Ep 4: 04 Scaling Strategies for Creative Business with Chris Thomas

What the Helvetica?

In this episode of 'What the Helvetica?', Mike Janda and Chris Thomas dive into Chris's journey of starting and scaling his agency. They chat about the growing pains of hiring the first employees and the ups and downs of growing a business. Chris shares the pros and cons of partnering and how he navigated through different challenges over the years. From early struggles and scaling mishaps to personal hurdles and a new outlook on growth and fulfillment, Chris's story highlights the resilience and adaptability needed in the creative business world.

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🎙️ About What the Helvetica? Podcast

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”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.

🎧 Apple Podcasts: https://podcasts.apple.com/us/podcast/what-the-helvetica/id1744396039

🎧 Spotify: https://open.spotify.com/show/03dUQpH60WJwgkDZqZLnr3?si=c3abf90398bd456a

🎧 Amazon Music: https://music.amazon.com/podcasts/5ee30875-178e-460f-bd13-aa3b751a2e70

🎧 iHeart Radio: https://iheart.com/podcast/172847580

🎧 Other App Links Are Here: https://www.whatthehelveticapodcast.com

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🤝 Connect with Michael Janda

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Michael Janda is an award-winning creative director, designer, and agency veteran. In 2002, he founded the creative agency Riser, which provided design and development services for clients that included Disney, Google, Warner Bros., Fox, NBC, ABC, National Geographic and many other high-profile brands. Michael sold his agency in 2015 and now spends his time speaking, developing books, courses, and social media content to help creatives level-up. He is the author of “Burn Your Portfolio” and “The Psychology of Graphic Design Pricing.”

Instagram: https://instagram.com/morejanda

YouTube: https://youtube.com/morejanda

LinkedIn: https://linkedin.com/in/morejanda

Website: https://michaeljanda.com

Courses: https://morejanda.teachable.com

Community: https://morecreativeacademy.com

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🤝 Connect with Chris Thomas, Founder of YNDR

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If you broke Chris down, he would be ‍40% Creative, 40% Strategic, & 20% BBQ

Yonder practically exploded out of Chris in 2019. He leveraged 20+ years of marketing experience to build it.

But here's the kicker, Chris isn't your average marketing agency founder. He's a former Global Head of Product Development and marketing for a Fortune 100 powerhouse. He's been in your shoes, hiring agencies and expecting ROI. He knows the drill.

After leaving the corporate world, Chris noticed a gap. Many companies were still sticking to outdated marketing strategies, and it was time for a change. Why not give those companies the same approach the big boys use.

Put it this way, imagine if Don Draper of Mad Men & Tommy from movie Tommy Boy parents got together you would get Chris. Lots of fun, but unstoppable in a room casting a marketing vision, just give him the room and he will show ya.

Website: https://YNDR.com

LinkedIn (Main Content and Channel) https://www.linkedin.com/in/yndr

Instagram: https://www.instagram.com/Beardedcbass/

Podcast: https://www.yndr.com/chris