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محتوای ارائه شده توسط When in Rome and Matt Smith. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط When in Rome and Matt Smith یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
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The Agile Brand with Greg Kihlström®
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
When in Rome
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Manage series 128226
محتوای ارائه شده توسط When in Rome and Matt Smith. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط When in Rome and Matt Smith یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
A regular podcast series about place and space in the ancient Roman Empire. “I found Rome built of sun-dried bricks; I leave her clothed in marble.” - Augustus.
…
continue reading
66 قسمت
علامت گذاری همه پخش شده(نشده) ...
Manage series 128226
محتوای ارائه شده توسط When in Rome and Matt Smith. تمام محتوای پادکست شامل قسمتها، گرافیکها و توضیحات پادکست مستقیماً توسط When in Rome and Matt Smith یا شریک پلتفرم پادکست آنها آپلود و ارائه میشوند. اگر فکر میکنید شخصی بدون اجازه شما از اثر دارای حق نسخهبرداری شما استفاده میکند، میتوانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal
A regular podcast series about place and space in the ancient Roman Empire. “I found Rome built of sun-dried bricks; I leave her clothed in marble.” - Augustus.
…
continue reading
66 قسمت
همه قسمت ها
×Rome had an extensive road network, stretching from one end of the empire to the other. It aided travel, communications, movements of army and trade, and to this day has helped funnel a steady stream of visitors back to the mighty city. Guest: Professor Catherine Fletcher (History, Manchester Metropolitan University). Professor Fletcher is the author of 'The Roads to Rome'…
The Saepta Julia began with a noble intention - a defined place for citizens to meet, debate and vote. It was built at the instruction of Julius Caesar, at a time when the ideals of voting were still being upheld. Guest: Assoc. Professor Rhiannon Evans (Classics and Ancient History, La Trobe University).…
In the outer suburbs of Rome is a well preserved late Roman mausoleum, built for the daughter of Constantine the great. While late Roman in nature it shows the influences of early Christian architecture. Guest: Dr Christopher Gribbin (Adjunct Lecturer, Classics and Ancient History, La Trobe University).…
In Pompeii there is a House of the Baker - a strangely designed dwelling with a famous mosaic of a man handing out bread that gives it its name. But perhaps the image indicates a different scene. Guest: Professor Steven Tuck (History and Classics, Miami University).
The Temple of Bel in Palmyra mixed the religions of Rome with beliefs in the east, providing the residents of the city with their own unique deities. While significant as a Roman temple, it had a long history in the years that followed, and has played an important part in Syria’s recent tragic events. Guest: Dr Peter Edwell (Senior Lecturer, History and Archaeology, Macquarie University).…
Founded as a Phoenician city, Utica became an important Roman colony on what is now the Tunisian coast, but it never managed to get past a healthy rivalry with nearby Carthage. Guest: Assistant Professor J. Andrew Dufton (Archeology, Dickinson College)
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