The Power of Live Video

Amplify Your Awesome™ with Yong Pratt

Our guest today, Sandra Centorino, is a helper, teacher and encourager!

Sandra’s first foray into live video was In 2015. After hitting that GO LIVE button, her life and business received a huge surge, moving everything in a whole new direction - one that she would have never imagined.

As Sandra told stories on live video, people starting watching and telling their friends to watch. She began growing an organic audience of people from around the globe which are today called “Livelies." Her live-streaming journey has been filled with connections, collaborations, clients, and customers…

For several years, Sandra believed a lie. She had always assumed that everyone knew what she did, which turned out to be wrong. Live video has helped Sandra grow her charity Say it forward® and her business.

“When we bring our words to life LIVE, we make instant connections and that's where the magic happens!’ - Sandra Centorino

[0:05] Does the thought of pressing go live on places like Facebook or Instagram excite you? Or does it make you want to run in the opposite direction?

[0:20] No matter where you fall on the spectrum of loving live video, you are going to love today's interview with my guest Sandra Centrino of Real Women Go Live.

[0:32] Find out what it was like for our guest, Sandra Centorino of Real Women Go Live, to go live for the first time as a 50-something on Snapchat. You're also going to learn how the power of live video changed the trajectory of Sandra’s business.

[1:06] Be sure you tune in until the very end...something special is waiting for you.

[1:28] If the thought of pressing go live on Facebook or any other platform scares the living daylights out of you, I have a special treat for you today. Sandra Centorino from Real Women Go Live is in the house today to help us overcome that fear of pressing the dreaded go live button.

[1:58] Find out about Yong and Sandra’s double-header AKA back to back podcast interviews

[2:53] Sandra’s journey into live video

[9:00] Learn about Sandra’s “Playgrounds”

[9:46] Tips for overcoming the fear of going live

[11:38] How being embarrassed when watching your first videos is a good thing

[15:19] How going live is like driving a car

[16:15] Connect with Sandra

Website

Instagram

Facebook

Podcast

Real Women Go Live Community

[17:47] Tips for Quickly Discovering what to talk about on your live videos

[21:15] Something special to help you on your journey into live video

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