How Airbnb Hacked Craigslist for Viral Growth

Business Tech Brief By HackerNoon

This story was originally published on HackerNoon at: https://hackernoon.com/how-airbnb-hacked-craigslist-for-viral-growth-24l35eg.
Not only did they completely revolutionize and redefine travel as we know it, but Airbnb was also one of the first-ever true “Unicorns”.
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Airbnb was one of the first-ever true ‘Unicorns”, achieving a billion-dollar-plus evaluation. It's not a surprise that startups are emulating and unpacking their business model to try to replicate their success. Here are a few lessons we can learn from Airbnb’s Craigslist strategy. Be unconventional, don’t overcomplicate a customer acquisition process, and keep it simple. Do boring things that work, and growth doesn't have to be sexy.