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For many travelers, Antarctica is a bucket-list destination, a once-in-a-lifetime opportunity to touch all seven continents. In 2023, a record-breaking 100,000 tourists made the trip. But the journey begs a fundamental question: What do we risk by traveling to a place that is supposed to be uninhabited by humans? And as the climate warms, should we really be going to Antarctica in the first place? SHOW NOTES: Kara Weller: The Impossible Dilemma of a Polar Guide Marilyn Raphael: A twenty-first century structural change in Antarctica’s sea ice system Karl Watson: First Time in Antarctica Jeb Brooks : 7 Days in Antarctica (Journey to the South Pole) Metallica - Freeze 'Em All: Live in Antarctica Learn about your ad choices: dovetail.prx.org/ad-choices…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
Paul Boag, Marcus Lillington
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Boagworld: The podcast where digital best practices meets a terrible sense of humor! Join us for a relaxed chat about all things digital design. We dish out practical advice and industry insights, all wrapped up in friendly conversation. Whether you're looking to improve your user experience, boost your conversion or be a better design lead, we've got something for you. With over 400 episodes, we're like the cool grandads of web design podcasts – experienced, slightly inappropriate, but alwa ...
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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The Job Title Train Wreck
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This week, we catch up on Paul’s latest adventures—from a memorable dinner with Todd “the accessibility guru” where we talked WCAG 3, to a deep dive into the shifting landscape of design job titles. We’ll share an app that brings real form fields into your Figma prototypes, unpack why “product designer” is suddenly on everyone’s profile, and wrap u…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Beyond Usability: Why Emotion and Delight Matter in UX
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This week’s episode takes a deeper look at how we define good user experience—and argues it’s time we move beyond the narrow focus of usability. We explore how friction can sometimes enhance an experience, and why emotional design is essential if we want to create interfaces that stick in users’ minds. We also review a new batch of AI-powered desig…
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On this week's Boagworld Show, we're exploring how UX design leaders can take control of their roles within organizations, why UX agencies might feel doomed (but probably aren't), and how AI is reshaping the way we code and collaborate. We'll dig into practical strategies for UX leaders, share insights on the changing landscape for UX agencies, and…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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The Art of Stealth Research
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On this week's Boagworld Show, we delve into the powerful concept of invisible user research - tackling how to conduct essential UX work even when stakeholders resist investing in formal research. We explore the often-overlooked impact of UX debt, crown a new champion among user-testing apps, and surprisingly, find ourselves nodding along with McKi…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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The Metrics Trap: Are You Measuring the Wrong Things?
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This week, we’re tackling a biggie—how to avoid the pitfalls of metrics. We’ll explore why tracking the wrong numbers can send your entire organization in the wrong direction and what you should be focusing on instead. We also have a fantastic Figma plugin to make your mockups more realistic, a thought-provoking read on AI’s impact on UX, and a lis…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Digital Fatigue: The Case for Face-to-Face Meetings
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Welcome to another packed episode! This week, we're diving into three topics we think you'll find fascinating. First up, we're exploring why face-to-face meetings still matter in our digital world. Then, we'll share our favorite A/B testing tools (since Google Optimize is no longer with us), and finally, we'll look at how AI is reshaping UX with so…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Promoting Your Work to Colleagues
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In today's episode, we dive deep into how UX professionals can effectively demonstrate their value within organizations, especially during challenging times when the shine has come off UX and attention has shifted to AI. Form Analysis Tools: A Game-Changer for UX We kick off by exploring some exciting form analysis tools that can revolutionize how …
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Enhancing the Experience of Using AI
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I've watched with fascination how AI is reshaping the design landscape. While we've made incredible strides in using AI to enhance our design processes, I believe we're overlooking something crucial: the human experience of interacting with AI itself. You might wonder why this matters. Well, as AI becomes more deeply woven into our daily lives, the…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Harness the Power of AI: Transform Your UX Workflow
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Introduction: Embracing AI for UX Productivity In this episode of the Boagworld Podcast, we delve into the transformative role of AI in UX and web design. From cutting-edge Figma plugins to tools that revolutionize SEO, Paul Boag and Marcus Lillington share insights, tools, and strategies that can elevate your workflow. Whether you're a seasoned de…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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UX Predications for 2025
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What Does 2025 Hold for UX? As we approach the new year, it's time to reflect on the state of user experience design and look ahead to what 2025 might bring. In this episode of the Boagworld Podcast, Marcus and I dive into the trends, challenges, and opportunities that lie ahead. Here are the key takeaways from our discussion. The Rise of Seamless …
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Why We Need to Rethink Invitations to Tender in Digital Projects
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In this episode, we dive into the frustrating world of Invitations to Tender (ITTs), explore why Notion might be the only app you need, and discuss treating AI like your newest intern. We also share our thoughts on Adobe's latest AI innovations and why UX seems to have lost its shine. The Problem with Traditional Tenders Our main topic for this sho…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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WP Engine vs WordPress, SUPA, and AI-Powered UX Reviews
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Hello and welcome to the Boagworld Show, the longest-running web design podcast where we look at user experience design, conversion optimization, and working in the web. This week, we've got quite the lineup for you. WP Engine vs WordPress: A Cautionary Tale We kick things off with a look at the recent controversy between WP Engine and WordPress. I…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Navigating the Future: AI, UX Leadership, and Content Simplification
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The State of the Industry and AI's Impact We kick off this episode by delving into the current state of the tech industry, particularly focusing on the widespread budget cuts we're witnessing. What's driving these cuts? Is it the rise of AI, economic uncertainties, or perhaps a tech bubble bursting? We explore these possibilities and ponder whether…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Transforming UX Teams From Reactive to Strategic
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Transforming UX Teams - From Reactive to Strategic In this episode, we explore how UX teams can evolve from firefighters to strategic leaders, revolutionizing their impact on organizations. We also review Maze, a versatile UX testing platform, and share insightful reads of the week. Revolutionizing UX Teams: From Firefighters to Strategic Leaders I…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Content Chaos to Clarity: Streamlining Your Website Copy
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This week on the Boagworld Show, we’re diving deep into user-focused content creation, leveraging AI, optimizing web copy for better UX and conversions, and discussing the importance of community and balancing work-life commitments. Get ready for some insightful tips and strategies! Embracing User-Centric Content Creation In this episode, we break …
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Objection Handling and AI in UX Design
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We're back with another episode of the Boagworld Show, where we dive into all things user experience, conversion optimization, and digital leadership. This week, we are discussing some exciting topics that will grab your attention. Embracing AI We've been exploring the world of AI. We've been experimenting with tools like Claude AI and Fathom, whic…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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The Perils and Paradox of Perfectionism
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We're back with another episode of Boagworld, the longest-running web design podcast in the world. Well, maybe we took a bit of a holiday, but who's counting? In this week’s show we discuss the dangers of perfectionism, the pros and cons of AI platforms and why empathy is the key skill for UX professionals. A Trip to Apple Vision Pro Land However, …
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Old Friends, New Insights: The Boagworld Comeback
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Guess who's back? That's right, the Boagworld Show has returned after a five-year hiatus! We're thrilled to be back in your earbuds, bringing you the longest-running podcast about digital services and all things web-related. Why Are We Back? Well, to be honest, we missed hanging out with each other and chatting about the ever-evolving digital lands…
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
You can find more information on the return of the show here. Find The Latest Show Notesتوسط Paul Boag
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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How to Become a Good UX Designer: A Beginners Guide
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You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/how-to-become-a-good-ux-designer/ Find The Latest Show Notesتوسط Paul Boag
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Work Smarter: Managing UX Projects - 18 Tips for Success
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You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/managing-ux-projects Find The Latest Show Notesتوسط Paul Boag
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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3 Steps to Improve Website Conversion Post-Launch
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You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/post-launch Find The Latest Show Notesتوسط Paul Boag
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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How to Test During a Website Redesign
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You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/episode/test-during-a-website-redesign/ Find The Latest Show Notesتوسط Paul Boag
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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How to Make Design Approval Painless
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You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/design-approval/ Find The Latest Show Notesتوسط Paul Boag
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Boagworld: UX, Design Leadership, Marketing & Conversion Optimization
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Prototyping: Why Bother and Where to Start? A Definitive Introduction
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You can find a complete transcript of this week's show, as well as all of the links mentioned, by going to: https://boagworld.com/season/lean-ux/episode/prototyping/ Find The Latest Show Notesتوسط Paul Boag
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