#213: From Empath to Entrepreneur with Jana Hallam of Wonderwell Toy Company

Making It in The Toy Industry with The Toy Coach

Kids today are facing a kindness crisis. From the playground to the classroom, loneliness and bullying run rampant. But there's hope on the horizon, thanks to one toy designer's mission to spark empathy through play. Meet Jana Hallam, TCA alumni and the visionary founder of Wonderwell Toy Co.
In this inspiring episode, Jana opens up to guest host Virginia Lette, about her journey from an emotionally attuned child to a kindness crusader for the modern age. You'll discover how a frustrating Christmas tradition kickstarted her quest to create The Kindness Mouse - an engaging plush toy, storybook, and activity set that's captivating kids' hearts. Jana has created a play product with impact, one that actively empowers the next generation to embrace compassion. Throughout this conversation Jana and Virginia explore Jana’s sources of inspiration as well as her first-hand experience with Toy Creators Academy. Find out why Jana called the TCA Community a crucial piece to her toy journey. Hit play to listen to the full episode right now.
Can't Miss Moments:

• Find out how long Jana Hallam has been in the toy industry.
• Learn what inspired Jana to start her toy company, Wonderwell Toy Company
• Find out the stat for bullying amongst children that will shock you.
• Jana and Virginia discuss weather kindness is taught or innate
• Learn how Jana discovered Toy Creators Academy and she ultimately chose Azhelle and the TCA community to go on her toy journey with.
• Hear the pivotal advice from a Toy Creators Academy community member that helped Jana find the right manufacturing partner after a year of struggle.
• Discover what 2024 has in store for Wonderwell Toy Co!
• And finally learn how to get in contact with Wonderwell and purchase the Kindness Mouse, currently available for retail and wholesale!

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