RPR Marketing for Commercial Properties: Nathan Graham
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If you're a residential Realtor, you probably know about Realtors Property Resource as a rich source of marketing materials, reports and research. All Realtors have free access to RPR tools as a benefit of membership in a local Realtor association.
You may not know that RPR also provides marketing and other materials to commercial Realtors. On this episode, we talk with RPR Director of Commercial Services Nathan Graham, who outlines the many services available for those who deal with land sales and commercial properties. For example, RPR offers — at no charge to Realtors — ESRI Tapestry Segments that really drill down on demographic data and provide insights into local trends. For Realtors who primarily deal in residential properties, RPR is a valuable tool when dealing with the occasional commercial property or land.
And we really get to know Nathan during our Lightning Round, where he reveals some of his favorite things. Listen to future episodes of The Royal PalmCast for our upcoming interview with Nathan's counterpart on the residential side of RPR.
Host: Jim Sanville. Producer: Jerry Johnson.
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