Plan for the Best, Prepare for the Worst: Mastering Proactive vs Reactive Comms

The WordBirds Podcast with Chris Willis

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محتوای ارائه شده توسط Axios HQ. تمام محتوای پادکست شامل قسمت‌ها، گرافیک‌ها و توضیحات پادکست مستقیماً توسط Axios HQ یا شریک پلتفرم پادکست آن‌ها آپلود و ارائه می‌شوند. اگر فکر می‌کنید شخصی بدون اجازه شما از اثر دارای حق نسخه‌برداری شما استفاده می‌کند، می‌توانید روندی که در اینجا شرح داده شده است را دنبال کنید.https://fa.player.fm/legal

Young and Profiting with Hala Taha (Entrepreneurship, Sales, Marketing)

1
Reid Hoffman: LinkedIn Co-Founder on Building and Scaling Massively Valuable Companies Fast | Entrepreneurship | E332 51:40

11 weeks پیش51:40

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دوست داشته شد

51:40

Despite having a strong product idea, Reid Hoffman’s first startup collapsed, forcing him to return investors’ capital. This tough experience reshaped his approach to entrepreneurship. By embracing failure, iterating quickly, and adapting relentlessly, he went on to become a leader at PayPal and later, the co-founder of LinkedIn. In this episode, Reid shares the concept of blitzscaling, which prioritizes speed over perfection, smart strategies for taking risks, and insights on achieving rapid market dominance. In this episode, Hala and Reid will discuss: (00:00) Introduction (01:32) Building Impact-Driven Businesses (02:56) Why We Need More Entrepreneurs (04:31) The Vision Behind LinkedIn’s Success (06:43) Lessons from a Failed Startup (09:26) Making Quick, Intense Decisions at PayPal (12:39) Blitzscaling: Prioritizing Speed Over Efficiency (18:10) Maintaining Company Culture While Scaling (21:20) The Power of Early Market Dominance (25:01) The Five Stages of Company Growth (28:54) Strategies for Taking Intelligent Risks (31:44) Why Product Perfection Delays Success (33:25) Pivoting Early to Seize New Opportunities (36:18) Entrepreneurship as a Team Sport Reid Hoffman is an entrepreneur, investor, partner at Greylock, and co-founder of LinkedIn and Inflection AI. He was an executive at PayPal and a founding investor in several companies, including OpenAI. Reid actively supports various non-profits and has received numerous accolades, including an honorary CBE from the Queen of England and the Salute to Greatness Award from the Martin Luther King Jr. Center for his philanthropic efforts. Resources Mentioned: Reid’s Book, Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies : amzn.to/4jnQkfQ Sponsored By: OpenPhone - Get 20% off 6 months at openphone.com/PROFITING Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify Airbnb - Your home might be worth more than you think. Find out how much at airbnb.com/host Rocket Money - Cancel your unwanted subscriptions and reach your financial goals faster with Rocket Money. Go to rocketmoney.com/profiting Indeed - Get a $75 job credit at indeed.com/profiting RobinHood - Receive your 3% boost on annual IRA contributions, sign up at robinhood.com/gold Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new All Show Keywords: Entrepreneurship, entrepreneurship podcast, Business, Business podcast, Self Improvement, Self-Improvement, Personal development, Starting a business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side hustle, Startup, mental health, Career, Leadership, Mindset, Health, Growth mindset. Career, Success, Entrepreneurship, Productivity, Careers, Startup, Entrepreneurs, Business Ideas, Growth Hacks, Career Development, Money Management, Opportunities, Professionals, Workplace, Career podcast, Entrepreneurship podcast…

حدود یک سال پیش 23:59

MP3•خانه قسمت

1 big topic: We're exploring the nuanced difference between proactive planning and reactive responses. In a world where every comms moment counts, understanding when to lead the narrative, and when to pivot, is crucial.
Jennifer Kaplan, CEO of Evolve PR and Marketing, shares her 25+ years of expertise on turning potential PR disasters into brand victories.
What to expect:

Real-Life Examples: From pre-launch buzz for museum exhibits to crisis pivots that save reputations, Jennifer breaks down how proactive planning drives results.
Actionable Advice: Get practical steps for building a comprehensive communications strategy. Learn how to forecast challenges, craft timely messaging, and maintain authenticity even when the unexpected happens.
The Balancing Act: Discover why a touch of spontaneity can be as effective as a pre-scripted planand how to balance genuine voice with structured messaging.

Key Takeaway: In today’s real-time media environment, owning your narrative before it owns you isn’t just smart. It’s essential.

Tune in now for a candid, no-holds-barred conversation that challenges conventional PR wisdom and empowers you to control your brand’s story from the get-go.

70 قسمت

#Tech #Business #Marketing #Internal Comms #Internal Communications #Corporate Comms #Corporate Communications #Axios HQ #Communication #CCO

The WordBirds Podcast with Chris Willis

Plan for the Best, Prepare for the Worst: Mastering Proactive vs Reactive Comms

The WordBirds Podcast with Chris Willis

published حدود یک سال پیش

اشتراک گذاری

MP3•خانه قسمت

Real-Life Examples: From pre-launch buzz for museum exhibits to crisis pivots that save reputations, Jennifer breaks down how proactive planning drives results.
Actionable Advice: Get practical steps for building a comprehensive communications strategy. Learn how to forecast challenges, craft timely messaging, and maintain authenticity even when the unexpected happens.
The Balancing Act: Discover why a touch of spontaneity can be as effective as a pre-scripted planand how to balance genuine voice with structured messaging.

Key Takeaway: In today’s real-time media environment, owning your narrative before it owns you isn’t just smart. It’s essential.

Tune in now for a candid, no-holds-barred conversation that challenges conventional PR wisdom and empowers you to control your brand’s story from the get-go.

70 قسمت

#Tech #Business #Marketing #Internal Comms #Internal Communications #Corporate Comms #Corporate Communications #Axios HQ #Communication #CCO

همه قسمت ها

The WordBirds Podcast with Chris Willis

1
How to Listen: Oscar Trimboli's Method to Better Communication 35:21

۶ weeks پیش35:21

35:21

Oscar Trimboli – best-selling author, award-winning podcast host, and workplace listening expert is on the show! 1 big thing: Most of us listen poorly and that has a surprising impact on leadership, meetings, and productivity. Why It Matters: Better listening means more effective communication, shorter meetings, and stronger organizational alignment. Simple, research-backed strategies to shift from hearing words to understanding true meaning. Tune in to start transforming how you lead and communicate—because effective listening is the ultimate competitive edge.…

The WordBirds Podcast with Chris Willis

1
Plan for the Best, Prepare for the Worst: Mastering Proactive vs Reactive Comms 23:59

۷ weeks پیش23:59

23:59

1 big topic: We're exploring the nuanced difference between proactive planning and reactive responses. In a world where every comms moment counts, understanding when to lead the narrative, and when to pivot, is crucial. Jennifer Kaplan, CEO of Evolve PR and Marketing , shares her 25+ years of expertise on turning potential PR disasters into brand victories. What to expect: Real-Life Examples: From pre-launch buzz for museum exhibits to crisis pivots that save reputations, Jennifer breaks down how proactive planning drives results. Actionable Advice: Get practical steps for building a comprehensive communications strategy. Learn how to forecast challenges, craft timely messaging, and maintain authenticity even when the unexpected happens. The Balancing Act: Discover why a touch of spontaneity can be as effective as a pre-scripted planand how to balance genuine voice with structured messaging. Key Takeaway: In today’s real-time media environment, owning your narrative before it owns you isn’t just smart. It’s essential. Tune in now for a candid, no-holds-barred conversation that challenges conventional PR wisdom and empowers you to control your brand’s story from the get-go.…

The WordBirds Podcast with Chris Willis

1
It's Now or Never: Six Fundamentals to Winning Back Trust 33:50

۹ weeks پیش33:50

33:50

Trust in media, institutions, and corporate comms is eroding. Neil Brown , president of Poynter Institute and founder of PolitiFact , knows why—and how to fix it. 🔹 The danger of clickbait & why credibility wins 🔹 How relationships & transparency build trust 🔹 AI’s role in comms & why ethics matter 🔹 Fact-checking: accountability, not censorship Trust is hard to earn, easy to lose. Learn how to get it—and keep it. 🎧 0xWCEYFuHu268Js3PyyQ…

The WordBirds Podcast with Chris Willis

1
Say Less to Say More: How Smart Brevity is Changing the Way We Communicate 27:26

10 weeks پیش27:26

27:26

Why it matters: Communication is broken. Messages are too long, unclear, and ignored. Smart Brevity is the fix. And Axios HQ's Emily Inverso is here to talk about it. The big picture: Smart Brevity isn’t just a writing style—it’s a movement reshaping how professionals, executives, and businesses communicate. With over 250,000 copies of the book in circulation and thousands of companies adopting the methodology, it’s proving that less is more. What’s next: How Smart Brevity started—and why it works The biggest mistakes communicators make (and how to fix them) Why AI won’t replace Smart Brevity, but can enhance it What the future holds for concise, impactful communication 🚀 Want in? Visit smartbrevity.com to join the movement.…

The WordBirds Podcast with Chris Willis

1
You’re Not Alone: Expanding Internal Comms by Engaging the Business 21:57

12 weeks پیش21:57

21:57

Why it matters: Internal communicators often feel like they’re working alone—overwhelmed and under-resourced. But the truth? You’re surrounded by potential contributors who can help extend your reach and impact. What’s happening: In this episode, Chris Willis talks with Thereasa Roy, Director of Product and Content Marketing at OffSec, about how internal comms teams can: Activate leaders and department heads to contribute meaningful content. Transition from content creators to strategic editors-in-chief. Build stronger collaboration across departments to enhance alignment. The bottom line: Internal communications is a team sport. Learn how to mobilize your organization’s leaders and unlock hidden resources to drive better engagement and business outcomes. Listen now and discover how to extend your internal comms team—without adding headcount.…

The WordBirds Podcast with Chris Willis

1
Surviving the Comms Crunch: Lessons in Strategic Positioning 29:03

13 weeks پیش29:03

29:03

Why it matters: Communications professionals are struggling to keep their seats at the table in a challenging job market. Becca Chambers, a comms exec with a flair for straight talk, joins WordBirds to explore why comms teams are being cut and how they can shift from "cost center" to "business driver." Key takeaways: Post-pandemic priorities have deprioritized brand and engagement efforts. Communicators need to tie their work to outcomes, not outputs. Building alignment internally is critical to long-term success. Becca’s advice: Show your value by speaking the language of business and proving how comms impacts the bottom line. Listen for: Insights into surviving this comms job market and building a personal brand that stands out, like Becca’s viral LinkedIn strategy that took her from 4k to 40k followers in 12 months.…

The WordBirds Podcast with Chris Willis

1
Align to Thrive: Unlocking the Business Power of Internal Communications 24:17

14 weeks پیش24:17

24:17

Alignment fuels business success—but it’s hard to achieve. In this episode, Janet Hitchen shares how she used internal comms to: Build alignment across teams. Simplify complex ideas into clear stories. Drive revenue and growth at Apple, Nespresso, and beyond. 💡 Why it matters: Internal comms aren’t just newsletters. They’re the key to smarter, faster, and more strategic business outcomes. 🎧 Tune in for insights you can put into action today.…

The WordBirds Podcast with Chris Willis

1
Future-Proofing Communications: Staying Ahead in a World of Constant Change 26:23

18 weeks پیش26:23

26:23

Why it matters: Communications leaders face constant change—from evolving technology to shifting workplace dynamics. Staying ahead means mastering new skills, tools, and strategies. The big picture: Trey Sarten CCO at Anywhere, and a communications veteran, joins us to explore: The evolving role of communicators as strategic business partners. How to nurture curiosity and adaptability in a remote-first world. Why leveraging AI is no longer optional. What’s next: Hear Trey’s practical advice on navigating challenges, building trust, and positioning your team for long-term success.…

The WordBirds Podcast with Chris Willis

1
Engagement Redefined: Moving Beyond Clicks to Real Alignment 29:58

19 weeks پیش29:58

29:58

What’s engagement, really? In this episode of WordBirds , Doreen Maciak from Takeda challenges the buzzword “engagement” and dives into what it truly means. Why it matters: Engagement isn’t just about clicks and opens—it’s about aligning employees to purpose and business goals. What you’ll learn: How to move beyond vanity metrics. Why authenticity and leadership are key to meaningful connections. Practical strategies to measure and improve real engagement. 🎧 Listen now to rethink your approach to engagement.…

The WordBirds Podcast with Chris Willis

1
Cutting Through the Buzz: How Plain English Drives Real Communication Impact 26:51

21 weeks پیش26:51

26:51

Cut the jargon. Boost the clarity. Jolene Peixoto, Relex Solutions’ anti-marketing comms leader, joins WordBirds to challenge buzzwords and embrace plain English messaging. Why it matters: Clear, concise communication builds trust, drives engagement, and sets your brand apart. Key takeaway : Prove your value with data and authenticity—not empty claims. 🎧 Listen now to sharpen your message.…

The WordBirds Podcast with Chris Willis

1
AI Takes the Mic: Key Insights From the First Half of Season 6 20:19

22 weeks پیش20:19

20:19

This special episode brings you the top insights from WordBirds Season 6, hosted by AI voices Lance and Audrina ( from NotebookLM ). Why it matters: This AI-powered and hosted recap dives into must-hear lessons on intentional communication, bridging generational gaps, and building trust. Catch up: Perfect for anyone who missed an episode—but don’t stop here. Go back and listen to each conversation in full for the stories behind the insights.…

The WordBirds Podcast with Chris Willis

1
From Tactics to Strategic Influence: How Communicators Can Drive Real Business Impact 24:11

24 weeks پیش24:11

24:11

Why it matters: Communicators often get stuck in tactical roles, but real value comes from strategic influence. In this episode, Bronagh Hanley, Partner & CCO at Preface Global, shares how she built influence at companies like Netflix and Discovery, and how you can too. Key takeaways: Ask "why" to uncover the strategy behind every communication. Build C-suite relationships by proving the business value of comms. Learn how one strategic move can shift your entire career. Go deeper: Listen to Bronagh’s insights on shaping corporate communication into a business-driving force.…

The WordBirds Podcast with Chris Willis

1
Measuring the Impact: Why Internal Comms Needs Hard Data to Thrive 22:26

25 weeks پیش22:26

22:26

In this episode (part 2 of 2), we talk with Joanna Parsons about the power of measurement in internal communications. Joanna, author of Innovative Internal Communications , explains why many comms teams avoid measurement, how to align goals with business strategy, and practical ways to demonstrate value. We also explore how measuring impact can elevate internal comms from a tactical function to a strategic partner. Why it matters: Without clear metrics, internal comms risks being undervalued. Measurement shows leadership the real business impact — from reducing attrition to improving alignment. The big picture: Effective measurement connects comms to outcomes that matter: savings, revenue, or employee engagement. It's not just about people listening — it’s about showing how comms moves the business forward. What’s next: Learn how to build a measurement framework, communicate value to leadership, and start experimenting with data-driven strategies to strengthen your comms career.…

The WordBirds Podcast with Chris Willis

1
Bridging the Gap: Communicating Across Generational Divides in the Workplace 24:26

26 weeks پیش24:26

24:26

Chris Willis and guest Michael Franklin, founder and executive director of Speechwriters of Color, dive into the complexities of communicating across a multi-generational workforce and navigating evolving workplace expectations. Why it matters: Understanding how different generations interact in the workplace is crucial to fostering collaboration, increasing engagement, and driving organizational success. The big picture: Good communication is universal, but tailoring messages to resonate with diverse audiences—across generational, geographical, and ideological lines—makes the difference between connection and miscommunication. What’s next: Leaders and communicators must work together to bridge these gaps, ensuring every voice is heard while maintaining cohesion within the workforce.…

The WordBirds Podcast with Chris Willis

1
AI and the Future of Internal Communications: Enhancing Strategy and Influence 29:30

27 weeks پیش29:30

29:30

Chris Willis and guest Monique Zytnik author of Internal Communication in the Age of Artificial Intelligence, and Chairman of IABC EMEA as they explore the changing landscape of internal communications in an AI-driven world. Why it matters: Internal communicators are pivotal in aligning communication strategies with organizational goals, fostering engagement, and reducing costs. AI offers tools to enhance, not replace, human communicators, reinforcing their strategic role. The big picture: Leadership must champion effective communication to shape company culture. Strategic internal communications are key in navigating tech-centric environments. What’s next: Discover practical examples of AI integration and the future of storytelling in leadership. Monique Zytnik challenges communicators to influence leadership and question the status quo.…

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پادکست هایی که ارزش شنیدن دارند

1
Reid Hoffman: LinkedIn Co-Founder on Building and Scaling Massively Valuable Companies Fast | Entrepreneurship | E332 51:40

The WordBirds Podcast with Chris Willis « »
Plan for the Best, Prepare for the Worst: Mastering Proactive vs Reactive Comms

Plan for the Best, Prepare for the Worst: Mastering Proactive vs Reactive Comms

پادکست هایی که ارزش شنیدن دارند

همه قسمت ها

1
How to Listen: Oscar Trimboli's Method to Better Communication 35:21

1
Plan for the Best, Prepare for the Worst: Mastering Proactive vs Reactive Comms 23:59

1
It's Now or Never: Six Fundamentals to Winning Back Trust 33:50

1
Say Less to Say More: How Smart Brevity is Changing the Way We Communicate 27:26

1
You’re Not Alone: Expanding Internal Comms by Engaging the Business 21:57

1
Surviving the Comms Crunch: Lessons in Strategic Positioning 29:03

1
Align to Thrive: Unlocking the Business Power of Internal Communications 24:17

1
Future-Proofing Communications: Staying Ahead in a World of Constant Change 26:23

1
Engagement Redefined: Moving Beyond Clicks to Real Alignment 29:58

1
Cutting Through the Buzz: How Plain English Drives Real Communication Impact 26:51

1
AI Takes the Mic: Key Insights From the First Half of Season 6 20:19

1
From Tactics to Strategic Influence: How Communicators Can Drive Real Business Impact 24:11

1
Measuring the Impact: Why Internal Comms Needs Hard Data to Thrive 22:26

1
Bridging the Gap: Communicating Across Generational Divides in the Workplace 24:26

1
AI and the Future of Internal Communications: Enhancing Strategy and Influence 29:30

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Amazon eGift Card - Amazon Logo (Animated)

Fourth Wing (The Empyrean Book 1)

پادکست هایی که ارزش شنیدن دارند

The WordBirds Podcast with Chris Willis « » Plan for the Best, Prepare for the Worst: Mastering Proactive vs Reactive Comms

Plan for the Best, Prepare for the Worst: Mastering Proactive vs Reactive Comms

پادکست هایی که ارزش شنیدن دارند

به Player FM خوش آمدید!

Schick Hydro Silk Touch-Up Dermaplaning Tool with Precision Cover, 3ct | Dermaplane Razor, Face Razors for Women, Peach Fuzz Remover

The Wedding People: A Novel

The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

Amazon Basic Care Ibuprofen Tablets 200 mg, Pain Reliever/Fever Reducer, Body Aches, Headache, Arthritis Pain Relief and More, 500 Count (Packaging may vary)

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The WordBirds Podcast with Chris Willis « »
Plan for the Best, Prepare for the Worst: Mastering Proactive vs Reactive Comms