Rosie Mattio - Founder & CEO of Mattio Communications

Unboxed

The Unboxed show is a space for conversation about brand experiences, the challenges and wins across industries and product types, and the impactful additional brand experiences and affinity created through custom-branded packaging and beyond. Whether you are a startup founder looking to expand your brand's reach, a marketing professional looking for some tips, or an enterprise executive looking for inspiration from industry leaders, we have an episode for you.
This week we are joined by Rosie Matteo of Mattio Communications. Rosie Mattio is the Founder and CEO of MATTIO Communications, one of the first cannabis-focused PR agencies in the industry. MATTIO Communications was launched in 2004, formerly known as RMPR. Through her vast experience in the PR world, working at Alison Brod Public Relations and Rubenstein Associates, she has come to be an expert at understanding cultural shifts and shaping new and emerging markets.

Today, MATTIO Communications is a thriving, full-service communications agency with offices in three major cities: New York, Los Angeles, and Toronto. Her agency specializes in creating tailored marketing strategies, especially for entities involved in highly regulated sectors like healthcare, finance, and plant-based therapeutics. Under Rosie’s guidance, MATTIO Communications has earned a well-deserved reputation for building brands and gaining market traction in competitive industries.

Find out more: https://www.mattio.com/
Within each episode, we ask industry experts the following 5 questions:
- What inspired you to get into the custom packaging industry, and how did you get your start in the field?
- How does custom packaging contribute to creating a unique brand experience, and what are some of the most effective strategies you've seen for achieving this?
- Can you share any success stories or case studies of businesses that have transformed their brand through custom packaging and design?
- What are some of the biggest challenges or roadblocks that businesses face when it comes to custom packaging, and how can they overcome them?
- How do you see the future of custom packaging evolving in the next 5-10 years, and what should businesses be doing now to stay ahead of the curve?
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This show is sponsored by Merchant Boxes.
Merchant Boxes is the award-winning custom packaging and sourcing agency leading the charge in extended brand experiences. Having worked with some of the biggest brands on the planet all the way to small batch innovative custom projects for small businesses, Merchant Boxes are the standard in custom packaging.
Check them out here: www.merchantboxes.com