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Ivan Bell | Stranger & Stranger Things | E40
Manage episode 348148542 series 2791175
محتوای ارائه شده توسط Hernán Braberman. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Hernán Braberman یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
Ivan Bell is Group Manager Director & CEO at Stranger & Stranger, one of the leading firms in the field of alcoholic beverage packaging
For the past 23+ years, he has worked alongside Kevin Shaw, founder of Stranger & Stranger, in building the award-winning packaging consultancy. He oversees design from their locations in London, New York and San Francisco.
Ivan also regularly serves as a jury member to trade and international design awards and undertakes speaking engagements on the power of good design.
In this episode, we talk about how to create an unmistakable brand identity. Ivan also shares the keys to Stranger & Stranger's creative process and explains how to find the harmony between creativity and commerciality when it comes to big established brands.
Resources:
Follow us:
- BRANDERMAN website
- BRANDERMAN Instagram
- Hernán Braberman LinkedIn
- My packaging design agency TRIDIMAGE
- PACKNEW Blog
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