Ep 58 The Evolution of a SaaS Marketing Team (with Andrus Purde)

Business of Software Podcast

People talk a lot about scaling SaaS, or scaling your hiring or culture. But what about marketing? How does your Marketing need to develop in line with the rest of the business?

Andrus Purde was head of marketing at Pipedrive, a simple tool that helps small teams get their sales organized. He is currently Co-founder and CEO of Outfunnel (a sales centric marketing automation tool.)

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