Brick and mortar isn’t dying, just evolving. Tyler Carlson of SiteZeus sits down with retail industry experts to discuss the intersection between retail and technology, how these individuals embraced or avoided this evolution, and how that affected the business.
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Do you have a dream to own or operate a local small business? If so, this is the podcast for you! The Start a Local Small Business Podcast focuses on what it will take for you to go from Concept to Open for Business. So, if you are ready to open a business that serves your local community, then subscribe today and get the resources you need to ensure the success of a thriving local small business.
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Whether you are new to the podcast or this is your last episode, we will highlight what we have been discussing over the past 30 episodes. I want you to start a new business that comes shooting strong out the gate. My goal is to save you time and money on some of the learning curves most small businesses must experience. The more you know the more …
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Have you come across a great opportunity to purchase an existing business? Before you buy it, make sure you dive into those business numbers. An existing business has tons of good information to help you determine if it is a good idea or not. Remember, you want a profitable business. Sometimes, people only tell you the money they take home. But are…
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Having a family business can be both a blessing and a curse. On many occasions, family members blur the line between business and personal. There are so many things that need to be discussed prior to going into business together or even hiring family. You need to make sure you are all on the same page. Especially if you have the most passion for th…
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Do you have your eye on a franchise that you want to buy? Buying a franchise has a whole set of things that you need to explore. We will discuss the pros and cons of buying a franchise. Many franchises would not do it again, so it is important that you do your homework and look at the pros and cons that we are going to be discussing. 👉 Don’t forget…
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Once you decide to hire employees, there are some key things you need to know and do. It all starts with hiring the right people. Then you need to onboard them and train them properly. By doing so, you will help reduce the revolving door that many small business owners experience. The better the employee you end up with, the more sales and profits …
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There will be times in your business when you will need help. You might need to bring someone on a temporary basis. Do you make them part-time or full-time? Do you hire them at all? Let’s talk about the difference between independent contractors and employees you actually hire. Plus we will discuss the financial impact of that decision. 👉 Don’t for…
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New business owners are always obsessed with needing business cards or other chotsky’s to get their business going. You do not need these. However, there are things that you can do along the way that can be helpful. Let’s discuss some of them. 👉 Don’t forget to grab your FREE Start-Up Guide for Starting a Business _______________________________ SO…
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Contrary to what you have heard, you do not need to be on social media. However, if you do it right, it can help. Please do not get on all the different social media. Pick 1 or 2 and see what you can do. Lots of before and after pictures. But more importantly, just be part of your community. Not the local salesperson. By the way, Facebook is full o…
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In today’s internet world, you need to make sure that you can be found. When someone is looking for a business, they no longer whip out the yellow pages, they now grab their smartphone and start to search for a business that can solve their pain point. They are not looking for an expensive, fancy website. They want a website that answers their core…
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Now that you are getting ready to open your new business, how will you advertise and let others know you are now in business? Marketing your new business shouldn’t cost you a ton of money as there are many ways to advertise your new business for free or low costs. Keep in mind, word of mouth is the #1 way you will let folks know you are open for bu…
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During your competition research, you started to learn about the brand of your competition. Time for you to start thinking about what your new business’s brand will be. Keep in mind, your brand is what others tell you it is. So what do you want to be known for in your community? 👉 Don’t forget to grab your FREE Start-Up Guide for Starting a Busines…
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Want a trick to help you grow your business? A sales log or sales journal is easy to create items that you can use to track the good, the bad, and the ugly. Track things that you want to recall in the next year or two. Track weather impacts, advertising, ordering, you name it. Anything that can give you an edge in the future. 👉 Don’t forget to grab…
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One of the biggest reasons small businesses fail is they fail to properly pay their taxes. You must set aside money for your taxes each month. We will go over some tricks that might help. Also, make sure you remember that if you collect state or local taxes, you need to pay them! It isn’t your money! 👉 Don’t forget to grab your FREE Start-Up Guide …
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Just because you are the new guy (or gal) in town, it doesn’t mean you need to be the cheapest out there. You need to match your prices to the value you provide. One of the reasons we have you do your competitor research is so that you can position your pricing to make sure that you can pay your costs of goods, and expenses and still ensure that yo…
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Your profit and loss income statement is the best report you have for your small business. It is full of great information to help you know where your money is going and to find both opportunities as well as problem areas. Your P&L is the business’s report card and it is critical that you know how to read it. VIDEO TO PROFIT AND LOSS INCOME STATEME…
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Money flows in and out of your business via sales and costs. To help you track the flow of money through your business I’ll show you the #1 calculation you will need Sales – Cost of Goods – Expenses = Profits. Let’s discuss why this calculation is so important for you to know. LINK TO THE KNOW YOUR BUSINESS NUMBERS COURSE 👉 Don’t forget to grab you…
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Knowing your business numbers is a key component of those that have thriving profitable businesses vs those that have mediocre businesses. Your business numbers tell the story of your business. They track the flow of money in and out of your business. Your number one tool will be your profit and loss. It is your business’s report card. Remember, th…
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Once you start to collect money in your business, you will need to have a good solid bookkeeping system in place. It is important to know what money is coming in and where your money is going. The bookkeeping system does this for you. I highly recommend Quickbooks online and/or hire a bookkeeper. Later we discuss knowing your business numbers and h…
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Should you start your business debt free, or should you take out loans? For your best success, debt free is the best way to go. This means you will grow your business through bootstrapping. Basically reinvesting money back into the business to grow the business. Way too many businesses fail due to being in debt, so let's discuss how to get your bus…
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Should you create an LLC (limited liability company) for your business or just do a DBA (doing business as). There are reasons for both. The main one has to do with liability. But for many small businesses, you can start off as a DBA and convert later. The key is to look at your local and state laws. Let’s discuss both options in this episode 👉 Don…
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The traditional business plan is used when seeking financing, leasing space, or purchasing a franchise. Most small businesses do not need the traditional business plan but they will need something to capture all the research and planning out the business. The business plan exercise is a great best practice just to get your arms around the goals of …
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Your key to starting strong in your business is to identify the pain points you plan to solve and focusing in on your ideal customers. When you chase every customer, you end up all over the place and never create any momentum or branding in the community you plan to serve. Use your research to identify these opportunities and who might be a great t…
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Time to save you time and money, do your research prior to jumping in and trying to do as you go. We already discussed in a previous episode researching your competition, now you want to research all your start-up costs, licensing, LLC vs DBA, insurance, and a host of other items. Let’s discuss what you want to research. Plus here is a handy checkl…
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Research is the most crucial thing you will do in your new small business. It will save you time and money. You want to make sure that you research all your competition. Both small and large. You need to dive into what they do well, what they struggle with, what the community says about them. You also need to identify their pricing, the customer th…
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By starting a business, you are becoming a business owner. However, many small businesses owners act more like employees vs owners. Even worse, you wake up one day and realize you are making the same amount of money as you would as an employee. By thinking like an employee, you fail to create the profits your business should, plus you tend to make …
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I’m sure you want to get paid in your new business. It isn’t as simple as doing a job, collecting money, and paying for your costs. There is a little more to it. Especially if you plan to be the one to make your products or provide your services. You also need to make sure you collect the money. Far too many small business owners fail to even get p…
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There is a dark side to being a small business owner. One that doesn’t get talked about enough. This is not all sunshine and rainbows. It is hard work, long days and money will be thin at times. Let’s discuss some of the things that you need to keep in mind before starting your new small business. 👉 Don’t forget to grab your FREE Start-Up Guide for…
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You probably want to just jump right in and start you new business. But slow down turbo. There are somethings you need to consider before you do. Here are 13 questions to ask yourself. They have to do with how you plan to pay for this new business, how you plan to live while you start the business, do you even like people and so on. Not everyone is…
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Which business should you start? For one, you need to pick something that you can see yourself living and breathing every day. You also need to make sure you know who you plan to serve and that there is a need for it. It also needs to be a business that can make money at the end of the day. The type of money you want it to make. You don’t want to d…
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Want to be your own boss? Tired of working for someone else? See a need in the community that you know you can fill? There is a tremendous need for local businesses, especially service-based businesses. If you can provide a service that your community needs, and can provide awesome customers service and great quality, then you can make some good mo…
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Thinking of starting a new small business? Curious as to what it will take to go from concept to open? This podcast is going to walk you through the various stages of starting your new business plus go over some areas that you will want to spend sometime on. Save yourself time and money. Don't forget to subscribe to the podcast. 👉 Don’t forget to g…
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A New Season is coming! All Updated Episodes! CLICK to GRAB YOUR START UP GUIDE _______________________________ SOME RESOURSES TO HELP: (some are affiliate links but no charge to you) 👉 Affordable Online Business Plan Builder: GrowThink 👉 Recommended Online Bookkeeping – Quickbooks Online or Freshbooks 👉 Create a Basic Website – Bluehost 👉 Recommen…
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Don't Forget to Check Out the Badass Business Owner YouTube Channel Hey Future Badass Business Owner! Thanks for listening to the podcast and allowing me to be part of your journey on your new business. Getting started is just the first hurdle. Running a successful, profitable business is the goal! To help you out, head on over to the Badass Busine…
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Talk highlights: People are what makes or breaks a brand Learning from others’ stories and best practices in the restaurant industry Focusing on creating happy employees will, in turn, create happy customers Speaker bio: Austin’s career an operator at Four Foods Group’s first location opened with Kneaders Bakery and Cafe. He was able to experience …
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Talk highlights: Changes to the grocery industry caused by COVID-19 Why some grocery stores don’t make it past the planning stages How Planned Grocery came to be Speaker bio: David Beitz and George Daigh are Co-Founders of Beitz and Daigh Geographics, Inc. the company that created Planned Grocery in 2016. Planned Grocery is a data mapping platform …
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Talk highlights: The advantage of having offered delivery pre-pandemic Optimizing new and existing sites to be off-premise friendly The biggest issues on the minds of many restaurant professionalsتوسط SiteZeus
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3 main takeaways: Examples of the initiatives restaurants have taken to reach customers in new ways. What restaurant professionals should be doing to ensure they make it to the other side. How the future of the restaurant business will look. Speaker bio: Jim Mizes started his career in the retail industry as a young man working at his father’s phar…
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توسط SiteZeus
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توسط SiteZeus
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3 main takeaways: What is a ghost kitchen? Find out how brands are becoming successful with third-party delivery Answers to the most frequently asked questions from retailers regarding ghost kitchens Speaker bio: Brett Wilson has been in sales for 10 years and specializes in technology, food service, and data analytics. Brett is currently at DoorDa…
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3 main takeaways: How to create a foundation and team within a restaurant that supports growth and success. The importance of discovering your “zone of genius” and how it can lead to internal joy. Building a team that is service-oriented rather than task-oriented. Speaker bio: Jim Mizes started his career in the retail industry as a young man worki…
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3 main takeaways Types of innovation commercial real estate is experiencing What emerging trends Mariel is excited to see What to expect at a DisruptCRE conference Speaker Bio Mariel Ebrahimi co-founded DisruptCRE in 2014 with the goal of connecting industry professionals with emerging technologies and trends. Recently, Mariel has spoken for groups…
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3 Main Takeaways: How untraditional education and experience can be the most valuable When and how brick and mortar retail met their pitfall How to have the most beneficial relationship between a franchisor and franchisees Speaker Bio: Garrick Brown started his career by working in various retail stores while going to school for a creative writing …
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3 Takeaways: What can listeners gain from the Tech and Mortar podcast? Why retail isn’t dead – just evolving The importance of having young perspectives in business Speaker Bio: Tyler Carlson is a serial entrepreneur who was involved in an acquisition of a company during college. As Freshman in college, Tyler began selling study guides for his clas…
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3 Takeaways: What went wrong when introducing Chipotle in Jacksonville that led to Bobby’s biggest insight? How $8 and 10 minutes can facilitate creating culture at a Whataburger Know the difference between good and great performers - if you can’t define it you can’t find it Bio: Recognized in 2016 by Fast Casual in their annual Top 100 report as a…
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3 takeaways: What is the state of cannabis today and how is the west coast leading the way? What can retailers do to embrace the changing tide? What are some of the expanding applications of cannabis? Speaker Bio: Ryder Jeanes has unparalleled expertise in the intersection of cannabis and retail having spent decades on the retail side. He is also a…
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Talk Highlights What is a leader’s true job? To help them see what they don’t see 5 year outlook on off premise What is going to happen to those 30% fees third parties are charging? Speaker Bio Mo is an expert at aligning technology development and corporate strategy to anticipate, shape and lead major market trends. As a professional manager with …
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Talk Highlights Jayson takes us from the days of Census data on CDs into 2019 Without a leader who understands analytics and technology, there is no hope How a jazz band can relate to a well-run organization Speaker Bio Jayson Tipp is the CEO of PINCHO, which is the family owned Latin American fast-casual concept known for pioneering the combinatio…
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Talk Highlights The pros and cons of the requirement to work as a manager at Dominos to become a franchisee. His experience opening different format stores emphasizing the carryout and dine in sales with 126% increasein sales. How teaching kids to make pizza creates customers for a lifetime. Speaker Bio Jack Henry has over 25 years in the Restauran…
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