Ep. 35: Building a Successful Massage Business with Valarie Karpiel
Manage episode 432967484 series 3559029
In this episode of the Handcrafted Therapy Podcast, host Julie Alexander interviews Valerie Karpiel, a massage therapist and business owner in Jackson Hole, Wyoming. Valerie discusses her transition from education to massage therapy, her rapid rise in the industry, and her unique approach to combining therapeutic and relaxation massage techniques.
They explore Valerie's recent accomplishments, including becoming the president of the AMTA Board for Wyoming and her experience competing in the massage championship. The discussion also covers effective business and marketing strategies, the significance of community in the massage industry, and Valerie's plans to expand and share her knowledge through workshops and mentorships.
In this episode, Julie and Valerie discuss:
- · Massage business marketing tips
- · Buying and managing spas
Contact me for a free sample:
email - info@handcraftedtherapy.com
text/call - 972-658-7722
Order it online: handcraftedtherapysupplies.com
Visit our store:
3303 North Central Expressway #240
Plano, TX 75023
Contact me for a free sample:
email - info@handcraftedtherapy.com
text/call - 972-658-7722
Order it online: handcraftedtherapysupplies.com
Visit our store:
3303 North Central Expressway #240
Plano, TX 75023
Connect with Julie Alexander and Handcrafted Therapy Join our email list! https://lp.constantcontactpages.com/su/HKY9uFv
To learn more about Julie Alexander, LMT, and Handcrafted Therapy Events and Wellness Center, head over to www.handcraftedtherapy.com
Join the Handcrafted Therapy Facebook community at: https://www.facebook.com/handcraftedtherapy Or on Handcrafted Therapy’s YouTube channel: https://www.youtube.com/@handcraftedtherapy
فصل ها
1. Introduction to Handcrafted Therapy Podcast (00:00:00)
2. Meet Valerie Carpelle: Spa Owner and Instructor (00:01:41)
3. Valerie's Journey into Massage Therapy (00:02:31)
4. Discovering Migraine Miracle with Kelly Lott (00:04:57)
5. Starting a Practice and Moving to Wyoming (00:07:28)
6. Challenges and Successes in Business (00:11:37)
7. Managing Independent Contractors (00:19:48)
8. Marketing Strategies for Massage Therapists (00:25:26)
9. The Importance of Location in Marketing (00:27:06)
10. Face-to-Face Marketing Strategies (00:27:56)
11. Offering Free Massages as a Marketing Tool (00:29:44)
12. Success Stories from Free Massages (00:31:42)
13. Building a Strong Referral Program (00:37:46)
14. The Role of AMTA and Community Building (00:39:11)
15. Massage Competitions: Pros and Cons (00:44:07)
16. Final Marketing Tips and Mentee Opportunities (00:51:05)
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