S4E6: Brews, Branding, and Big Adventures with UTSA Alumnus Cynde Bard!

Birds Up Podcast

Join us as we dive into the inspiring journey of Cynde Bard, UTSA alumna and Regional Marketing Manager at Yuengling, America’s oldest brewery. With over a decade in marketing, Cynde has played a pivotal role in expanding Yuengling's regional presence and crafting its iconic brand narrative. We'll explore her career path, balancing the brewery's historic legacy with fresh, innovative strategies, and hear how her experiences at UTSA shaped her passion for communications and community engagement.

In this episode, Cynde also shares her love for travel and the story behind her personal blog, Cynde in the City, where she connects with readers through her explorations of must-see spots, hidden gems, and unforgettable restaurants around the world. Whether you’re a marketing enthusiast, travel lover, or UTSA supporter, this episode is packed with wisdom, laughter, and inspiration. Tune in for a blend of tradition, adventure, and the dynamic world of marketing!

Show Notes:

Yuenling
William Lansding UTSA Article
UTSA Alumni
UTSA Membership
UTSA Basketball
UTSA Womens Basketball

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