Why are your Google Ads showing outside your target location?

Inside Google Ads with Jyll Saskin Gales

Join Jyll Saskin Gales in the latest episode of Inside Google Ads as she tackles the perplexing issue of Google Ads displaying outside your intended target location. With over a decade of Google Ads experience, Jyll brings a wealth of knowledge to answer three burning questions sourced from her vast social media community.
The episode kicks off with Nasim's query about location settings. Jyll explains the nuances of Presence versus Presence or Interest, emphasizing the importance of checking campaign-level settings to ensure precise targeting. Uncover the reasons why conversions might still be coming from outside your target location, and explore tools like Google Analytics and Location Reports to troubleshoot the issue.
Felix's question delves into structuring ad accounts for businesses with multiple locations. Jyll provides various strategies for handling multiple locations, depending on the unique context of your business.
The episode concludes with Justminu on TikTok seeking advice on the optimal location radius for a physical business. Jyll shares the power of radius targeting in Google Ads' advanced settings, and how to tailor your radius based on the nature of your business.
Discover why your Google Ads might be appearing in unexpected locations, and unravel the complexities of location settings with Jyll Saskin Gales. Whether you're an experienced PPC specialist or just starting out with Google Ads, Jyll's offers practical solutions with real-life examples to enhance your Google Ads performance. Tune in to stay ahead in the ever-evolving world of online advertising with Inside Google Ads.

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Google Ads coaching
If you need personalized help with your Google Ads account, you can book a 1:1 call with Jyll. Learn more at https://jyll.ca/pages/google-ads-coach
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