Ros O’Lochlainn - Creating a Sales System That Generates Wealth

Financial Freedom Secrets Show - The Aureus Financial Podcast

An impactful product launch not only introduces a new product to the public but also highlights the company and its other offerings. Furthermore, engaging in a transformative dialogue with potential customers is crucial to ensure that the product being offered is the best fit for their needs. The challenge, however, is developing a system that is both efficient in terms of time and cost. How can we create such a system?

In this episode, I have a fascinating conversation with Ross O’Lochlainn, the CEO of Conversion Engineering. With his background as an Engineer, Ross has a unique perspective on how things work beneath the surface, which has translated into his sales approach. Rather than relying on over-hyped and exaggerated benefits, Ross shares a simple yet effective "model" for selling that is grounded in authenticity and understanding the core needs of the customer.

With a Master's degree in Engineering, he has a particular talent for recognizing the distinctive and efficient aspects of sales and marketing. If you're looking for a fresh perspective on sales and want to learn how to sell without resorting to gimmicks or hype, this episode is a must-listen.

Key Takeaways:

• The psychological triggers of urgency and scarcity are incredibly effective.
• Many launch mindsets are misguided and need to be rethought.
• Providing context on a sales page is crucial to improving conversions.
• Conversion and Selling is an Active Process
• Become comfortable with guiding both your team and employees.

Connect with Ross O’lochlainn

• Visit Ross’s Website
• Connect with his LinkedIn
• Follow Ross on Instagram
• Follow Ross on Facebook

Grab his amazing FREE book: Open Everyday: Break Free of the Launch Cycle with a Simple System that makes New Sales Everyday

P.S Whenever you’re ready, here are 3 ways I can help you create more cash flow, more wealth and more time:

1. Get the 60-minute crash course

In our FREE Facebook Community, we have an on-ramp program that will help you map out your goals, review your foundations, get some quick runs on the board and get you excited again about your life and business. If you want to learn more, visit https://www.facebook.com/groups/thewealthmentorcommunity/

2. Join our Your Lifestyle Business Implementation Program and be a Case Study

I'm putting together a new business owner case study group this month... stay tuned for details. If you'd like to work with me on your scale plans... contact me on Messenger and comment the word 'Case Study' at https://www.messenger.com/t/jackson.millan

3. Book a Breakthrough Session

And if you ever want to get some 1:1 help, we can jump on the phone for a quick call, and brainstorm how to get you to remove cash flow bottlenecks and turn your business profits into personal wealth. contact me on Messenger and comment the word 'Breakthrough' at https://www.messenger.com/t/jackson.millan