Episode 100: Conversations with Industry Icons - Episode 27 with Rebecca Locke

Thompson & Associates

Eddie is joined by this month's industry icon, Rebecca Locke, Executive Director, Gift Planning for the American Red Cross, a role she's held for 22 years.
In this 8.5 minute podcast, Rebecca shares:

• What she's learned from donors;
• How to serve both your donors and the mission you're trying to fund;
• What pressure to take off yourself when fundraising;
• And, Eddie shares a great response to use when you're asked a question you don't know the answer to!