Artwork

محتوای ارائه شده توسط Bertelsmann India Investments. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Bertelsmann India Investments یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Player FM - برنامه پادکست
با برنامه Player FM !

Aloke Bajpai and Rajnish Kumar on turning crisis into opportunity

31:05
 
اشتراک گذاری
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on March 28, 2025 12:09 (5d ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 246645522 series 2433706
محتوای ارائه شده توسط Bertelsmann India Investments. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Bertelsmann India Investments یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal

“Grit is the stubborn refusal to quit.”
This could easily be the ixigo tagline with co-founders Aloke Bajpai and Rajnish Kumar having mastered the art of turning roadblocks into opportunities for growth.

Post financial crisis of 2008, with zero dollar marketing budget, employees at half-salary and four well-funded competitors, ixigo founders share how they had their backs against the wall and how they came up with ingenious ways to scale-up and build consumer loyalty.

From leveraging word of mouth, earning free traffic through SEO, and data scraping to enhance customer experience, innovation became their mantra for survival. But as a startup it’s about thriving and not just surviving, which means taking hard decisions.

Tune in to this episode of Building It Up with Bertelsmann to hear how the entire team at ixigo inculcated full-stack thinking and frugal innovation to become one of India’s most loved OTA platforms.

  continue reading

17 قسمت

Artwork
iconاشتراک گذاری
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on March 28, 2025 12:09 (5d ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 246645522 series 2433706
محتوای ارائه شده توسط Bertelsmann India Investments. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Bertelsmann India Investments یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal

“Grit is the stubborn refusal to quit.”
This could easily be the ixigo tagline with co-founders Aloke Bajpai and Rajnish Kumar having mastered the art of turning roadblocks into opportunities for growth.

Post financial crisis of 2008, with zero dollar marketing budget, employees at half-salary and four well-funded competitors, ixigo founders share how they had their backs against the wall and how they came up with ingenious ways to scale-up and build consumer loyalty.

From leveraging word of mouth, earning free traffic through SEO, and data scraping to enhance customer experience, innovation became their mantra for survival. But as a startup it’s about thriving and not just surviving, which means taking hard decisions.

Tune in to this episode of Building It Up with Bertelsmann to hear how the entire team at ixigo inculcated full-stack thinking and frugal innovation to become one of India’s most loved OTA platforms.

  continue reading

17 قسمت

همه قسمت ها

×
 
Loading …

به Player FM خوش آمدید!

Player FM در سراسر وب را برای یافتن پادکست های با کیفیت اسکن می کند تا همین الان لذت ببرید. این بهترین برنامه ی پادکست است که در اندروید، آیفون و وب کار می کند. ثبت نام کنید تا اشتراک های شما در بین دستگاه های مختلف همگام سازی شود.

 

راهنمای مرجع سریع

در حین کاوش به این نمایش گوش دهید
پخش