با برنامه Player FM !
پادکست هایی که ارزش شنیدن دارند
حمایت شده


Chris Duffey from Adobe on Generative AI
Manage episode 467411726 series 3340762
What if GenAI Could Turn Anyone Into a Creative Director?
In this episode of “What If? So What?” host Jim Hertzfeld is joined by Chris Duffey, head of Global Partnerships, GenAI at Adobe, to discuss the transformative power of Generative AI and Adobe’s innovative product, Firefly.
Chris shares his insights on how GenAI revolutionizes creativity across industries, enabling marketers, creatives, and businesses to unlock infinite possibilities. They explore Adobe Firefly's groundbreaking features, including text-to-image, text-to-video, custom content models, and APIs that empower scalability.
The conversation delves into the evolving role of CMOs in an AI-native world, the importance of responsible AI practices, and how technology is driving a renaissance in creativity.
Don’t miss this thought-provoking discussion that redefines the future of marketing and innovation.
Chris Duffey Chris Duffey is a leading AI and digital innovation expert, spearheading Adobe's Global Partnerships for AI Solutions. With 25+ years shaping the future of digital experiences, his work has captured the attention of over 300+ global media outlets, and he serves on industry boards, including the ANA, AdCouncil, CTA, and the UN AI Council. An award-winning author, Chris wrote Superhuman Innovation, the first book co-authored by AI about AI in 2019, which BOOKAUTHORITY named one of the best product innovation books of all time. In 2023, Chris published Decoding the Metaverse: Expand Your Business. He has been named to Ad Age's Tech Power List and CIO’s 10 Business Leaders Transforming Industries. A sought-after keynote speaker, his insights have reached millions worldwide, with coverage in Business Insider, Wall Street Journal, and Access Hollywood.
Follow Chris - https://www.linkedin.com/in/chrisduffeycreativeai/
Thank you for listening!
You can also watch the episode: https://www.youtube.com/@perficient/podcasts
Have a question for Jim? AMA - submit questions: podcast@perficient.com
FOLLOW JIM
https://www.linkedin.com/in/jimhertzfeld/
FOLLOW PERFICIENT:
https://www.linkedin.com/company/perficient/posts/?feedView=all
فصل ها
1. Chris Duffey from Adobe on Generative AI (00:00:00)
2. The Future of Marketing With AI (00:00:05)
3. The Evolution of AI in Marketing (00:05:36)
65 قسمت
Manage episode 467411726 series 3340762
What if GenAI Could Turn Anyone Into a Creative Director?
In this episode of “What If? So What?” host Jim Hertzfeld is joined by Chris Duffey, head of Global Partnerships, GenAI at Adobe, to discuss the transformative power of Generative AI and Adobe’s innovative product, Firefly.
Chris shares his insights on how GenAI revolutionizes creativity across industries, enabling marketers, creatives, and businesses to unlock infinite possibilities. They explore Adobe Firefly's groundbreaking features, including text-to-image, text-to-video, custom content models, and APIs that empower scalability.
The conversation delves into the evolving role of CMOs in an AI-native world, the importance of responsible AI practices, and how technology is driving a renaissance in creativity.
Don’t miss this thought-provoking discussion that redefines the future of marketing and innovation.
Chris Duffey Chris Duffey is a leading AI and digital innovation expert, spearheading Adobe's Global Partnerships for AI Solutions. With 25+ years shaping the future of digital experiences, his work has captured the attention of over 300+ global media outlets, and he serves on industry boards, including the ANA, AdCouncil, CTA, and the UN AI Council. An award-winning author, Chris wrote Superhuman Innovation, the first book co-authored by AI about AI in 2019, which BOOKAUTHORITY named one of the best product innovation books of all time. In 2023, Chris published Decoding the Metaverse: Expand Your Business. He has been named to Ad Age's Tech Power List and CIO’s 10 Business Leaders Transforming Industries. A sought-after keynote speaker, his insights have reached millions worldwide, with coverage in Business Insider, Wall Street Journal, and Access Hollywood.
Follow Chris - https://www.linkedin.com/in/chrisduffeycreativeai/
Thank you for listening!
You can also watch the episode: https://www.youtube.com/@perficient/podcasts
Have a question for Jim? AMA - submit questions: podcast@perficient.com
FOLLOW JIM
https://www.linkedin.com/in/jimhertzfeld/
FOLLOW PERFICIENT:
https://www.linkedin.com/company/perficient/posts/?feedView=all
فصل ها
1. Chris Duffey from Adobe on Generative AI (00:00:00)
2. The Future of Marketing With AI (00:00:05)
3. The Evolution of AI in Marketing (00:05:36)
65 قسمت
همه قسمت ها
×

1 An Interview with Kate O’Neill, founder & Chief Tech Humanist, KO Insights | host, The Tech Humanist Show 36:04

1 An Interview With Brian Solis, Head of Global Innovation at ServiceNow and 9x best-selling author. 22:03


1 What if Your Job Isn’t Done Until the Customer’s Job Is Done? An Interview With Sunbelt's Ron Gaines 20:16

1 What if You Had 10 Seconds to Figure Out Your Customer Journey? An Interview with AMA's Todd Unger 28:15

1 What if Your Mobile Provider Could Predict When Your Car Would Break Down? An Interview With Kevin Colletti 22:01



1 What if You Didn’t Need People To Make Your Technology Work? An Interview With Bradie Speller 24:21



1 What if You Could Be as Customer Obsessed as a Retailer? An Interview With James Hannis, Chief Architect Cardinal Health 10:29

1 What if Your Commute Could Change the World? An Interview With Keith Tomatore, Automotive Industry Leader 26:25

1 What if You Ran Your Innovation Lab Like a Casino? An Interview With Eisaiah Engel, Author of "Innovation Casino" 19:22

1 What if Digital Could Outsmart Climate Change? An Interview with Kristine Swan, Bayer Crop Science. 15:50



1 What if Web Search Results Came From Soul Searching Results? An Interview With Justin Racine 22:35

1 What If the Patient Experience Started Way Before Your Doctor's Visit? An interview with Tara Becker. 15:49

1 What If Design is the Difference Between a Product Life and Death? An Interview with Keith Wolf. 21:42

1 What If Loyalty Is About Building Trust, Not Accumulating Points? An Interview with Justin Huckins 18:32
به Player FM خوش آمدید!
Player FM در سراسر وب را برای یافتن پادکست های با کیفیت اسکن می کند تا همین الان لذت ببرید. این بهترین برنامه ی پادکست است که در اندروید، آیفون و وب کار می کند. ثبت نام کنید تا اشتراک های شما در بین دستگاه های مختلف همگام سازی شود.