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#177: This Law Changed How I Approach Business
Manage episode 423763612 series 2922249
محتوای ارائه شده توسط Nicola Flückiger. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Nicola Flückiger یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
#177: "If you can’t be first in a category, set up a new category you can be first in."
– A quote from the book "The 22 Immutable Laws of Marketing" by Al Ries and Jack Trout, which we'll be discussing today. Specifically, the second chapter: "The Law of the Category."
Are you trying to figure out how to start your business but haven't yet found the ultimate idea to conquer the market? Then, the Law of the Category might just help you out. This episode aims to provide you with insights on how to differentiate and set apart your business, your product, or your service from the competition in the market. Enjoy!
Things Mentioned
- The 22 Immutable Laws of Marketing von Al Ries und Jack Trout
- Law #2: The Law of the Category – Eric Sink
- The Law of the Category – Niklas Rosenberg
- How to Start a Business or Podcast From Scratch | Tim Ferriss
- $100M Offers –Alex Hormozi
Nicola Flückiger
Contact Me
- Email me with any feedback, ideas, or insights you've gained from the episodes: nicolafluckiger.me@gmail.com
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