The Future of Creativity and AI with Greg Kahn

Are We There Yet?

Will AI transform creative endeavors like film, television, and music into one where human contribution is centered, or marginalized? What about painting, theater, or sculpture? In this episode of Are We There Yet?, Sonja and Jamie talk with digital, media, and advertising executive Greg Kahn about how technology can assist—or maybe replace?—many of the things creative minds spend their time working on today, for better or worse.

Greg spent his elementary school years analyzing box office statistics to understand how marketing and production strategies can make or break films of all genres, and is on the front line of implementing new AI tools in creative industries today. The conversation highlights the unique hurdles faced by independent film in the streaming era, and how AI tools are now pivotal in predicting and shaping success across genres. From personalized education to challenges faced by CTOs and creative producers alike, Greg advocates for democratizing creative resources to foster inclusive workforce (and creative) development. One can lament the incursion of AI into creative spaces, but what if its cost-effectiveness was the only thing that made a work of art possible to produce at all?