Avocado's Growing List of Experiential Showrooms - Where We Buy #219

Where We Buy: Retail Real Estate with James Cook

محتوای ارائه شده توسط James Cook and Where We Buy. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط James Cook and Where We Buy یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal

1+ y ago 35:38

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Mattresses are often made with synthetic fibers or foam. But Avocado's mattresses are different. Avocado sells sustainable organic non-toxic mattresses and bedding. The company started selling online, but now shoppers can test its wares in a growing number of experiential showrooms. Kris Karuna is VP, Business Development & Retail Brand Experience Development at Avocado Green Mattress. He explains the company's bricks-and-mortar strategy.

James Cook is the director of retail research in the Americas for JLL.

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Email: jamesd.cook@am.jll.com

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Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.

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#Business #Marketing #James Cook #Real Estate #Buy