversions at any step of the customer journey? Reach out to us at xpromos.com

106 قسمت

#Business #XPROMOS Marketing Mastery

همه قسمت ها

Instant X-Pertise: Marketing

1
EP 106: Burned Out by AI Hype? Let’s Reset. 15:55

17 روز پیش15:55

15:55

Drowning in AI hype, tools, and terms like "agentic workflows"? You’re not alone. In this episode, Yvette Brown and Shari Nomady of XPROMOS strip it all back to the basics. No fluff. No fear-mongering. Just straight talk on how AI can give you your time back, starting today. They’ll show you how even simple AI tools can make your daily tasks easier (including fixing an old sprinkler box in minutes), why asking the right question matters more than ever, and what you actually need to know to stay relevant in this new era. 🎧 If you’ve been hesitant, burnt out, or just don’t know where to start making meaningful progress with AI, this is your episode. Real advice. Real clarity. Real impact. 📍 Start your AI pilot now: https://xpromos.com/ai 💬 Connect with us on LinkedIn: Yvette | Shari 👍 Like, comment, and subscribe to stay ahead with practical, AI-powered marketing strategies. Music Title: Inspiring Optimistic Upbeat Energetic Guitar Rhythm https://www.patreon.com/posts/62282987 Released by: Oleg Mazur https://soundcloud.com/fm_freemusic Music promoted by https://www.chosic.com/free-music/all/…

Instant X-Pertise: Marketing

1
EP 105: If your personas are too broad, not even AI can save you 16:34

۵ weeks پیش16:34

16:34

Welcome to Instant Expertise: Marketing—where real campaigns meet real AI results. In this episode, Yvette Brown and Shari Nomady share how they helped a client go from broad messaging to targeted social campaigns using AI—but not in the way you think. Before they generated a single post, they used AI to analyze subsegments, clarify buyer beliefs, and plot a messaging map that made personalization at scale possible. 🔍 What you’ll learn: • Why vague personas make AI output ineffective • How to identify powerful subsegments using AI • A step-by-step look at building personalized campaigns that convert • How prep work—done right—makes AI worth the investment 💡 If your ABM or social strategy isn’t getting the traction you hoped for, this episode is your blueprint for using AI to get focused and get results. 📍 Start your AI pilot now: https://xpromos.com/ai 💬 Connect with us on LinkedIn: Yvette | Shari 👍 Like, comment, and subscribe to stay ahead with practical, AI-powered marketing strategies. Music Title: Inspiring Optimistic Upbeat Energetic Guitar Rhythm https://www.patreon.com/posts/62282987 Released by: Oleg Mazur https://soundcloud.com/fm_freemusic Music promoted by https://www.chosic.com/free-music/all/…

Instant X-Pertise: Marketing

1
EP 104: AI Productivity Proof: can 776 P&G Employees be Wrong? 14:07

۵ weeks پیش14:07

14:07

What do you get when Harvard Business School, Wharton’s Ethan Mollick, and 776 Procter & Gamble professionals team up to test the real-world power of generative AI? The kind of data-backed proof that finally silences the skeptics. In this episode of Instant Expertise: Marketing, Yvette Brown and Shari Nomady break down the groundbreaking study that's reshaping how we think about AI, productivity, collaboration, and the future of work. ✨ You’ll learn: • How AI boosted individual performance to match full team output • Why emotional support from AI is a real thing (yep, really) • How functional silos are being smashed in top-tier organizations • Why NOW is the time to upskill—or risk being left behind This isn’t just theory. It’s the wake-up call your team can’t ignore. 🔗 Watch now and discover how to get ahead—before it’s too late. 👉 Don’t forget to like, subscribe, and hit the bell for more AI-powered marketing insights. See the study for yourself at https://papers.ssrn.com/sol3/papers.cfm?abstract_id=5188231 Get started on your training at https://xpromos.com/ai Music Title: Inspiring Optimistic Upbeat Energetic Guitar Rhythm https://www.patreon.com/posts/62282987 Released by: Oleg Mazur https://soundcloud.com/fm_freemusic Music promoted by https://www.chosic.com/free-music/all/…

Instant X-Pertise: Marketing

1
EP 103: AI Pushback: Protecting State Secrets? 12:33

۷ weeks پیش12:33

12:33

Worried about AI and data security? You’re not alone. But let’s get real: how much of your daily work actually needs MI6-level protection? Sure, trade secrets like the Coca-Cola formula need to stay locked down. But what about competitive research, biz dev emails, or brainstorming sessions? The truth is that AI can help you accelerate a huge portion of your workload without compromising security if you know how to use it correctly. In this episode, we break down: 🔹 The real risks vs. the overblown fears of AI security 🔹 How to safely use AI while protecting sensitive data 🔹 Why letting fear hold you back is the real threat to your career AI isn’t going away, and the people who master it will win. Are you one of them? Hit play now. 🎧👇 Music Title: Inspiring Optimistic Upbeat Energetic Guitar Rhythm https://www.patreon.com/posts/62282987 Released by: Oleg Mazur https://soundcloud.com/fm_freemusic Music promoted by https://www.chosic.com/free-music/all/…

Instant X-Pertise: Marketing

1
EP 102: Using Jerry Macguire Vibes to Rethink Your AI Relationship 9:41

10 weeks پیش9:41

9:41

You know that moment in Jerry Maguire when Tom Cruise is pleading, “Help me help you?” That’s exactly how we need to be thinking about AI. If AI isn’t giving you the results you want, it’s not the tech, it’s how you’re using it. Almost no one yet realizes that AI works best when you let it guide you. In this episode, we’re breaking down the simple shift that changed everything for us and our AI Transformation Council, plus the exact framework that makes AI work for you, not just with you. If you’ve been treating AI like a fancy Google search, it’s time to rethink the relationship. Let’s fix that—hit play now. 🎧👇…

Instant X-Pertise: Marketing

1
EP 101: From Static to Dynamic: Interactive Lead Magnets in 1/10 the time with AI 24:25

16 weeks پیش24:25

24:25

Discover how to transform static lead magnets into interactive experiences that captivate your audience and boost response rates, all with the help of an off-the-shelf AI LLM. In this episode, Yvette and Shari share EXACTLY how they used ChatGPT to create a personalized quiz (from idea to HTML) in under two hours, a process that used to take 20+ hours! Learn practical tips on how to collaborate with AI, optimize your expertise, and create marketing assets that truly move the needle. If you're ready to work smarter, not harder, this episode is a must-listen! 🚀 🎧 Tune in now to start making AI work for you ! Want to make your static assets dynamic? We can teach you how, show you how, or do it for you: xpromos.com/ai…

Instant X-Pertise: Marketing

1
EP 100: How to Use AI to Uncover Needle-Moving Demand Gen KPIs 18:16

17 weeks پیش18:16

18:16

Welcome to the finale of XPROMOS' 8-part AI training mini-series on how sales and marketing teams can use any AI LLM (ChatGPT, Claude, Co-Pilot, Gemini, or others) to DOUBLE productivity. Discover what we've discovered! AI knows your role, your deliverables, and how to help you get them done in half the time. All you have to do is know how to ask. PART 8 of 8: 64 How to use AI to uncover needle-moving Demand Gen KPIs. Skill up your team with AI: see complete details at ⁠xpromos.com/ai⁠…

Instant X-Pertise: Marketing

1
Ep 99: 64 KPIs for Sales Leaders to Crush with AI 15:28

17 weeks پیش15:28

15:28

Welcome to XPROMOS' 8-part AI training mini-series on how sales and marketing teams can use any AI LLM (ChatGPT, Claude, Co-Pilot, Gemini, or others) to DOUBLE productivity. Discover what we've discovered! AI knows your role, your deliverables, and how to help you get them done in half the time. All you have to do is know how to ask. PART 7 of 8: 64 KPIs for Sales Leaders to Crush with AI. Skill up on AI now: see details at ⁠xpromos.com/ai⁠ Music Title: Inspiring Optimistic Upbeat Energetic Guitar Rhythm https://www.patreon.com/posts/62282987 Released by: Oleg Mazur https://soundcloud.com/fm_freemusic Music promoted by https://www.chosic.com/free-music/all/…

Instant X-Pertise: Marketing

1
EP 98: How Marketers use AI to Generate Quality Social Posts in Minutes 27:36

17 weeks پیش27:36

27:36

Instant X-Pertise: Marketing

21 weeks پیش18:47

18:47

In Episode 92 of Instant Expertise: Marketing, Yvette Brown and Shari Nomady reveal their unique perspective in the form of the "Build-A-Bear Epiphany" about AI's untapped potential. Forget the noise and hype—discover why upskilling on AI is more urgent than ever and how it could be your key to unmatched productivity. Plus, don't miss details on an exclusive free AI training week designed for sales and marketing pros. Ready to unlock the future? Tune in and subscribe for insights that could transform your career. Music Title: Inspiring Optimistic Upbeat Energetic Guitar Rhythm https://www.patreon.com/posts/62282987 Released by: Oleg Mazur https://soundcloud.com/fm_freemusic Music promoted by https://www.chosic.com/free-music/all/…

به Player FM خوش آمدید!

Player FM در سراسر وب را برای یافتن پادکست های با کیفیت اسکن می کند تا همین الان لذت ببرید. این بهترین برنامه ی پادکست است که در اندروید، آیفون و وب کار می کند. ثبت نام کنید تا اشتراک های شما در بین دستگاه های مختلف همگام سازی شود.

به بیش از 500 موضوع گوش کنید

Amazon eGift Card - Amazon Logo (Animated)

LEGO Star Wars Imperial Star Destroyer Building Toys Set - Birthday Gift Idea for Kids, Boys & Girls, Ages 10+ - Star Wars Darth Vader & 6 Minifigure Toys - 75394

Ailun 3 Pack Screen Protector for iPhone 16 Pro Max [6.9 inch] + 3 Pack Camera Lens Protector with Installation Frame,Sensor Protection,Dynamic Island Compatible,Case Friendly Tempered Glass Film

پادکست هایی که ارزش شنیدن دارند

Instant X-Pertise: Marketing « » EP 81: Why your offer isn't converting and how to fix it PART 3

EP 81: Why your offer isn't converting and how to fix it PART 3

پادکست هایی که ارزش شنیدن دارند

به Player FM خوش آمدید!

Apple AirPods Pro 2 Wireless Earbuds, Active Noise Cancellation, Hearing Aid Feature, Bluetooth Headphones, Transparency, Personalized Spatial Audio, High-Fidelity Sound, H2 Chip, USB-C Charging

Apple AirTag

Grampa's Weeder - The Original Stand Up Weed Puller Tool with Long Handle - Made with Real Bamboo & 4-Claw Steel Head Design - Easily Remove Weeds Without Bending, Pulling, or Kneeling.

2 Pack European Plug Adapter USB C, TESSAN US to Europe Adapter 4 Outlets 3 USB Charger, Type C International Power Adaptor to Italy Spain France Portugal Iceland Germany, Europe Travel Essentials

راهنمای مرجع سریع

Instant X-Pertise: Marketing « »
EP 81: Why your offer isn't converting and how to fix it PART 3