Don't Bill Hourly (Back to the Black Box)

Voice Marketing with Emily Binder

The value is the value regardless of how long it takes you to create it. The time you spend is inside your black box. They get the Coke or Snickers and don't need to worry what your vending machine gears do or how long they grind: the snack is delicious regardless.

This episode is for anyone who's billing hourly but works in the knowledge economy.

Watch the YouTube Short (1 minute video): Do You Make or Earn Money?

Be careful with hourly rates. Flat fee project rate / ultimate value delivered from a black box is better in many ways.

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ThinkersOne: Buy a personalized video greeting from me to say thanks, invite someone to an event, or give a pep talk to your client or colleague. Or order a 15-minute Zoom drop-in on ThinkersOne.

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