310 - Building Meaningful Products is Product Management

This is Product Management

In 2023's first episode of This is Product Management Emmanuel Probst, Global Lead for Brand Thought-Leadership, Senior Vice President of Brand Health Tracking at Ipsos, and author of the new book "Assemblage," explains why it is important to make a positive impact on people and why listening to the mission behind what customers want to achieve is fundamental in building meaningful products.

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