Coaching Farmers for Profit: Athletes Have Coaches Why Shouldn't You?

Farm4Profit Podcast

If top-performing athletes and business executives have coaches to drive excellence and results, then why shouldn't farmers have one too?

Introduce Kristjan Hebert (President and Visionary) and Evan Shout (CFO) of Hebert Grain Ventures.

• Mention their backgrounds as accountants turned farmers and the scale of their farming operations (42,000-acre grain and oilseed farm in Moosomin, Saskatchewan).
• Highlight their spin-off businesses: Maverick Ag Consulting and Farmer Coach.

The Journey from Accountants to Farmers

• Discuss what motivated them to make this career switch.
• Explore how their accounting background has influenced their approach to farming.

Entrepreneurial Approach to Farming

Farming as a Business

• Discuss the common issue of farmers not seeing themselves as entrepreneurs.
• Ask how Kristjan and Evan encourage farmers to run their farms like businesses.
• Explore the importance of business management skills in agriculture.

Farmer Coach Program

• Introduce the Farmer Coach program and its objectives.
• Discuss the benefits and outcomes farmers can expect from participating.
• Ask for success stories or case studies from the Farmer Coach program.

Hiring "Outsiders"

• Discuss the concept of hiring non-family members to fill gaps in management or expertise.
• Ask for examples of how this has been implemented at Hebert Grain Ventures.
• Explore the benefits and potential challenges of this approach.

Equipment Efficiency

• Discuss the importance of equipment efficiency in large-scale farming.
• Ask for their insights on how to maximize equipment use and reduce costs.

Leadership

• Explore the qualities of effective leadership in farming.
• Ask Kristjan and Evan to share their leadership philosophies and practices.

Risk Management

• Discuss the various risks faced by farmers (e.g., weather, market fluctuations).
• Ask for their strategies on mitigating these risks.

Advice for Farmers

• Ask for their top advice for farmers looking to improve their operations and profitability.
• Encourage them to share any final thoughts or messages for the audience.

Wrap-Up and Contact Information

• Provide information on how listeners can learn more about Hebert Grain Ventures, Maverick Ag Consulting, and Farmer Coach.

• Summarize and Challenge

• How do you effectively juggle your work and personal life?

Don’t forget to like the podcast on all platforms and leave a review where ever you listen!
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